Calling all makeup tutorial lovers! Imagine watching a tutorial and seeing the products you need to get the look for your skin tone. That’s beauTV! Shop the best products for YOU for each step of the tutorial.

You’ll never ever ever wear the wrong makeup, ever again. How many times did we say ever? We are that confident.

Plum Perfect’s technology scans your photos and 60,000+ makeup products to find the perfect matches for your skintone, all it takes is a simple selfie.

Michelle Phan says: “Dang, I wish I had had this when I first started wearing makeup!”

Refinery29 says: “This app will change the way you buy is truly like a personal cosmetics shopper.”


beauTV: Watch makeup tutorials by your fave beauty bloggers and shop the products at the same time! Every product is tailored to your coloring.

Makeup Police: No one protects you from a makeup faux pas like we do. Enter a product name, If it’s wrong for you, we’ll issue a warning.

My Looks (Coming Soon): We’ve curated your ensembles of makeup products for looks like Going Out — so you don’t have to think about it.


Note: beauTV is a premium feature costing $1.99 a month through an auto-renewing subscription.

Subscriptions will be charged to your credit card through your iTunes account. Your subscription will automatically renew unless cancelled at least 24 hours before the end of the current period. You will not be able to cancel a subscription during the active period. You can manage your subscriptions in the Account Settings after purchase.

Our Terms of Use:

What's New

Version 5.6.20

minor bug fixes

Ratings and Reviews

It's fun and Intriguing and who doesn't <3 Makeup!

Itis Amy F. Williamson

So far so good. I do love the idea that you get sent free sample prior to buying them. It's been fun building my makeup profile, weeeeeeeee! OH! And about the samples, I'm so glad they don't let me buy the makeup, just because I want the free samples. It shows me MY proper colors, skin tone, whatever. So it saves me the hassles of getting a horrible red for my eye lid (when I have very red undertones and would simply look like I haven't slept for months, instead of my new chic lid color.) ::Wink:: <3~~~Heart

OoooH, ONE down fall... And I may be missing it because I'm the new girl on the block, NOT a lot of tools. Actually NONE except one, a pencil sharpener. :::sound of crickets::: But that's ok Plum Perfect, I know we all get thing grand as we build up our steam and I'm not taking Anning against you ::wink;;

Finally, I'm going to leave this review on a good not, always like to leave things, people, emails, blogs, videos, whatever on a good note 🎶 I do love how the makeup is separated into skin/face, hair, lips and so on. It made it easy to navigate. In fact, the whole site appears to be easy to navigate. I'm looking forward to matching up my favorite beauty blogger and the products they used during their session! SoSoSO MUCH FUN!!! So far I'm in Love with this app ♥️

Needs major improvement!

Hi bubble pop

I'd first like to say I've had this app for a long time now. With all the new updates rolling out for this app, I was hoping for improvement. I really liked the app when it first came out, it was helpful. It gave me advice. But instead of improving upon that, what happened was this app decided to sponsor more high end products rather than drugstore. I feel that this took away from the appeal from this app. Not everyone has the money to spend $40 on a foundation. If this app were to go back to its roots which would be to help us find makeup that may match us then this would of been more popular. They seemingly have taken out major drugstore brands such as Maybelline/ Revlon/L'oreal Paris/etc. Now that they're sponsoring more higher end brands, this app is useless to the vast majority of people using this for their aid. It's pretty unfortunate that this app started changing up and becoming unhelpful. The app is also very very glitchy and just overall an unpleasant thing to use now.

It's Amazing


Dezi1016: This is an amazing app for color cosmetic matching. It's great for those who don't know where to start when selecting foundations, lipsticks and eyeshadow colors. Start with a selfie, make sure your background is light in color, it will help the app analyze your color. It picks up the tones in your complexion. It then recommends brands that you know and love. You can shop from Drug Store or Department Stores selections. It will help you create a Natural, Office and Glam Look. I've been playing with this app all day, and I still keep getting a great match for my skin/eye color. I do feel at the end of it all, it still depends on personal preference. However, you can still refine and tweak the colors that are selected for you. I love it!


ColorModules INC
102.4 MB
Requires iOS 9.1 or later. Compatible with iPhone, iPad, and iPod touch.
Age Rating
Rated 4+
© ColorModules Inc


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

You May Also Like