Any program can tell you to eat less and move more.
Noom is different.
Noom’s proven psychology-based approach identifies your deep-rooted thoughts and triggers, and builds a custom game plan to help you form healthy habits, faster.
Featured in the New York Times, Women’s Health, Shape, Forbes, ABC and more, we've already helped over 45 million people worldwide build health habits and achieve their health goals.
People who use Noom lose an average of 18 pounds in just 16 weeks!
78% keep the weight off for over a year.
Learn how to navigate your environment, challenge your thoughts, master your triggers, and overcome any barrier that might come your way.
Whether it's emotional eating, cravings at mid-day, difficulty with social eating, or a sweet tooth, Noom's scientifically backed-solution will help you create a plan to overcome any obstacle and practice healthier habits until you've mastered them!
What you get:
- Scientifically-proven psychology approach to “trick” your body into building healthy habits, faster
- Flexible coaching designed to help you set and achieve your short- and long-term goals, and provide you with as much daily support and accountability you need -- you decide!
- Personalized feedback from your coach based on your in-app activity and progress
- Tools to track your weight, food, exercise, blood pressure, and blood sugar all in one place
- Interactive content with over 250+ new articles, including choose-your-own adventure style guides to apply our #PsychTricks into your daily life, seamlessly
- Smarter technology to identify your challenges in real time and keep you on track
- Custom meal + workout Plans available to take your progress to the next level
- Our most comprehensive food database, with over half a million new and updated food logging options and barcodes to make your experience even better
- An award-winning, battery-friendly pedometer to count your steps
Our team of doctors, psychologists, nutritionists, and personal trainers have created a new course that takes the most effective behavior change research and techniques and delivers them to you in daily bite-size articles and interactive challenges to teach you the skills you need to improve your health.
Sign up today to turn your healthy thoughts into healthy actions with Noom!
If you subscribe to Noom through the web, you can get information about your subscription or cancel by sending a message to Concierge Eva or your Goal Specialist.
If you subscribe through iTunes, the credit card associated with your iTunes account will be charged at the end of the 7-day trial period, and your subscription will automatically renew every 30 days thereafter unless you cancel at least 24 hours before the end of the current payment period. If you do not cancel, your account will be charged for renewal within 24 hours prior to the end of the current period, at a rate of $44.99 per month for our Healthy Weight Program or $89.99 per month for our Diabetes Prevention Program. If you purchase a subscription during the free trial period, any unused portion of the trial period will be forfeited.
To manage your Noom subscription from iTunes:
1) On your iOS device, go to your device Settings and the ‘iTunes & App Stores’.
2) Tap on your Apple ID.
3) Tap to ‘View Apple ID’. (You may need to sign in or use Touch ID.)
4) Tap on ‘Subscriptions’.
5) Choose ‘Noom Coach: Healthy Weight Loss’.
6) Tap ‘Cancel Subscription’.
For more information, please see our Terms and Conditions of Use: https://www.noom.com/terms-and-conditions-of-use/
More bug fixes and usability enhancements to keep you Nooming.
Ratings and Reviews
Worth it- for me. 👍🏻
I was skeptical when I first started the trial. I have been through Weight Watchers, at least five times in my adult lifespan. It’s a good program, it teaches you how to eat. But at this stage of my life it did not fit into my busy schedule. I did not have time to work around the limited meetings in my area to weigh in. Roughly a month into this program, I have lost almost 10 pounds without much inconvenience, LOL-if that’s a good description. The things I mark it down for are a limited data base when you go to scan in a food to add it to your daily intake. That will improve with time. (I’m certainly helping, you can choose to input your food info as you go). I’d have to say that these people are on your case 24/7 to help keep you on track. You also have access to multiple other people who are doing this at the same time you are. I think the message board could be organized in a better fashion, to be more user-friendly and to allow you to have access to multiple threads at one time without being confused. All in all, I’m going to stick with this because it fits into my life at this time. It addresses psychological issues as to why people choose to eat what they eat, and why they overeat the wrong things. You are given the tools, should you choose to use them, to deal with these situations that affect those of us who have always had a complicated relationship with food.
Worth its weight (pun intended)
I am so grateful to have found Noom! It is technically a weight-loss program, but it is more of a sustainable, life-changing program. It has taught me more about how I think about myself, my relationship with food, the physiological things in my body that impact my choices about eating and helped me be more aware of the environmental influences the influence my choices. Aside from the initial cost, the only investment I have made is my time and attention. I am the mother of seven, working, and finding time for anything as hard. Because of the simplicity/completeness of the app, I don’t feel like I am wasting my time at all. This isn’t something that I will have to be connected to forever because the whole goal is to teach us all how to do it on our own instead of getting us reliant on a program.
It has been one month and I have lost 10 pounds in a way that feels sustainable, encouraging and supported. In addition to all of the information and help noon provides, I have also been connected to a Noom support group where we help each other and troubleshoot together. It helps us to realize none of us are alone and none of us are perfect, and that is totally OK. I would do it again in a heartbeat and I’m grateful for the investment that I made!
Really like this program!!
I am really enjoying this program! I do believe (after 4 weeks of putting this into practice) that I am on the way to changing my eating habits. The science of what we eat, why we eat, when we eat, how we eat is put into easy to read (and easily digested 😉) short articles. There is online group support as well as an individual goal coach. You are challenged to try something new, whether it be a form of exercise, a new food, or mostly, the way you think about food. Logging your food is easy and informative. Calories are counted but the major focus is on what fuels your body and leaves you satisfied. Noom synchs with my Fitbit and counts my steps. I would have given it a 5, but there are a few things that could be improved a little (had trouble at first with synching my Fitbit, group “threads” are sometimes hard to follow - probably more to do with us not understanding exactly how a thread works - the ability to copy and paste a recipe from another site to determine how this enters into the food log. I have lost about 8 of the 30 pounds I plan to lose. I list this benefit last because, even though my original goal was to lose weight, I think the greatest benefit is how it has changed my thinking and eating.
- Noom, Inc.
- 138.8 MB
- Health & Fitness
Requires iOS 10.3 or later. Compatible with iPhone, iPad, and iPod touch.
English, German, Japanese, Korean, Spanish
- Age Rating
- You must be at least 17 years old to download this app.
- Frequent/Intense Medical/Treatment Information
- © 2017 Noom, Inc.
- In-App Purchases
- Noom Program $44.99
- Noom Pro $9.99
- Noom Pro $19.99
With Family Sharing set up, up to six family members can use this app.