Scale or Die
By Dave Rogenmoser
To listen to an audio podcast, mouse over the title and click Play. Open iTunes to download and subscribe to podcasts.
In the tech world, if you don’t scale, your business will die. Join our host, Dave Rogenmoser, co-founder of Proof, as he uncovers proven strategies from the growth experts behind some of the world’s fastest-growing software startups (Drift, Instapage, Zapier, & more).
||Clean#07: How to dominate a crowded market with brand, customer obsession, and UX — Sujan Patel, CEO of Mailshake||Sujan Patel is one of the biggest names in the growth and content marketing world. For the past 13 years, he has led digital strategy for clients such as Salesforce, Mint, Zillow, LinkedIn, and several Fortune 500 companies. Plus, he's also an entrepren||3/26/2019||Free||View in iTunes|
||CleanFounder Fridays: The 7 biggest mistakes I've made while growing Proof||In this episode, Dave gets vulnerable. He reflects on the biggest leadership and company mistakes he's made while growing Proof — blunders in growth, communication, hiring, product, strategy and more! If you're an entrepreneur or manager, learn from o||3/22/2019||Free||View in iTunes|
||CleanFounder Fridays: First principles thinking & how to problem solve like the smartest people in the world||In this episode, Dave covers First Principles Thinking in-depth and how he's used it over his career as an entrepreneur. This is a strategy employed by Elon Musk, Ray Dalio, and others — and it's led to many of the biggest breakthroughs of the past de||3/15/2019||Free||View in iTunes|
||Clean#06: Wade Foster, CEO of Zapier, on flywheels, early user acquisition, and self-improvement on the way to $35MM ARR||Have you ever tried to save an email to Evernote? Fire a Google Calendar from a Slack message? Getting programs to talk to each other without direct APIs used to be a nightmare. And then came Zapier. Zapier is the solution to help companies set up powe||3/12/2019||Free||View in iTunes|
||CleanFounder Fridays: Inside Y Combinator — how we got in, what it's really like, and is it worth it?||In this episode, Dave opens the door on Proof's experience at Y Combinator (Proof is a YC Winter 18 grad). He'll talk about why he decided to apply to the notorious accelerator, why Proof didn't get in the first time around, what the day to day at YC is||3/8/2019||Free||View in iTunes|
||CleanFounder Fridays: Marketing 3.0 & how we increased our demos 54% and new trials 27% by creating delightful experiences pt. 2||The Internet has changed a great deal over the past decade, and it's about time for marketing to catch up. In this episode, Dave continues his talk from last week on why Marketing 3.0 is an era in which every person has their own unique funnel. He expla||3/1/2019||Free||View in iTunes|
||Clean#05: LawnStarter’s road from TechStars to leading lawn marketplace||After going through TechStars in 2014, LawnStarter has scaled into the leading online name in lawn care. Ryan Farley, LawnStarter's co-founder and CMO, has led the company's massive growth — scaling the business to over 10,000 customers. How has he do||2/26/2019||Free||View in iTunes|
||CleanFounder Fridays: Marketing 3.0 & how to win in the Experience Era pt. 1||The Internet has changed a great deal over the past decade, and it's about time for marketing to catch up. In this episode, Dave chimes in on why Marketing 3.0 is an era in which every person has their own unique funnel. He explains why businesses that||2/22/2019||Free||View in iTunes|
||CleanFounder Fridays: 7 shifts I've made from marketer to CEO||As Proof has grown from 3 friends working out of a basement in Maryland to a company of 15 working in downtown Austin, Texas — Dave has had to change the way he thinks. It's no longer a situation where he can work in a silo, he's had to develop syste||2/15/2019||Free||View in iTunes|
||Clean#04: Brian Moran’s secret to paid traffic and massive growth at SamCart||When Brian Moran was growing up, his father gave him a piece of advice that stuck with him: learn to sell. After playing collegiate baseball, studying marketing, and running two online businesses, Brian launched SamCart, an e-commerce shopping cart soft||2/12/2019||Free||View in iTunes|
||CleanFounder Fridays: Confessions of a recovering MRR-obsessed startup||As a software startup, you can be focused on a lot of things: customers, revenue, churn, or even competitors. The focus you decide on helps dictate both the culture and direction of your business. At Proof, we recently made a paradigm shift — going fr||2/8/2019||Free||View in iTunes|
||CleanFounder Fridays: Why core values are your secret weapon||On Founder Fridays, Dave weighs in with what's going through his mind as he grows Proof. This week we'll cover core values in-depth. Dave talks about why core values are important (even at an early stage), how Proof settled on our 7 values, and why you||2/1/2019||Free||View in iTunes|
||Clean#03: Nathan Barry, CEO of ConvertKit, talks failed experimentation, the value of word of mouth, and growing his business to $1.2MM MRR||Nathan Barry isn't the typical startup founder. His company is based outside of a major tech hub (he lives in Boise, Idaho), he's bootstrapped his business to ~$1.2 MM in ARR, and he's as transparent as they come (putting all his financials up online fo||1/28/2019||Free||View in iTunes|
||Explicit#02: Ankur Nagpal, founder of Teachable, on doing things that don’t scale, community building, and achieving 3x growth||In four short years, Teachable has grown to over $1 million of monthly revenue and last year, they helped their creators sell close to $190 million in courses. And one of the most unique aspects of Ankur's story is that he's scaled his business by follo||1/28/2019||Free||View in iTunes|
||Clean#01: David Cancel, CEO of Drift, on the importance of brand for startups in 2019||Drift is a company that we've been intrigued by for a long time. In this episode, David Cancel (also known as the uncle, D.C., or the GOAT) gives us his learnings from his 20+ year career as a serial SaaS entrepreneur. He's had five companies acquired (||1/28/2019||Free||View in iTunes|
||Clean#00: Introducing Scale or Die, the new growth marketing show from Proof||In the tech world, if you don’t scale, your business will die. Join our host, Dave Rogenmoser, co-founder of Proof, as he uncovers proven strategies from the growth experts behind some of the world’s fastest growing startups.||1/24/2019||Free||View in iTunes|
Exploring my inner thoughts
Wow. Where do I even begin? The service, excellent. The atmosphere, excellent. Nothing like some cold drinks and good company. The only thing I would like to complain about, however, is that there wasn’t a dyslexic only bathroom. Likewise, there wasn’t enough essential oils. My skin gets really dry, especially when I’m feeling insecure about my poor reading and comprehension skills. Either way, I had a good time and I was taken care of beyond any preconceived expectation. Thank you, proof. I had nothing but a blast..and dry cracking skin.