The Therapist Guide to Online Marketing
Everything you need to know to help you get more clients, make more money and build a sustainable private practice.
This book can be downloaded and read in Apple Books on your Mac or iOS device.
Online marketing is vital for behavioral health professionals. If you are a private practice therapist, counselor, psychologist (or want to become one,) your digital marketing strategy is essential if you want to build a sustainable practice.
But how do you get started? This book will show you how! Written by the cofounder of iCouch, a pioneer in online therapy and behavioral health practice management technology, the lessons and strategies shared are the result of years of helping therapists improve their practices.
Learn how to create client personas (and why you’d want to.) Gain the skills to define your marketing audience, identify effective channels, set goals, create remarkable content and more..
This book will also teach you how to avoid SEO scams and provide you with a simple introduction to online advertising using Google and Facebook.
Are you motivated to grow (or start) your mental health private practice? Have you dabbled in marketing before with little success? Then this book is for you!
Even if you’re a marketing veteran, the digital age has transformed therapy practice marketing. The old strategies are less effective, more expensive and more time consuming. With a good understanding of modern digital marketing, the Therapy Client Buyers Journey and personas, you can become a marketing expert and supercharge your business.
If you want to get more clients, read this book.
This is one of the best guides I've read on how to do therapy practice blogging, marketing and figuring out how to attract more clients. The writing style is relaxed -- it feels like the author is sitting next to you coaching you on what to do next to build an online marketing strategy.