Opening the iTunes Store.If iTunes doesn't open, click the iTunes application icon in your Dock or on your Windows desktop.Progress Indicator
Opening Apple Books.If Apple Books doesn't open, click the Books app in your Dock.Progress Indicator

iTunes is the world's easiest way to organize and add to your digital media collection.

We are unable to find iTunes on your computer. To download from the iTunes Store, get iTunes now.

Already have iTunes? Click I Have iTunes to open it now.

I Have iTunes Free Download

Eleven Rings

The Soul of Success

This book can be downloaded and read in Apple Books on your Mac or iOS device.


During his storied career as head coach of the Chicago Bulls and Los Angeles Lakers, Phil Jackson won more championships than any coach in the history of professional sports. Even more important, he succeeded in never wavering from coaching his way, from a place of deep values. Jackson was tagged as the “Zen master” half in jest by sportswriters, but the nickname speaks to an important truth: this is a coach who inspired, not goaded; who led by awakening and challenging the better angels of his players’ nature, not their egos, fear, or greed.

This is the story of a preacher’s kid from North Dakota who grew up to be one of the most innovative leaders of our time. In his quest to reinvent himself, Jackson explored everything from humanistic psychology and Native American philosophy to Zen meditation. In the process, he developed a new approach to leadership based on freedom, authenticity, and selfless teamwork that turned the hypercompetitive world of professional sports on its head.

In Eleven Rings, Jackson candidly describes how he:

• Learned the secrets of mindfulness and team chemistry while playing for the champion New York Knicks in the 1970s

• Managed Michael Jordan, the greatest player in the world, and got him to embrace selflessness, even if it meant losing a scoring title

• Forged successful teams out of players of varying abilities by getting them to trust one another and perform in sync

• Inspired Dennis Rodman and other “uncoachable” personalities to devote themselves to something larger than themselves

• Transformed Kobe Bryant from a rebellious teenager into a mature leader of a championship team.

Eleven times, Jackson led his teams to the ultimate goal: the NBA championship—six times with the Chicago Bulls and five times with the Los Angeles Lakers. We all know the legendary stars on those teams, or think we do. What Eleven Rings shows us, however, is that when it comes to the most important lessons, we don’t know very much at all. This book is full of revelations: about fascinating personalities and their drive to win; about the wellsprings of motivation and competition at the highest levels; and about what it takes to bring out the best in ourselves and others.

From Publishers Weekly

Apr 08, 2013 – Jackson won 11 championships as an NBA head coach with the Chicago Bulls and Los Angeles Lakers, a feat all the more impressive, and complicated, given that he had to manage superstar personalities like Kobe Bryant and Shaquille O Neal in L.A. and Michael Jordan and Scottie Pippen in Chicago, none of whom was eternally ready to embrace the group effort required in basketball. As a coach, Jackson s method was to encourage individuality within the team, a paradigm that required flexibility on his end, whether it was embracing the human id known as Dennis Rodman or sharpening his teams focus by practicing mindfulness meditation. Jackson s seventh book, which traces his path from North Dakota ministers son to his current legendary status, memorably describes how he tamed the delicate nature of a basketball team. While the book has a nice amount of material detailing the exhausting mental effort required to lead a team things were so corrosive with Bryant early on, that the coach dreamt of spanking him Jackson doesn t offer nearly enough of himself, so the book feels more like a marketing tool meant to polish his public profile as a sagacious Zen master of tall men. Readers looking for a motivational push will be most pleased; basketball fans hankering for insider stories on some historic teams will be disappointed. Photos not seen by PW.

Customer Reviews


Listen to this guy el day great michael and what kobe? You got it all mixed up and then you will endorse the book? I don't know what book you read man. Anyways it will be great when it comes out. Finally Phil decides to let everything be known about his convictions on his airiness and black mamba. If you are any way intrigued about the game then this book has to be a must collection

"True words"

Wow this books is and going to be a top seller for sure it is so good and into detail on comparing The one day great Michael Jordan and the Greatest to ever play the game of basketball Kobe Bryant.

Greatest Scorer

Michael Jordan is by far the greatest basketball player ever! However the Black Mamba is the greatest scorer ever. If I needed 50pts to win give me Kobe, if I need to win a seven game series, give me MJ.... FLAT OUT!

Eleven Rings
View in iTunes
  • $13.99
  • Available on iPhone, iPad, iPod touch, and Mac.
  • Category: Coaching
  • Published: May 21, 2013
  • Publisher: Penguin Publishing Group
  • Print Length: 384 Pages
  • Language: English
  • Requirements: This book can only be viewed on an iOS device with Apple Books on iOS 12 or later, iBooks 1.5 or later and iOS 4.3.3 or later, or a Mac with iBooks 1.0 or later and OS X 10.9 or later.

Customer Ratings

More by Phil Jackson & Hugh Delehanty