Better PR Now | publicrelations | marketing | communication | corporate | business | strategic | planning | scanning | evalua
By Mark Phillips is a strategic communication leader who helps executives improve their public relations, marketing, and corporate communications. He interviews PR experts who share tips, tricks, lessons, tactics, and strategy to drive powerful communicat
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Better PR Now delivers knowledge, tools, and other resources for success in public relations. Inspired by Basil Clark, Ivy Lee, Edward Bernays, James Grunig, Larissa Grunig, Scott Cutlip, Aristotle, Plato, Isocrates, Arthur Page, Harold Burson, Daniel Edelman, Walter Lippmann, and many others. Public relations, public affairs, media relations, government relations, strategic communication, and marketing professionals will all benefit. Each episode delivers insight, tips, and professional advice as Mark Phillips talks with top practitioners and cutting edge researchers to find best practices and hone our skills. Learn the secrets to success, the tools they use, and lessons learned. If you want to be a more effective, more influential, and more successful professional communicator, join Better PR Now as we improve Public Relations, one conversation at a time.
||Clean016 - Jake Eisenberg turbocharges lead generation via social media||I'm joined by Jake Eisenberg, president of Reach Digital Group. Jake shares his approach to local marketing and explains how he uses social media to boost lead generation and acquire solid leads. His company specializes in helping local businesses,...||6/25/2018||Free||View in iTunes|
||Clean015 - Strategic Communication lessons from the Marine Corps||I'd like to share strategic communication and stakeholder engagement lessons from the commandant of the Marine Corps. So to set the stage, in Washington D.C. the Marine Barracks Washington is downtown. If you've ever heard of 8th and I, that's Marine...||6/2/2018||Free||View in iTunes|
||Clean014 - Secrets to Win Tech PR - Curtis Sparrer of Bospar PR Shares Secrets of His Award-Winning Boutique Tech Public Relations Agency||The most important thing with PR is asking your clients what business results they want to achieve. And then reverse engineering a PR program around that. Welcome to another episode of Better PR Now. This episode is sponsored by our official...||5/22/2018||Free||View in iTunes|
||Clean013 - Jason Anderson explains why emotional stories hook customers||I have a conversation with Jason Anderson, Senior Director of Marketing and Communications at Capital Impact Partners in Washington, DC. This is the first podcast ever recorded in a Wholefoods Supermarket, and I know it's the first podcast recorded in..||4/5/2018||Free||View in iTunes|
||Clean012 - Roll up your sleeves and get in the trenches - Megan Driscoll of EvolveMKD||Megan Driscoll of EvolveMKD||1/21/2018||Free||View in iTunes|
||Clean011 – Why PR and Marketing might become synonymous – Doreen Clark of SmartBug Media||Doreen Clark of SmartBug Media||12/20/2017||Free||View in iTunes|
||Clean010 - Great story seeks teller as OnePitch plays matchmaker||Jered Martin discusses OnePitch||11/8/2017||Free||View in iTunes|
||Clean009 - Harnessing Leadership, Ethics, Intuition and Courage||Deb Radman discusses the need to engage, motivate, and activate||11/1/2017||Free||View in iTunes|
||Clean008 - You really need a Reputation for Integrity||PR veteran Deb Radman explains the value of non-traditional hires in public relations, the power of intuition, and the necessity of courage||10/25/2017||Free||View in iTunes|
||Clean007 - Measurement Queen Katie Paine Spills the Beans on Communication Metrics||Interview with “The Measurement Queen” Katie Paine, about the importance of measuring communications and the challenges of linking communication activities to the organization’s bottom line. Better PR Now provides clarity so business...||10/18/2017||Free||View in iTunes|
||Clean006 - Communication Researchers are Smart, so why can't they Communicate?||Dr. Dustin Supa discusses the gulf between practitioners and researchers||10/11/2017||Free||View in iTunes|
||Clean005 - Steal the PR Secrets of These Podcaster Rock Stars||Great PR lessons from Podcast Movement 2016||7/30/2016||Free||View in iTunes|
||Clean004 - What's Wrong With PR: Prof. David Dozier & Lou Williams||Interview with Professor David Dozier (San Diego State University) and Lou Williams (Lou Williams Companies) as they identify what's wrong with Public Relations today, along with four corrective steps to take. Better PR Now is a podcast created for...||6/13/2016||Free||View in iTunes|
||Clean003: Prof. Dustin Supa on The Dude Deficit||Why do so few male undergraduate students choose PR as their major?||5/15/2016||Free||View in iTunes|
||Clean002: Col. Mike Lawhorn on the power of "Why"||PR lessons we can learn from Army Public Affairs||4/10/2016||Free||View in iTunes|
||Clean001: Dylan Phillips on starting an advertising career||Dylan Phillips discusses the importance of formative research in brand communications, the power of storytelling, how to use specific online resources at just the right time, and the VCU Brandcenter experience. ---- Welcome to Better PR Now, Episode...||4/1/2016||Free||View in iTunes|
||Clean000: Creating the Better PR Now podcast||Mark Phillips lays out the motives driving the Better PR Now podcast and how communicators will benefit by listening||3/12/2016||Free||View in iTunes|
Great for all PR professionals
This podcast is great for all professional communicators and helps bridge the gap between PR practitioners and academics.
This is definitely something our business could use!
Glad someone got into PR in podcasting
everyone has to have PR if your in any industry this podcast will help you navigate the PR field great work Mark