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Ruby Isle emerged in the early 2000s with a passel of slick, snappy, electro-pop tunes that were steeped in late-'80s dance-pop and mediated by an ironic sensibility that nodded to contemporaries like Junior Senior and Yelle. The band sprung from a collaboration between Mark Mallman, a successful (not to mention flamboyant) indie pop artist in his own right, and his high school buddy Dan Geller, member of I Am the World Trade Center and co-founder of the Athens, GA-based label Kindercore Records; drummer Aaron LeMay took a shine to some of Ruby Isle's early recordings, and joined forces with the band soon after. The trio's debut full-length, Night Shot, was released on Kindercore in 2008. ~ Margaret Reges