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Сегодня каждая компания хочет иметь свой собственный бренд и не просто для того, чтобы владеть им как картиной или скульптурой, а для того, чтобы повысить свою прибыльность и быть конкурентоспособной на современных насыщенных рынках, поэтому ознакомление с теорией управления брендом, механизмом франчайзинга, стратегией бренда являются очень актуальными.

What's New in Version 3.0

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  • Free
  • Available on iPad, iPhone and Mac.
  • Category: Reference
  • Published: Dec 04, 2012
  • Publisher: Moscow Technological Institute
  • Seller: Moscow Technological Institute
  • Print Length: 138 Pages
  • Language: Russian
  • Version: 3.0
  • Requirements: To view this book, you must have an iPad with iBooks 2 or later and iOS 5 or later, or an iPhone with iOS 8.4 or later, or a Mac with OS X 10.9 or later.

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