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The B2B Revenue Executive Experience

By Chad Sanderson

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The B2B Revenue Executive Experience is a podcast dedicated to helping executives train their sales and marketing teams to optimize growth. Whether you’re interested in increasing margins and growing your market share, enabling your teams to compete on value rather than price, hiring new employees, or trying to stay at the forefront of the latest in sales and marketing techniques, this podcast will give you the tools and skills necessary to win in a B2B marketplace. Each episode features an interview with a thought leader or practitioner, discussing topics like: value selling, B2B sales, sales enablement, sales performance, marketing enablement, increasing revenue, increasing margins, increasing market share, sales strategy, and more.

Customer Reviews

Excellent information and interviews

So many podcasts focus on the sales people, the tactics and techniques...what I like about this one is hearing from the people in charge of the revenue provides a higher level view and honestly, almost step by step instructions on how to sell to and get the attention of the people being interviewed.

Strategy & Innovation

This podcast is full of fresh ideas on how to make sure I am focusing on true growth for the company and not getting stuck on the ideas. I really liked the advice about having sales people present the “Plan Letter” that Value Prime solutions suggests and move the deal forward - to make sure my team is not just being “optimistic” about a close date. I also loved the advice on things to watch out for so I don’t “F It Up” for myself and my company and the advanced sales techniques to bring to my team. Great podcast!

If you sell to executives, this is for you

High level executives talking about their real life experiences in generating growth. I appreciated their valuable insights into how to accelerate revenue. Like being a fly on the wall when they talked about what to do and what not to do when you call on them, i.e., what makes them interested in talking to you and what totally turns them off.

The B2B Revenue Executive Experience
View in iTunes

Customer Ratings