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Pretty in my Pocket

By Pretty in my Pocket, LLC

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Pretty in my Pocket (PRIMP), named Best Beauty App by InStyle Magazine.

“Walk into a store (say Walgreens or Nordstrom), scan a beauty product, and you’ll instantly see whether anyone-from beauty bloggers to avid users of the app-have reviewed it. You will also discover hundreds of looks created by makeup artists, experts and users; plus, you can shop the products they’ve used [from a growing list of retail partners like,, Sephora, Nordstrom, The Body Shop, and more].” - In Style ‘Best of Digital,’ February 2014

Pretty in my Pocket exists to empower women and to enable you, as a beauty consumer, to make smart purchases. We equip you with product knowledge and inspiration from an authentic community of users and beauty experts. PRIMP is a platform for women to directly create and reference swatches and looks with the exact products used. No more guessing, just Primping.

Use PRIMP and get rewarded with beauty Perks from a growing list of beauty brands. Redeem these Perks in store at the register or online!

A note to our Primpers: Mobile Perks are available today in select cities, expanding nationally in 2014. PRIMP offers access to nearly 85% of the beauty products on the market today. If you cannot find the product you are searching for, email us directly and we will add it ASAP (

What's New in Version 2.6

-iOS7 Updates
-Online perks enabled
-Switched to Apple Barcode scanner
-Updated profile page layout
-One-step access to expert content
-New and improved photo cropping plug-in
-Improved look tagging mechanism and shopping list feature

iPhone Screenshots

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Pretty in my Pocket
View In iTunes
  • Free
  • Category: Lifestyle
  • Updated: Mar 03, 2014
  • Version: 2.6
  • Size: 25.3 MB
  • Language: English
  • Seller: Pretty in my Pocket, LLC

Compatibility: Requires iOS 6.0 or later. Compatible with iPhone, iPad, and iPod touch. This app is optimized for iPhone 5.

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