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Great by Choice (Unabridged)

by Jim Collins, Morten T. Hansen

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Description

The new question: Ten years after the worldwide best seller Good to Great, Jim Collins returns to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? In Great by Choice, Collins and his colleague, Morten T. Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times. The new study: Great by Choice distinguishes itself from Collins's prior work by its focus on the type of unstable environments faced by leaders today. The new findings: The best leaders were more disciplined, more empirical, and more paranoid. Following the belief that leading in a "fast world" always requires "fast decisions" and "fast action" is a good way to get killed. The great companies changed less in reaction to a radically changing world than the comparison companies. This book is classic Collins: contrarian, data-driven, and uplifting. He and Hansen show convincingly that, even in a chaotic and uncertain world, greatness happens by choice, not by chance.

Customer Reviews

Must read business book for 2012!

One of the best business books I've read in a long time time. It was just what I was looking for.

Problem

After purchasing, it stopped working and I can't re-download OR get my money back.

Jim Collins, Morten T. Hansen, Great by Choice (Unabridged)
View In iTunes $19.95
  • Narrator: Jim Collins
  • Published: 2011
  • Category: Business
  • Provider: Harper Audio
  • Presented by Audible.com

Customer Ratings