Facebook in One Hour for Lawyers
Dennis Kennedy & Allison C. Shields
This book can be downloaded and read in iBooks on your Mac or iOS device.
Many lawyers use Facebook®, the world's most popular social networking platform, to communicate with friends and family across the globe. But lawyers are missing a major opportunity if they do not consider the business possibilities of their Facebook® accounts. With a few simple steps, lawyers can harness Facebook® to market their services, grow their practices, and expand their legal network--all by using the same methods they already use to communicate with friends and family. Facebook® in One Hour for Lawyers will show any attorney--from Facebook® novices to advanced users--how to use this powerful tool for both professional and personal purposes. In just one hour, you will learn to:
Set up a Facebook® account Optimize privacy and other settings Create a profile and manage your timeline Find, organize, and manage friends Use Facebook® search and navigation Participate on Facebook® with updates, comments, likes, and timelines Send messages, join groups, and subscribe to feeds Establish a business page Monitor your Facebook® network Develop a Facebook® strategy to grow your legal network