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The Secret

What Great Leaders Know and Do

This book can be downloaded and read in iBooks on your Mac or iOS device.


In this new edition of their classic business fable, Ken Blanchard and Mark Miller get at the heart of what makes a leader successful. Newly promoted but struggling young executive Debbie Brewster asks her mentor the one question she desperately needs answered: “What is the secret of great leaders?” His reply—“great leaders serve”—flummoxes her, but over time he reveals the five fundamental ways that leaders succeed through service. Along the way she learns:

•    Why great leaders seem preoccupied with the future
•    How people on the team ultimately determine your success or failure
•    What three arenas require continuous improvement
•    Why true success in leadership has two essential components
•    How to knowingly strengthen—or unwittingly destroy—leadership credibility

The tenth anniversary edition includes a leadership self-assessment so readers can measure to what extent they lead by serving and where they can improve. The authors also have added answers to the most frequently asked questions about how to apply the SERVE model in the real world.

As practical as it is uplifting, The Secret shares Blanchard’s and Miller’s wisdom about leadership in a form that anyone can easily understand and implement. This book will benefit not only those who read it but also the people who look to them for guidance and the organizations they serve.

Customer Reviews

Great book

This is an inspiring and motivating book. It is surely an investment in yourself.

(The secret)

This book is all about mind over matter, and personally I believe every bit of it. Because I have actually proven this to myself Time and again, keep a positive attitude and high hopes for your life and only good things happen. Positive vibes and energy go into what comes back to you later on. And it goes the same for negative, so keep this in mind because no one wants negativity to come back around do we? Read it, learn it, live by it. This can change your life for better no matter what your personal beliefs or religion.

The Secret
View in iTunes
  • $11.99
  • Available on iPhone, iPad, iPod touch, and Mac.
  • Category: Management & Leadership
  • Published: Sep 02, 2014
  • Publisher: Berrett-Koehler Publishers
  • Seller: Berrett-Koehler Publishers, Inc.
  • Print Length: 152 Pages
  • Language: English
  • Requirements: To view this book, you must have an iOS device with iBooks 1.3.1 or later and iOS 4.3.3 or later, or a Mac with iBooks 1.0 or later and OS X 10.9 or later.

Customer Ratings