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The Pull of Customers, The Push of Processes

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Description

From the time the first business opened its doors centuries ago, people have been trying to define the essence of a company. Some have claimed that a business is its bottom line. Others have argued that a company is its customers, or its marketing power, or its products, or its people. Today, what best defines a business, writes New York Times bestseller author Jim Champy, is its processes - all the things a company does to create and sell its goods and services. Here’s how to make the most of yours.

The Pull of Customers, The Push of Processes
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  • $2.99
  • Available on iPhone, iPad, iPod touch, and Mac.
  • Category: Business & Personal Finance
  • Published: May 01, 2011
  • Publisher: New Word City, Inc.
  • Seller: New Word City
  • Print Length: 35 Pages
  • Language: English
  • Requirements: To view this book, you must have an iOS device with iBooks 1.3.1 or later and iOS 4.3.3 or later, or a Mac with iBooks 1.0 or later and OS X 10.9 or later.

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