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British News Media Systems

by University of Oklahoma

This course material is only available in the iTunes U app on iPhone or iPad.

Course Description

4263 British News Media Systems (Slashlisted with 5263). Prerequisite: junior standing and permission of instructor. Examines the structure, role, history and future of the news media in the United Kingdom and Europe. Covers print, broadcast, and web-based news media, with particular emphasis on broadcast/journalism and the current challenges it faces. There will be site visits to advertising and public relations agencies. Students will learn about the role of public service media in the U.K. as well as more market-based media. Explores how U.S. media companies operate outside their home country and the issues they face. No student may earn credit for both 4263 and 5263. (Irreg.)
British News Media Systems
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