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The Canadian electronic art pop group Majical Cloudz began as the solo project of Devon Welsh. His home-recorded, lo-fi, synth pop experiments and danceable pop songs made during 2010-2011 were collected and released by Arbutus Records in 2011 as II. The album featured guest vocals from labelmate Clare Boucher (aka Grimes) on a handful of tracks. In 2012 Welsh teamed with instrumentalist Matthew Otto to make Majical Cloudz a duo, and their sound expanded as well; the songs were built on expansive synths and understated rhythms, with Welsh's improved vocals and dramatic lyrics as the focal point. Their first record as a duo, the Turns Turns Turns EP, was released by Arbutus in late 2012, and the far more minimal sounding full-length Impersonator surfaced in 2013 on American indie label Matador.