What Facebook Knows - Technology Review
This book is available for download with iBooks on your Mac or iPad, and with iTunes on your computer. Multi-touch books can be read with iBooks on your Mac or iPad. Books with interactive features may work best on an iPad. iBooks on your Mac requires OS X 10.9 or later.
Deep inside the company, a team of social scientists is hunting for unprecedented insights about human behavior. Their findings could lead Facebook to new ways of cashing in on our data—and they could reshape our understanding of how society works.