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Graphic Design: The New Basics

Second Edition, Revised and Expanded

This book can be downloaded and read in Apple Books on your Mac or iOS device.

Description

Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics, bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform any work of design, from logo or letterhead to a complex website. Through visual demonstrations and concise commentary, students and professionals explore the formal elements of twodimensional design, such as point, line, plane, scale, hierarchy, layers, and transparency.

This revised edition replaces sixty-four pages of the original publication with new content, including new chapters on visualizing data, typography, modes of representation, and Gestalt principles, and adds sixteen pages of new student and professional work covering such topics as working with grids and designing with color.

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Graphic Design: The New Basics
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  • $16.99
  • Available on iPhone, iPad, iPod touch, and Mac.
  • Category: Design
  • Published: Jul 14, 2015
  • Publisher: Princeton Architectural Press
  • Seller: Chronicle Books LLC
  • Print Length: 264 Pages
  • Language: English
  • Requirements: This book can only be viewed on an iOS device with Apple Books on iOS 12 or later, iBooks 1.3.1 or later and iOS 4.3.3 or later, or a Mac with iBooks 1.0 or later and OS X 10.9 or later.

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