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The Narrated Startup

How to Get Everyone Talking About Your App

Chris Dannen

This book is available for download with iBooks on your Mac or iPad, and with iTunes on your computer. Multi-touch books can be read with iBooks on your Mac or iPad. Books with interactive features may work best on an iPad. iBooks on your Mac requires OS X 10.9 or later.

Description

Picture yourself years in the future, at a launch party for your proudest work. Somebody is exclaiming about the dessert. You paid for this lavish party and its beguiling pies, but you can hardly deign to remember what any of it cost. 

The people at your party, whoever they are, are your bedrock supporters. They’ve kept your project going by sacrificing their time, ideas, patience and perhaps even their money. They like what you’re doing, and they seek to ensure that you keep doing it. But better yet, they like you. 

Some people crassly refer to your party-goers as “customers.” Such an impersonal word doesn’t do them justice; many people at this party are your friends. How did you earn so much loyalty from them? How, without a PR department, an advertising budget, a big-name producer or professional marketing? How have you transcended all that? 

The answer is simple: you told the story of your creative endeavors without feeling like a spammer.

The Narrated Startup
View In iTunes
  • $9.99
  • Available on iPad and Mac.
  • Category: Small Business & Entrepreneurship
  • Published: Nov 01, 2012
  • Publisher: WalrusInk
  • Seller: WalrusInk LLC
  • Print Length: 32 Pages
  • Language: English
  • Requirements: To view this book, you must have an iPad with iBooks 3 or later and iOS 5.1 or later, or a Mac with iBooks 1.0 or later and OS X 10.9 or later.

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