Music Industry Survival Manual
New Rules for the Music Industry
Publisher Description
The music industry has changed, and it continues to shift. The traditional music industry was built on the world of physical shelf space, 12” pieces of vinyl, 5” circular pieces of plastic, the increasingly-irrelevant MTV, AM/FM radio, and analog television. All are gone or near gone, and so is the old world. The traditional music industry was not built for the world of digital downloads, on-demand streams, and unlimited digital shelf space where everything (and everyone) can be available with unlimited inventory on demand.
The days of the major labels are over.
The “New Rules For The Music Industry” in this book originated as a TuneCore blog post, and we think these rules should last longer than the 80-year-or-so run of the traditional music industry.
The rules in this book are accompanied by supporting articles, and are of value to those who will control the new music industry: the artist and the songwriter.
You can read, comment and contribute to the conversation at the TuneCore blog.
New Rules For The Music Industry:
1. Educate Yourself
2. Commercial Radio & MTV No Longer Singularly Break Bands
3. Marketing Does Not Always Equal Success
4. It’s Global
5. Take Action
6. Be Transparent
7. It’s About A Constant Stream Of Music & Media, Not A Once A Year Album Release
8. You Are Not Powerless
9. Define Your Goals
Written by Jeff Price, TuneCore Founder/CEO, and George Howard, former president of Rykodisc and current advisor of numerous entertainment and non-entertainment firms and individuals.
Edited by Jacqueline Rosokoff and George Howard.
Customer Reviews
Inspiring read
This book has sparked a new level of motivation in me as an artist.
TUNECORE & Survived Music Biz
This is a good book for anybody who is interested become experts in music industry, after reading this book I’m more confident then ever to take KEY GOALS from this book. Apply it to my very own music and business too, so it worth the money to buy 💯
Very Informative
Even in 2019 this information is relevant. A great reference for those who want to make a career out of their passion. Let the information in this book drive you to fulfill your purpose as an artist/label etc. 💎