Top 5 Winning Strategies for Insurance Marketers (Marketing) (Company Overview)
Insurance Advocate 2010, Oct 29, 121, 18
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Savvy insurance marketers are using new tactics to ensure tailored, customized communications that speak directly to targeted consumers. From personalized websites to green initiatives, insurance marketers are leveraging these tactics not only to reach their target audience, but also to appeal to potential customers. Below, Tim Hendricks of Vertis Communications outlines the top five strategies insurance marketers should consider to cut through the clutter in today's crowded marketplace: 1. Implement Personalized URLs (pURLs) to Increase One-to-One Communication with Targeted Consumers
- Category: Industries & Professions
- Published: Oct 29, 2010
- Publisher: CINN Group, Inc.
- Seller: The Gale Group, Inc.
- Print Length: 7 Pages
- Language: English