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Why Relationships Fail

Inside Couples and Your Dramas

This book is available for download with iBooks on your Mac or iOS device, and with iTunes on your computer. Books can be read with iBooks on your Mac or iOS device.


Most relationships fail.

It’s hard to get a clear fix on relationships. They’re intrinsically messy.
But the place to start is with one clear understanding.
Most relationships fail.
Yes, the overwhelming majority of existing couples will split up.
Test it on yourself. Think how many relationships you’ve had in your life…?
5… 10… 20…more?
If that number includes your current romance, then you’re looking at a failure rate of… 80%... 90%... 95%.... 
Sure, some of those relationships were best ended. Too young, chronic incompatibility, “one of us would have ended up dead”…
But thinking back to some of those past loves, there’s always the question, “what might have happened if things hadn’t all gone so wrong?”
Do you want to be asking yourself that same question – “What might have happened…?” – in weeks or months or years from now, about the relationship you’re currently in?!?

Evan Mitchell (BA Hons) and Brian Mitchell (BA Hons, PhD) are the authors of two other books, the most recent: The Psychology of Wine… truth and beauty by the glass (Praeger, 2009) – reviewed at

Why Relationships Fail draws on relevant psychological principles, and the authors’ extensive experience in the field of negotiation, including fifteen years consulting to international corporations. A growing interest in the application of negotiation to personal situations led them to develop a model called “Rational Negotiation”, more suited to the needs of couples than the typical negotiation tactics. 
This method forms the basis of the Love Me Love Me Not Couples app and its approach to resolving dramas within relationships.

Why Relationships Fail
View in iTunes
  • $0.99
  • Available on iPhone, iPad, iPod touch, and Mac.
  • Category: Family & Relationships
  • Published: Jan 20, 2012
  • Publisher: IApps Pty Ltd
  • Seller: iApps Pty Ltd
  • Print Length: 30 Pages
  • Language: English
  • Requirements: To view this book, you must have an iOS device with iBooks 1.3.1 or later and iOS 4.3.3 or later, or a Mac with iBooks 1.0 or later and OS X 10.9 or later.

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