Perch - Small Business
By Closely, Inc.
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Get a bird’s eye view of reviews, social posts and promotions - for you AND your competition - all in one place. Listen to your local marketplace and discover how to improve your own social media and marketing.
* Best Business App Award 2013 (SXSW Appy Awards by MediaPost)
* Featured in Business Week, MediaPost, Techcrunch, ZD Net, Lodging Magazine and more
* “The One Stop Social Media Tracking App for Small Businesses” — Small Biz Technology
Here’s how Perch puts your business in the know:
EVERYTHING IN ONE PLACE
Quickly access the online activity for businesses across Facebook, Twitter, Yelp, Google+, Instagram, Foursquare and hundreds of deal sites — all in one place. Business posts are available alongside images, promotions and customer reviews, making it quick and easy to stay up to speed on you and your competition.
KEEP AN EYE ON THE COMPETITION
Select businesses that matter to you and keep track of their social activity with a live feed right on your phone. Quickly discover businesses that are creating a stir with consumers, are popular on social networks, or getting the most reviews.
WE'LL ALERT YOU WHEN SOMETHING HAPPENS
Did someone just post a photo at your business or write a new review on Yelp? With mobile notifications and periodic email digests, we’ll alert you as things happen.
What's New in Version 2.9.0
Perch 2.9 is all about doing more with the content you see. Now you can save and share any post or review.
Let’s say you come across a good idea for your own social marketing while looking at a competitor’s activity; now you can save that post and come back to it later. We’ll keep that post in your Favorites for as long as you want it there. Now you have one, central place to keep all the good ideas you see online.
Now you have the ability to share any post or review in a text message, email or across your social media right from Perch. This comes in especially handy for sharing ideas with colleagues or marketing managers.
Great for my small business!
This app is great. I wouldn't say it is a must have but I definitely use it at least once a day. It helps me keep updated on my business, as well as my competition. It's been a great tool and keeps me informed, however as I mentioned it is by no means a "must have". I've enjoyed using it and it does make things a bit more convenient, especially when trying to track what competitors are doing on social media and Yelp.
Great for business
Before I found perch I was always checking 2-3x a day competitors social sites to gage strategy and exposure...needless to say it got be very annoying having to search & remember every competitor every day. With perch I set my alerts and reports that keep me updated to where I don't have to schedule out the time to search each day. What took 30 minutes now takes 5 minutes. Love perch and cannot wait to see how it evolves in the future.
It is a little delayed but....
Although the program is a day or even 3 behind the events it searches for, it is handy to have.
It's essentially a crawler that looks for basic things with the conveniences of a mobile app and push notifications.
Since using (for 4 months now) I've found that my competitor has just started attempts at online marketing and I'm able to see that automatically vs dedicating time to manual search.
For this and it being free, I give 5 stars