Wipr blocks all ads, trackers, cryptocurrency miners, EU privacy notices, and other annoyances, so you can focus on the content that matters to you while using Safari.

• Time, Data, and Battery Saver
Web pages load a lot faster with Wipr, and much less needs to be downloaded. Your battery will love this.

• Private
Wipr prevents countless trackers from invading your privacy. Wipr itself cannot, nor wants to, know what you do on the web.

• Fast
By using a new technology called Content Blocking Extensions, Wipr can do its job without slowing down Safari at all.

• Up-to-date
Wipr's filters are updated twice a week to keep up with the ever-changing web.

• Honest
No one can pay to unblock ads. There are no "acceptable ads". Wipr only answers to you.

• Smart
You can set up Wipr in seconds, and it will update automatically in the background to block future annoyances. There is no configuration.

This app was built with love and patience. I hope you'll enjoy using it as much as I enjoyed designing and building it.

Enjoy a cleaner web!

Ratings and Reviews

4.1 out of 5
82 Ratings
82 Ratings

Switched from uBlock Origin


I switched to this ad blocker after uBlock Origin hasn’t been updated in a while. I am pretty happy with the results especially compared to the 1Blocker version on Mac. Ads are getting blocked the same way as uBlock — as in I havent noticed anything that wasnt there before. The huge adavtanage is that this blocker uses Safari native content blocking so going back on a page causes it to refresh much less frequently than with uBlock. It still happens sometimes but on uBlock hitting the back button forced a refresh almost all the time. I think its worth the $2 price tag and support for the developer. Just FYI, to whitelist a page you have to right click the adress bar> settings for this website> and uncheck 'enable content blocker on this site.'

Really simple. really nice

Hunter Holder

I'd been switching between 1Blocker (now abandoned), AdGuard, and uBlock Origin for a while now, but each of them has their compromises either in blacklist coverage or performance. Wipr, though, doesn't miss a beat with blocking ads and keeps my Safari CPU usage at a sane level (definitely heed those new warning triangles on extensions saying that performance will be affected). It's seriously the whole kit and ka-bang.

Plus, it's super simple. You literally just turn it on and let it do its thing. I really enjoy software that does its job, does it well, and doesn't appoint you as its manager. And this is the perfect execution of that.

Needs a whitelist capability


Wipr appeared to do well at blocking ads, but sometimes I need to whitelist sites to get them to work properly.

Wipr's official stance on this problem appears to be to provide them with the URL and they'll fix it, arguing that whitelisting will make it difficult for them to identify the problems and fix it for everyone.

I understand the sentiment, but it's cumbersome to have to pull up Safari preferences to disable all three plugins... then remember to turn them back on when I'm done with the site. After all of that, I can't be bothered to submit the URLs to the sites that cause me issues. #FirstWorldProblems

Developer Response

Hi! You can permanently disable Wipr on a website by selecting Settings for This Website from the Safari menu, and unchecking Enable content blockers.


Giorgio Calderolla
9.2 MB
macOS 10.12 or later, 64-bit processor
Age Rating
Rated 4+
© 2018 Giorgio Calderolla


  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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