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Behind The Smoke: BBQ War Stories

By Shawn P. Walchef of Cali Comfort BBQ and Derek Marso of Valley Farm Market

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This podcast is dedicated to revealing the truths in the business and digital marketing of BBQ, the sexy Instagram photos come later. Shawn Walchef of Cali Comfort BBQ and Derek Marso of Valley Farm Market take you Behind the Smoke each episode to share BBQ War Stories, raw and untrimmed. From restaurant lawsuits, to failed menu development execution, to how community based events can help scale your food business, Derek and Shawn bring you into the messy world of entrepreneurship. A California Sports Entertainment Entrepreneur, Tailgating Event Specialist and Low-N-Slow BBQ Promoter, Shawn is the Owner of Cali Comfort BBQ that’s been in business since 2008. A third generation butcher and former NFL player, Derek is the Owner of Valley Farm Market that’s been in business for over 60 years. Shawn and Derek have failed many times and they’ve picked up some extremely helpful secrets/tips along the way. You won’t hear anything like this in your BBQ Business 101 class. Join the West Coast BBQ Movement and remember, "If we can't tag you, then we can't pimp you."

Customer Reviews

Best bbq podcast

Started listening a few months ago and got hooked. I even reached out a couple time and Shawn and Derek have both taken the time to rerun calls and messages to help me with any bbq questions I have had so far. These guys are the real deal. You will not be disappointed and you will learn real lessons not just about bbq. Love this show and these guys!

Great Podcast

I just found this podcast a couple weeks ago and am trying to make my way through it, starting at number 1. I’m a Nor-Cal guy but listening to them really makes me want to make my way down to SD. Thanks guys, keep up the good work

Mmmmm yum. And huh?

Love it it’s a great pod. And what was that...oh yea Shawn is always doing it up correct. Slow and low.

Behind The Smoke: BBQ War Stories
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Customer Ratings