By Phil Pallen
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Have you started a business but aren’t making money? 💰 Do you have a great idea, but aren’t sure of the next step? 💡 Are you posting on social media, but no one’s engaging? 😿 Join brand strategists Phil Pallen and Lauren Moore as they help real people solve real personal branding problems. For the first time ever, they're sharing consultations with anonymous lawyers, magicians, matchmakers, and many more—with you. 🙌
||Clean41. A non-profit that wants personality||Can your social media strategy succeed without a marketing budget? 💸 Lucky for listeners, that’s Phil and Lauren’s specialty. In this week's episode, Esther needs help devising a marketing strategy for her non-profit organization. Our hosts expla||3/19/2019||Free||View in iTunes|
||Clean40. A creative director who wants opportunities||If you've got knowledge and skills, is that enough to get a recruiter's attention? 🤔 In this week's episode, we work through this challenge with A.C., a creative producer. A.C.'s got experience, but isn't sure how to translate that experience in a wa||3/19/2019||Free||View in iTunes|
||Clean39. A writer who needs to market herself||How do you sell a book to a publisher without an audience? You can’t. 📖 Valentina is a freelance journalist that that is writing a book, but need help promoting. Phil and Lauren help tackle how to promote a book through a visual platform and sharin||1/15/2019||Free||View in iTunes|
||Clean38. A wedding DJ who wants to speak||How do you know when it's time to speak? 🖋 The key to speaking comes from storytelling and this week's guest, Daniel, is a one-stop-shop for just about everything: wedding planning, and consulting. Phil and Lauren help teach Daniel how to tie it all.||1/8/2019||Free||View in iTunes|
||Clean37. Brand Therapy Yearly Recap 2018||We did it. We made through a year of Brand Therapy. ✔ That’s a year of brand sentences, ideas, confessions, advice, and most importantly: YOU. To end the year on a high note, we’ve rounded up a couple of our absolute favorite moments from the past||12/18/2018||Free||View in iTunes|
||Clean36. A social media expert who wants Pinterest marketing hacks||Everyone's always focused on Twitter and Instagram. But what about Pinterest? 📌 In this ep, our guest is a brand strategist whose clients want to focus efforts on Pinterest—and he wants his advice to mean something. We discuss all of Phil's favorit||12/4/2018||Free||View in iTunes|
||Clean35. A food blogger who wants a change||If it ain't broke, don't fix it, right? 🤔 Today's food blogging guest is challenging the saying and proposing a whole new direction for her already-successful recipe blog. Together with Phil and Lauren, our guest Juli deliberates between sticking wit||11/13/2018||Free||View in iTunes|
||Clean34. An artist who wants sales||It takes a brave person to pursue a career in the arts—and today's guest is no exception. 👩🎨 Patricia is talented to boot and is ready to go all in to her budding stationery business. Phil and Lauren discuss ideas to position her work in a...||11/6/2018||Free||View in iTunes|
||Clean33. A doer who wants a focused brand||When you can do it all, how do you describe what you do? 👨💻This week's guest is a serial entrepreneur who's mastered cryptocurrency, social media, business development, and (in case you wondered) real estate. Joe jumps seamlessly between indust||10/23/2018||Free||View in iTunes|
||Clean32. A yogi who wants to combine businesses||When your endeavors serve different audiences, should you ever combine them? 🙏🏼 Our guest this week is a yogi and entrepreneur. Lisa is at a crossroads with her businesses—each successful in their own way—and doesn't know if combining efforts||10/16/2018||Free||View in iTunes|
||Clean31. A singer-songwriter who wants a fanbase||Music is one of the few industries where talent alone doesn't cut it. 🎼 This week's guest is a singer-songwriter who is trying to break into the scene. Dia is motivated, hardworking, and got a new single in the works—and she just needs to find her||10/9/2018||Free||View in iTunes|
||Clean30. An editor who wants steady business||For many, the ultimately dream is working for yourself. 💭 This week's guest is an editor who has taken the leap to freelance full-time, but is finding it challenging to drum up business. Phil and Lauren walk our guest through their techniques of...||10/2/2018||Free||View in iTunes|
||Clean29. A marketing duo who wants a process||Sometimes you go into business for one thing, but clients want something else. 🙃 This week's guests, a marketing duo in Amsterdam, planned to brand, but now do social media. Phil and Lauren discuss how creating a process can help prioritize see the..||9/25/2018||Free||View in iTunes|
||Clean28. A musician who wants a unified message||How many Instagram accounts is too many? 🤔 This week's guest, Scott, is having trouble deciding how to communicate his many music projects online and has resorted to an Instagram profile for each one. Phil and Lauren teach Scott how to meld multiple.||9/18/2018||Free||View in iTunes|
||Clean27. A mommy blogger who wants a change||Mommy blogger, DIY enthusiast, and unintentional comedian—this week's guest does it all. 😂 Kathy wants to expand her brand beyond her mommy topics and isn't sure what to do next. Phil and Lauren discuss ways to introduce travel, renovations, and ev||8/28/2018||Free||View in iTunes|
||Clean26. A music company that wants to focus||When it's just two of you running a business, there's never enough time to do everything. 🕒 That’s why this week, we’re talking efficiency. Phil and Lauren spill everything they know about programs and systems to create more time in the day, from||8/21/2018||Free||View in iTunes|
||Clean25. A chef who needs a consolidated pitch||This week, we’re cooking up a consolidated pitch. 🍳 Phil and Lauren talk with Katy, a chef, food stylist, food activist—and all things related to food. As a pro with many talents, her greatest challenge is not a simple one: summing up her offerin||8/14/2018||Free||View in iTunes|
||Clean24. A consultant who wants more control||When you leave your job to follow a dream, you've got to find clients when reality sets in. ☁️ In this episode, Phil and Lauren chat with Victoria, a newly minted brand consultant, about how to find clients. Phil expresses sales tips that have helpe||8/7/2018||Free||View in iTunes|
||Clean23. A young professional who wants to be a brand strategist||There's an art to making your side hustle your day job—and that art is often branding. This week, our guest Reagan is building her portfolio as a brand strategist and trying to figure out her audience. Lauren and Phil help Reagan find her niche and..||7/31/2018||Free||View in iTunes|
||Clean22. A mayor who wants to do good||Today's guest votes yes to social media. ✔️ Janice, a freaking MAYOR, has mastered the art of using social media as a community building tool. In this episode, she discusses how she uses social media to facilitate discussion, create a forum for...||7/24/2018||Free||View in iTunes|
||Clean21. A private investigator who wants to master Facebook||There are many unknowns in the world of private investigating, but the real mystery? Mastering Facebook. :female-detective: This week, Phil and Lauren meet with bonafide P.I. Ashley to discuss how to promote her services without drawing attention to...||7/17/2018||Free||View in iTunes|
||Clean20. A marketer who wants athlete clients||Does a focused audience help or hinder your brand? 🔎 This week, a marketing strategist wonders if targeting athletes is broad enough to grow her young business. Phil and Lauren debunk targeting myths and explain the importance of rocking a niche....||7/10/2018||Free||View in iTunes|
||Clean19. An erotica author who wants book sales||What do Fifty Shades of Grey and our guest have in common? A lot, actually! In this episode, Phil and Lauren talk with erotica author Jackie about how to sell her work via Instagram—and whether or not the platform is the best use of her time. For...||6/26/2018||Free||View in iTunes|
||Clean18. A school that wants more international student hosts||We all know about international exchanges, but have you ever thought of the marketing behind it? 🤔 This week, Phil and Lauren speak with Carrie about how to incentivize families to host international students. The trio discusses her potential...||6/19/2018||Free||View in iTunes|
||Clean17. An agency owner who wants project organization||Entrepreneurs get a rush starting projects, but a brand needs to link projects together. 🔗 In this episode, Phil and Lauren talk with UK entrepreneur Lee, who's having troubles connecting the lines between his endeavors. The hosts suggest ideas to..||6/12/2018||Free||View in iTunes|
||Clean16. A young professional who wants a job title||Making money can be hard, especially when you're a recent graduate. 💰 But one thing is for sure: very often the biggest mistake a new graduate can make is working for free. In this episode, Phil and Lauren help Lucia figure out the different paths sh||6/5/2018||Free||View in iTunes|
||Clean15. A dancer who wants you to smile||Time to open your inbox because we’re talking about email marketing. :e-mail: This weeks guest is a dancer and performer looking to grow a following. The best way to do that right now? Email marketing. Phil and Lauren discuss the importance of having.||5/22/2018||Free||View in iTunes|
||Clean14. A communications pro who wants to go solo||From deciding on a name to creating defined services, building a brand on your own can be a challenge. 🤷♂️ Luckily for today's guest, Phil and Lauren help Erin make some big choices. In this episode, everything is covered from creating a busin||5/15/2018||Free||View in iTunes|
||Clean13. A student who wants to start an agency||It's not easy to brag about your work. 😑Today's guest is at a crossroads in her young life and wondering the best way to articulate her services. A budding brand strategist with big dreams, Phil and Lauren help this guest define her visual style,...||5/8/2018||Free||View in iTunes|
||Clean12. An interior designer who wants to scale her firm||Life's easier when technology automates business. 💻 Since Jil works remotely, there's a lot of emailing, scheduling, and questionnaires that just take too much time to do manually but that's where automation comes in. Phil and Lauren talk to an...||5/1/2018||Free||View in iTunes|
||Clean11. A clothing company that wants more sales||It’s time for a new look in the corporate world. 👕 Daniel and Calvin are in the business of making your workday comfortable, yet stylish. Their clothing company has hit the ground running with influencer marketing, but something is just not clickin||4/24/2018||Free||View in iTunes|
||Clean10. An actress-turned-mom who wants a lifestyle brand||For anyone who's passionate about life, this episode is for you 😬 Danielle is a commercial actress, beauty expert, creative producer, and a mom. She's good at many things, which is why she's come to Phil and Lauren to help her prioritize. In this fun||4/17/2018||Free||View in iTunes|
||Clean09. A new grad who wants a job||You need experience to get a job, but you need a job to get experience 🤔 We've all felt that growing pains of being new to the workforce, but the next generation is feeling it more than ever. In this episode, Dubraska seeks help with building a brand||4/10/2018||Free||View in iTunes|
||Clean08. A consultant who wants to draw for a living||All pencils down! ✏️Have you ever had a side hustle you've wanted to turn full-time? Our guest Laurens is a consultant by day and video scriber at night. In this inspiring episode, Laurens walks us through the merits of his process and realizes that||3/27/2018||Free||View in iTunes|
||Clean07. A commercial actress (and viral conspiracist) who wants a content strategy||Make life whatever you want it to be ✨ Today's guest wants a content strategy to inspire people to live life on their own terms. As a successful commercial actress, mother, and (unintentional) viral conspiracist, Andi has a do-it-all attitude that's..||3/20/2018||Free||View in iTunes|
||Clean06. A fine arts organization that wants more members||Art freaks, listen up! 🎨 In this episode, we're introduced to the nichest of niche brands: A fiber arts magazine and membership organization. While the magazine's social media presence is booming, the organization is having troubles converting those.||3/13/2018||Free||View in iTunes|
||Clean05. A magician who wants to be a household name||Branding is a magical thing. 🎩 In this episode, a magician asks Phil and Lauren how to grow an audience on Instagram. The team tackles the greatest issues with posting illusions online and develop an Instagram posting strategy to start right away.||3/6/2018||Free||View in iTunes|
||Clean04. A matchmaker who wants more clients||All heart eyes for episode four. 😍 In this episode, Phil and Lauren meet with a matchmaker (you read that right) to talk about spreading the love to get more clients. Our guest discusses her brand's niche and unique positioning, while our hosts help.||2/27/2018||Free||View in iTunes|
||Clean03. A networking professional who wants to do her own thing||Have you ever quit your dream job? ✨ Our brave guest in episode three is leaving the security of her current organization to tackle a new venture. Phil and Lauren help Morgan define her elevator pitch, solidify her target audiences, and find the...||2/20/2018||Free||View in iTunes|
||Clean02. An audio expert who wants a personal brand||Do you hear that? 👂It's the sound of someone wanting a personal brand. In episode two, Phil and Lauren meet with an Emmy Award-winning audio specialist to discuss his goals. The guest has a successful business and is looking for a way to appeal to a.||2/12/2018||Free||View in iTunes|
||Clean01. A fashion expert who wants to monetize||Brand Therapy is now in session 🤓 For the first episode, Phil and Lauren meet with a fashion expert who, despite 15 years of experience, is having trouble making money from her brand. The guest talks through her motivation, history, challenges, and..||2/8/2018||Free||View in iTunes|
||Clean00. Preview||The doctors aren't in, but brand strategists Phil and Lauren are here. Get the rundown on their brand new podcast and hear a sneak peek of what's coming up. (http://philpallen.expert/therapy)||2/3/2018||Free||View in iTunes|
What a gift!
Great to hear the insights from Phil and Lauren and listen to them turn a career around in a few short segments Bravo!
100% Relatable and Applicable!
Hi Phil! Hi Lauren!
I’m only two episodes in and I’m learning so much! I just launched a startup with my husband and Listening to you two is teaching me tons about everything from how to gain members, to sales initiatives, to how my own podcast should flow!!
Thank you so much for producing this Podcast! I’m sharing it with all of my incoming Media Communications students at Full Sail University!
This is phenomenal!
Okay, gotta go back and listen to more!
If you build it, it will come...
This podcast is a must listen from experts on how to Build, Postition, and Promote your and other's personal brands.