Opening the iTunes Store.If iTunes doesn't open, click the iTunes application icon in your Dock or on your Windows desktop.Progress Indicator
Opening the iBooks Store.If iBooks doesn't open, click the iBooks app in your Dock.Progress Indicator

iTunes is the world's easiest way to organize and add to your digital media collection.

We are unable to find iTunes on your computer. To buy and download Declaration (This Is It!) by Kirk Franklin, get iTunes now.

Already have iTunes? Click I Have iTunes to open it now.

I Have iTunes Free Download
iTunes for Mac + PC

Declaration (This Is It!)


Open iTunes to preview, buy, and download this music video.

Customer Reviews

i knew this was going to happen.

I knew that people were going to be trippin' over this video! First off, people have been complaining that Kirk is more "funky" than "praising". Who are you to say that he can't be lifting his God up with R&B tracks and hiphop beats? Secondly, to the guy who said Kirk exposed too much: I'll give you that women might be thinking about Kirk's body (I'm not!), but think about it. How many professional boxers and wrestlers wear shirts to their matches? Not many. Be real. Thirdly, the girl he kisses in the video after he wins the fight is his WIFE. Don't go around saying that Kirk Franklin kisses some random girl. It's his wife Tammy (or something like that.) So please leave Kirk alone and I hope that he's not too discouraged by your judgemental attitude. Kirk, you rock! In an age where R&B and hiphop is drawing people to bad music, you are drawing people to GOD! Keep up the good work!


I think that Kirk Franklin did marvelous things with this song. I love the whole remix/mix-in thing he did with "This Is It". The message that comes across is amazing. THIS IS IT, CHRISTIANS! We don't have to live afraid anymore. No anxieties if we have the Lord!! The sooner we realize this, the better. Regardless of half-nakedness, this is one of the greatest videos in Christian music. I adore the analogy, and I don't think it would have been as realisitc if Kirk had a shirt on... If he had a big flabby body, people may have said that he should've had a shirt on, but it would've been for a completely different reason. Point is, it's a good video, and I think it would've been a blatant display of vanity if he HAD kept his shirt on. GREAT VIDEO. BUY IT IF POSSIBLE!


This is an awesome music video - Christian music needs professionals to do a professional job, and in a day when most Christian music videos are lame and low budget, this one is very well done! Kirk is always pushing the boundaries striving to reach a generation that is not being reached. Do I approve of his lack of modesty? No. Do I approve of the heart in which he did it? Absolutely.


Born: January 26, 1970 in Fort Worth, TX

Genre: Christian & Gospel

Years Active: '90s, '00s, '10s

Since his debut, 1993's Kirk Franklin & the Family, Kirk Franklin has been one of the brightest stars in contemporary gospel music. The album spent 100 weeks on the gospel charts (some of those on top), crossed over to the R&B charts, and became the first gospel debut album to go platinum. His second album, Kirk Franklin & the Family Christmas, became the genre's first Christmas album to make it to number one, and his 1996 album Whatcha Lookin' 4 went gold as soon as it was distributed....
Full Bio