By Bootstrapped Web
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Bootstrapped Web is for entrepreneurs bootstrapping their startups, who believe that the best way to get to where we're going is to learn by doing. Conversations, case studies, and interviews with entrepreneurs who are building profitable businesses online. Let's do this.
||ExplicitBen Orenstein Joins us to Talk Bootstrapping||Ben Orenstein, is the co-host of The Art of Product podcast, a show where Brian recently appeared. Ben also tells us about his most recent project, Tuple, a tool for remote pair programming. We discuss where the idea for Tuple came from and the team who||11/8/2018||Free||View in iTunes|
||ExplicitBuilding in Public / Case Study Marketing / TinySeed||We have some exciting updates to share and we give our reaction to Rob Walling and Einar Vollset’s big announcement of the TinySeed Fund. Jordan and his team are preparing to move offices in Slovenia. He also sings the praises of case studies. Carthoo||11/1/2018||Free||View in iTunes|
||CleanBootstrapping Reality / Technical cofounders / New Management||Today’s episode is a straightforward update episode for us. Brian is moving forward with ProcessKit and reflects on his goals for the project. Jordan celebrates the awesome team he has built over at Carthook and shares what it is like to step back and||10/11/2018||Free||View in iTunes|
||CleanProcessKit Early Access / Celebrating Growth / CTO Questions||We are back to tell you about some exciting news and developments. Jordan is enjoying a high mark in Carthook’s business and he found a building so he can move his Portland team. He also discusses the marketing strategies and changes that are making C||9/13/2018||Free||View in iTunes|
||CleanLearning Rails vs. Laravel / Branding / Education Marketing||Summer is in full swing and we are back from our individual vacations. We discuss our businesses and our personal roadmaps for Carthook and Audience Ops. We vent about developing frustrations and we do an armchair quarterbacking session for ConvertKit||7/12/2018||Free||View in iTunes|
||CleanWinning Time Back / (Not) Moving Offices / Learning to Code||It is summertime! We have some great travel plans in the works, but before we pack our bags we want to celebrate the small victories we have seen in our businesses. Audience Ops podcasting is really starting to take off. Brian rehashes the road he took||6/7/2018||Free||View in iTunes|
||CleanConference Hopping / Hiring Mistakes / Busting Growth Plateaus||It has been three weeks of constant travel for us. We have been jetting around to tons of industry conferences. It has been a hectic and educational time for both of us. We share some of our takeaways from the conferences and really debate the value of||5/24/2018||Free||View in iTunes|
||CleanValue of a Coach / Hiring Spree / Launching in Public||On today’s episode, we discuss the real value of a business coach. Jordan has announced that he would like to try his hand at it and Brian shares his own experience with it. We compare the pros and cons of being a coach for other founders and we explo||4/26/2018||Free||View in iTunes|
||CleanWhat If We Ran Your Business (For the Fun of It)?||Things are getting back to normal in our respective business worlds. Brian has launched his podcasting service and Jordan is back to business as usual after a visit from Ben and Rok. Today we kick off our “armchair quarterbacking” sessions, and we a||4/19/2018||Free||View in iTunes|
||CleanThe Carthook Team Talks Product Development Process||We welcome Team Carthook to the podcast today! Jordan has brought two of his senior team members to discuss the evolution and future evolution of Carthook’s service. Ben Fisher is the co-founder of Carthook and head of product. Rok Knez is Carthook’||4/12/2018||Free||View in iTunes|
||CleanLaunching a Podcasting Service / Learning to Code / Partner Webinars||MicroConf is right around the corner and Jordan is gearing up for his talk for the event. He bounces some topic ideas off Brian and reveals how his topic choices are reflecting what is happening in Carthook. The version 2 upgrade is finally working prop||4/5/2018||Free||View in iTunes|
||CleanCharging For Attention / Elusive Product-Market-Fit||It has been a crazy couple of weeks for both of us. We took a break last week, but we are back and we’ve got some great topics! Jordan spent all of last week fixing a product issue. It was hard, it was frustrating, and it showed him just how great his||3/15/2018||Free||View in iTunes|
||CleanConference Strategy, Webinar Funnels, & Lead Developers||We are back to discuss the exciting and frustrating things going on with our businesses. Jordan has a lot on his plate including launching 15-20 new features and a few industry conferences; he will be attending the Traffic and Conversion Summit in San||3/1/2018||Free||View in iTunes|
||CleanSherry Walling Helps Us Keep Our Sh*t Together||Our guest today is Sherry Walling. Sherry is a clinical psychologist and the author of the soon to be released book, The Entrepreneur’s Guide to Keeping Your S**t Together. Sherry is also the co-host of the Zen Founder podcast with her husband Rob||2/8/2018||Free||View in iTunes|
||CleanHoliday Hustle vs. Rest And Community Marketing||Today we discuss a really heated topic that popped up on Twitter over the holiday break. A Twitter flame war was started by a post chastising business owners for not working through the holidays. We have some thoughts on the subject and we discuss the c||1/11/2018||Free||View in iTunes|
||CleanOur 2017 Review & 2018 Preview||2017 is coming to a close and Jordan and Brian are looking back on this explosive year. They also share their plans for 2018. Audience Ops and Carthook both saw tremendous amounts of growth this year. That growth has caused the guys to reflect on 2017 a||12/21/2017||Free||View in iTunes|
||CleanRunning a Black Friday Sale / Development Process||2017 has been a phenomenal year for Jordan and Brian. On today’s episode, they give the audience an update on the businesses and offer a glimpse into their plans for 2018. Brian is going to shift focus to Productize and relaunch a bigger and better pr||12/7/2017||Free||View in iTunes|
||Clean“Fattening” Your Company and… Freemium?||Welcome back to Bootstrapped Web! Today we share progress reports about our respective businesses and ask the question, “Should you go freemium or not?” Jordan has begun the process of “fattening” up Carthook’s systems to add value to the comp||11/16/2017||Free||View in iTunes|
||CleanFirst Customer Demos, Paid Marketing Funnels, Team Communication||We have both reached a turning point in our marketing campaigns. Jordan has launched a new marketing funnel for Carthook’s Shopify tool. Brian has been running a new marketing campaign for Ops Calendar. We share how the campaigns are working for us an||10/5/2017||Free||View in iTunes|
||CleanPricing Page Teardown, Employee Onboarding, Company Transparency||Today on Bootstrapped Web Jordan and Brian discuss what’s going on in their individual businesses. Brian is setting up Ops Calendar and takes today’s episode as a chance to get Jordan’s feedback from the customer’s point of view. Listeners who a||9/21/2017||Free||View in iTunes|
||CleanCatching up! Managing Runway, Marketing Assets & Team Growth||Welcome back to Bootstrapped Web! We took a bit of hiatus this summer but we have some great updates and insights to share from our time away. Jordan has grown his team from 4 to 11 people. He shares how the change has impacted how they do business and||9/14/2017||Free||View in iTunes|
||CleanSaaS Momentum, Servicing Demand, & Why Amazon Bought WholeFoods||We cover a lot in this episode of Bootstrapped Web. We give our listeners an update on both companies’ progress and we discuss some exciting news in the startup world. Brian shares some of the goals he has for Audience Ops in the near future. Jordan h||7/27/2017||Free||View in iTunes|
||CleanA Formula for Individual Success Metrics + Building a Hiring Engine||Happily, our client loads are increasing, but our staffs are starting to feel the increased workload. So, we need to hire more people to keep up. It’s a good problem to have. On today’s episode, we compare our staffing needs and discuss how we are t||7/6/2017||Free||View in iTunes|
||CleanKPI Dashboards, Hiring Sales vs. Customer Success, & Solo Founders||Today Brian and Jordan discuss growth. In Jordan’s case he is dealing with sudden growth, and in Brian’s case, he is planning for growth. Both share how they are handling this wonderful problem. Jordan has been focused on getting Carthook’s market||6/22/2017||Free||View in iTunes|
||CleanCustomer Overwhelm, Hiring & Firing Teammates||We are both hitting some major growth right now in our businesses, and that means a lot of excitement and a lot of restructuring. We talk about project managing, hiring the right people, and the efforts we are putting into our marketing and lead generat||6/8/2017||Free||View in iTunes|
This guy needs some move love! Check out his stuff - it's quality. Thanks Brian!
Great, action-oriented podcast
Case studies from personal experience and others make this a powerful 'mentor' for entrepreneurs.
Awesome show, highly recommend!
Brian, Jordan and their guests provide some incredibly actionable and compelling content, spotlighting incredible founder stories that are guaranteed to teach you something new.
Highly recommend listening and subscribing to Bootstrapped Web if you want the knowledge AND mindsets to effectively grow your business (and reach all of your overall goals as a result)!
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