OPT-IN! — A Marketing and Sales Podcast
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OPT-IN! is a show that digs into the marketing and sales strategies used by the world's fastest growing companies. Each week, host Dan Pratt sits down with marketing and sales influencers from across the globe to uncover actionable strategies marketers everywhere can use to make their businesses more successful. If you're listening to this on iTunes, make sure to subscribe for weekly updates!
||CleanContent Marketing Mistakes to Avoid Like the Plague||Today we’re sitting down with Joanna Weibe to talk about the content marketing mistakes you need to avoid like the plague. Joanna is the founder of Copy Hackers—a service that helps startups accelerate their growth through content marketing. They...||7/21/2016||Free||View in iTunes|
||CleanListen First - The Art of Hiring the Best Sales People Possible||Today we’re sitting down with Andy Paul to talk about the secrets to hiring the best salespeople to take your business to the next level. We’ll talk about what a good first sales hire looks like for most companies, the best questions to ask a...||7/14/2016||Free||View in iTunes|
||CleanAll Aboard the Live Video Hype Train||Today we’re sitting down with Alessandra Colaci to talk about the rise of live video platforms like Facebook Live and Twitter’s Periscope. We’ll talk about why live video could be a compelling addition to you digital marketing strategy, what it...||6/30/2016||Free||View in iTunes|
||ExplicitAre Kitten YouTube Videos the Secret to Time Management?||Today we’re sitting down with Nick Raithel to talk about something I struggle with Every. Single. Day. Time management. We’ll talk about the secrets to managing your time effectively, what tools you should be leveraging to make time...||6/8/2016||Free||View in iTunes|
||CleanLeveraging Empirical Content Marketing to Accelerate Sales||Today we’re sitting down with Alessandra Colaci to talk about the rise of live video platforms like Facebook Live and Twitter’s Periscope. We’ll talk about why live video could be a compelling addition to you digital marketing strategy, what it...||5/17/2016||Free||View in iTunes|
||CleanWhat to Do When Your Market Changes Quickly||Dave Balter, founding CEO of companies like BzzAgent and Smarterer, sits down with us to talk about what marketers need to do when their market changes quickly. We’ll also chat about the value of word of mouth marketing in 2016, why top 5 lists...||5/4/2016||Free||View in iTunes|
||CleanGoogle Secrets to Dominating Your Mobile App Advertising||Max Ade, Team Lead on Google's Mobile App User Acquisition team, sits down with us to talk about the secrets to mastering your mobile app advertising. We’ll chat about when businesses should start thinking about building a mobile app...||4/27/2016||Free||View in iTunes|
||CleanStartup L. Jackson on Why Vanity Metrics Suck||Parker Thompson, aka Startup L. Jackson, sits down with us to talk about the meteoric rise of Twitter's most popular startup parody account. We’ll cover what it was like to be the man behind the mask, why vanity metrics can be hurtful to...||4/20/2016||Free||View in iTunes|
||CleanSecrets to Hiring a Digital Advertising Agency||Margaret Lawrence, ex-Google Chief of Staff, sits down with us to discuss the secrets to hiring a rockstar digital advertising agency. We’ll cover what to look for when hiring an agency for the first time, and why hiring an agency...||4/13/2016||Free||View in iTunes|
||CleanWhy Every Business Should Have a Podcast||Allison Behringer, host of the smash-hit podcast The Intern, sits down with us to discuss why ever business should use podcasting to engage their customers. We’ll cover what you need to know when launching your first podcast, how to...||4/6/2016||Free||View in iTunes|
||CleanHow the Internet is Training the Next Generation of CMOs||Trevor Lynn, CMO at Social Tables, sits down to talk with us about how the internet is training the next generation of technology CMOs. We'll also cover using company culture as a marketing tool, and how to adapt your marketing strategy...||3/23/2016||Free||View in iTunes|
||CleanHiten Shah on Batman, Robin, and the Success of Kissmetrics||Hiten Shah, founder of Crazy Egg, Kissmetrics, and Quick Sprout, sits down with us to discuss how content marketing has played a role in the success of his companies. We’ll also talk about how to create meaningful content that resonates with...||3/15/2016||Free||View in iTunes|
||CleanWhy Your Facebook Ads Strategy Isn’t Working||Soso Sazesh, founder of Growth Pilots, sits down with us to discuss why so many businesses fail when it comes to building out a Facebook Ads strategy. Soso has helped companies like Wordpress, Intuit, and Kissmetrics grow their customer-base...||3/15/2016||Free||View in iTunes|
||CleanSEMrush on Building Relationships to Catapult Your Content Marketing Strategy||Tara Clapper, blog editor at SEMrush, sits down with us to talk about building relationships to catapult your content marketing strategy. We also cover where content marketers can go to find their audience, how to capture that audience once...||3/15/2016||Free||View in iTunes|
||CleanWhat College Parties Can Teach You About Marketing||Kyle York, Chief Strategy Officer at Dyn, sits down with us to talk about how he led Dyn's marketing and sales efforts to millions of dollars in revenue, hundreds of employees, and a $38 million Series A round of funding. We'll also talk about some of..||3/11/2016||Free||View in iTunes|
Very interesting topics. A must for anyone who wants to build a successful company
Highest quality marketers
No fluff here... Tactical and strategic every time. A great listen!
Opt -In! is awesome. AdHawk is doing a great job. Keep up the awesome!