The Business of Freelancing
By Brennan Dunn
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Better Clients. More Money. A Happier Life.
||Freelancing Minute: Add Context To Your Proposals||This is the Freelancing Minute for Friday, February 14th (Valentine's day!) 2014. - When you're creating a proposal, it's important to contextualize our offer (what we're building or doing) with the problem and the solution. In this short clip,||2/14/14||Free||View In iTunes|
||Episode 013: Establishing A Work-Life Balance With Sherry Walling||This week I had the opportunity to sit down and talk with Sherry Walling, a clinical psychologist and counselor and the wife of Rob Walling, who we talked with in Episode 12. - Sherry gave a fantastic talk at MicroConf last year on ways that entrepren...||2/13/14||Free||View In iTunes|
||Episode 012: Transitioning From Consulting To Products With Rob Walling||This week my special guest was Rob Walling. He's known for the following... Drip HitTail Startups for the Rest of Us Start Small, Stay Small Software by Rob MicroConf Micropreneur Academy DotNetInvoice Apprentice Lineman Jobs -||12/12/13||Free||View In iTunes|
||Episode 011: Working From The Middle Of Nowhere||In this episode, I talked with Marcus Blankenship of CREO Agency. If you don't live in a tech hotbed like SF or NYC and you worry that your location will hinder your ability to recruit clients, you won't want to miss this episode. -||7/19/13||Free||View In iTunes|
||Episode 010: What Sets You Apart?||Today I talked with Nick Hance of Reenhanced about ways of setting yourself apart from your competition. If you've ever wondered how you, as say a Ruby developer, are any different than me (a Ruby developer) or thousands of other Ruby developers,||7/14/13||Free||View In iTunes|
||Episode 009: 4 Ways To Productize Your Consulting Business||I've recently been to quite a few "product" conferences (LessConf, MicroConf and soon BaconBizConf), and what I keep finding is that a LOT of freelancers are in attendance. It's no secret that most freelancers want to one day build and sell a product o...||5/26/13||Free||View In iTunes|
||Episode 008: Dealing With Clients Who Want Upfront Quotes||This is the first episode of 2013 for The Business of Freelancing Podcast, and inside I cover everything you need to know about dealing with those pesky clients who want to know "How much is it gonna cost me?" We explore how to qualify new leads,||4/8/13||Free||View In iTunes|
||Episode 007: Obie Fernandez||In this episode, Eric and I interview Obie Fernandez and discover how writing "The Rails Way" was a catalyst for creating one of the world's most reputable Ruby consulting companies.||11/12/12||Free||View In iTunes|
||Episode 006: The Sales Pipeline||Hosted by Brennan Dunn and Eric Davis. Show Notes 00:50 - Sales Pipeline Moving people through a series of steps to get them to be a paying customer Acquisition to qualification to scoping to clients||11/8/12||Free||View In iTunes|
||Episode 005: Content Marketing||Hosted by Brennan Dunn and Eric Davis. Show Notes 00:10 - Content Marketing Making information available for personal gain/recognition Duct Tape Marketing: John Jantsch Getting to know you 03:51 - Getting content in front of people||10/29/12||Free||View In iTunes|
||Episode 004: Nathan Barry||Hosted by Brennan Dunn and Eric Davis with guest Nathan Barry. Show Notes 00:19 - Nathan Barry (twitter blog) Freelance Designer OneVoice App Commit App The App Design Handbook - 01:14 - Show topic goals -||10/18/12||Free||View In iTunes|
||Episode 003: Pricing Methods||Hosted by Brennan Dunn and Eric Davis Show Notes Fall in Virginia Writing fiction Pricing freelancing services Double your freelancing rate Reverse engineering your former salary Value based pricing, value delivered to clients||10/10/12||Free||View In iTunes|
||Episode 002: Marketing ROI||Hosted by Brennan Dunn and Eric Davis Show Notes Ways we have marketed our consulting services in our past. Blogging, forum posting, content marketing, and social networks. Technical blogging, business blogging, random thoughts blogging.||10/3/12||Free||View In iTunes|
||Episode 001: Introduction||Hosted by Brennan Dunn and Eric Davis Show Notes Double Your Freelancing Rate Planscope Little Stream Software Eric's 3 ebooks: Refactoring Redmine, Redmine Tips, Authoring Ebooks Listening to podcasts as a focused way to get content||9/26/12||Free||View In iTunes|
Single best podcast I've found on going from having a skill to being a highly paid consultant
Ok I'm shocked this podcast hasn't gotten any reviews yet so let's start the party.
This is the single best podcast I've found on up-leveling yourself from a freelancer who knows skill X to someone who is in-top demand.
This is advanced stuff and probably not right for you if you're still working on your craft to the point where a client or two will pay you for it.
The hosts are both developers, but most of the content is applicable for other creative/business skills (designer, copywriter, project manager and so on).
They are great at communicating the key mindset that is CRUCIAL for making the shift from the freelancer mindset:
"I'm proud I have developed this awesome skill"
...to the consultant mindset:
"Let me first zero in on my customer's problem and then get paid to make it go away"
Very glad I found this podcast and look forward to seeing it continue and grow.
Caleb Mellas, Founder and Creative Director - Webinsation | Design and Development
The business of freelancing really helps me as a consultant/designer learn how to better sell my services by focusing on the business-end of my job. Many times we as designers think that if we just have a stunning portfolio or flashy website, that work will flow in - this couldn't be further from the truth!
Brennan does a great job of teaching people how to provide huge value to their clients, and to charge rates that are equal with that value.
If you are a freelancer and want to learn more about things like how to qualify leads so your not always working with poor clients, how to write compelling proposals and just how to run a successful business, this podcast is for you!
Back & Even Better
Enjoyed episode 8. This podcast provides valuable information for anyone involved in the creative field.
Thank you Brennan!