iPhone Screenshots


This ain't Instagram. This ain't even WeatherBug. Mark Morford's APOTHECARY is a down n' dirty, intentionally raw, artfully designed, exceedingly potent cocktail of love and satire, perspective and voice, a truly unique, entirely personality driven app like no other, from one of San Francisco's best known, award-winning columnists, culture critics and, yes, yoga teachers. What, you think Tom Friedman would dare to have a smart, savory, sexed-up app like this? Maureen Dowd? George Will? They wish.

APOTHECARY includes:
~ Nearly 300 of Mark's finest and most popular columns from the SF Chronicle, SFGate and beyond, fully searchable
~ Thousands of randomized column quotes, both unpredictable and sharable
~ Hundreds of hot recommendations and bits of advice written exclusively for Apothecary, in five categories:

-- OBEY: Do it now. Not even asking.
-- LISTEN: Music recs and playlists galore
-- IMBIBE: 100s of cocktail recipes, most reader submitted
-- DEVOUR: Read this, click this, enjoy this
-- MOAN: The erotic bits! All yum, all the time.

~ Gallery: Personal photos, exclusive to the app.
~ Boosters: Fresh content since the app was published. New columns, advice, and more!

It's ALL completely FREE! Except for the paid parts! (Moan, Gallery, Boosters). Download now! Because awesome!

Ratings and Reviews

4.9 out of 5

23 Ratings

23 Ratings

Love content, but can't find out how to turn off sound


I adore Mark Morford and would be using this app daily, but I cannot figure out how to turn off the sound. Perhaps it is because I am using it on an iPad? I don't have an iPhone (I know, the horror! But as I am disabled, having one glitzy gadget is sufficient) I turned the volume on my iPad control off, it made no difference. With a sound control, I would give this 5 stars.



Apothecary is my quadruple-times-a-day proof that I'm not alone with my thoughts/feelings/philosophy/gin/vodka/pinot grigio splashed existence on this planet. If you're not reading Mark Morford (or downloading his app!) you're missing one of the coolest expressions of wisdom and creativity in this universe. No kidding!

Huzzah! An easy-to-swallow Morford tablet


This is like the newspaper but handier and easier to navigate, and like the book but the prescription doesn't expire! Better living through alchemistry, folks! :)


Sofi Software LLC
48.4 MB
Requires iOS 6.1 or later. Compatible with iPhone, iPad, and iPod touch.
Age Rating
You must be at least 17 years old to download this app.
Infrequent/Mild Alcohol, Tobacco, or Drug Use or References
Frequent/Intense Mature/Suggestive Themes
Infrequent/Mild Sexual Content and Nudity
Infrequent/Mild Profanity or Crude Humor
© (c) 2012 Mark Morford, Howhuman Inc, Sofi Software LLC
In-App Purchases
  1. Rx Pack Deluxe $1.99
  2. Booster Pack 1 $0.99


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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