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Managing in the Digital Era

The new challenges of the new businesses

This book can be downloaded and read in Apple Books on your Mac or iOS device.


Everything changes. We are currently immersing in the Digital Era and going through in-depth change.

The companies, economy, society, and even us as individuals are changing (or should be). MANAGING IN THE DIGITAL ERA is a new challenge for entrepreneurs, managers, marketeers, economists, politicians… The impact of change is such that no one is left out. 

Communication is in the core of these changes, requiring an in-depth review of the Media industry business models and also those of other industries. Technology, on the other hand, is the major engine of this new Era, and more than ever the leading role will be played by leaders and their teams. 

Today, any citizen speaks to the world, asks questions and makes demands. 

This book pictures the changes and the paths that are being designed by world giants, and clarifies the new challenges facing us.



Managing in the Digital Era
View in iTunes
  • Free
  • Available on iPhone, iPad, iPod touch, and Mac.
  • Category: Management & Leadership
  • Published: Jan 01, 2012
  • Publisher:
  • Seller: Cerci Lisboa
  • Print Length: 70 Pages
  • Language: English
  • Requirements: This book can only be viewed on an iOS device with Apple Books on iOS 12 or later, iBooks 1.3.1 or later and iOS 4.3.3 or later, or a Mac with iBooks 1.0 or later and OS X 10.9 or later.

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