The New Rules of Work
The Modern Playbook for Navigating Your Career
Alexandra Cavoulacos & Kathryn Minshew
This book can be downloaded and read in iBooks on your Mac or iOS device.
The world of work has changed.
People in previous generations tended to pick one professional path and stick to it. Switching companies every few years wasn’t the norm, and changing careers was even rarer.
Today’s career trajectories aren’t so scripted and linear. Technology has given rise to new positions that never before existed, which means we are choosing from a much broader set of career options—and have even more opportunities to find work that lights us up. However, we don’t discover and apply for jobs the same way anymore, and employers don’t find applicants the way they used to. Isn’t it about time we had a playbook for navigating it all?
Kathryn Minshew and Alexandra Cavoulacos, founders of the popular career website TheMuse.com, offer the definitive guide to the modern workplace. Through quick exercises and structured tips, you will learn:
· The New Rules for finding the right path: Sift through, and narrow today’s ever-growing menu of job and career options, using the simple step-by-step Muse Method.
· The New Rules for landing the perfect job: Build your personal brand, and communicate exactly how you can contribute and why your experience is valuable in a way that is sure to get the attention of your dream employer. Then ace every step of the interview process, from getting a foot in the door to negotiating your offer.
· The New Rules for growing and advancing in your career: Mastering first impressions, the art of communication, networking, managing up and other “soft” skills – and make it obvious that whatever level you’re at, you’re ready to get ahead.
Whether you are starting out in your career, looking to advance, navigating a mid-career shift, or anywhere in between, this is the book you need to thrive in the New World of Work.
A very valuable career resource!
There's so much useful, actionable advice in this book; it's like having a really relatable, personable career coach of your own. Loved the worksheets and exercises for you to write in– I find that "giving it a try" helps me retain and process what I've just read, and lets me own it– as well as context and disparity between the "old rules" and the "New Rules." Not just what to do, but why, and how. Some of it should be obvious, but most of it's not– and all of it's vital.
The advice is really practical- they don't just tell you, for example, to negotiate; they show you how to, and break it down. There are examples of cover letters that have WORKED and risen to the top of hiring managers' pile, templates of emails to send, resumes for different type of jobs and levels, etc. Overall, there's so much actual advice that you can easily and effectively put into practice.
The book keeps you structured and very much on task if that's what you're in need of, but it's also written in a very conversational style, so while you might choose to jump between sections and focus on what's right for you (depending on where you are in your career or in your search), it's really easy and pleasant to read. Hits the right balance of straightforward/informational and casual/interesting.
I'm in the middle stages of my career, and it's totally relatable: there's so much here for me. I love my career path and what I do, but I'll admit that there's plenty for me to learn about negotiation, personal branding, how I can communicate effectively– I'm a bit meandering when I offer information– and how I interact with different coworkers. If I were changing paths or returning to the workforce, this book would never leave my side. As it stands now, it's invaluable.