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The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

By Melina Palmer

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Description

Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.

Customer Reviews

Great Content!

Oh my goodness, I learned so much in just one episode! Will definitely be coming back for more.

Excellent

A smart, down to earth approach to business and the application of principles of behavioral economics. This podcast does an outstanding job of not only sharing extremely interesting information; Melina does an great job of providing strategic uses. I highly recommend listening!

Wow! I was shocked.

I subscribe to a lot of business podcasts and a common theme is that they are centered around service-based online businesses. I am a soloproneur/ entrepreneur of a local brick and mortar (I own a fine jewelry and piercing studio) and often feel as if a lot of the content doesn’t apply to what I do. Melina tackles the content she provides and does it so gracefully with great examples. She is a wealth of knowledge. I will definitely be stay subscribed and look forward to hearing her ideas because it’s not the same thing I’m hearing everywhere else.
~Mariel Court, @gypsymoonpiercing

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
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Customer Ratings