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How to Get a Meeting With Anyone

By Stu Heinecke

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What if that impossible-to-reach person wasn’t so impossible to reach after all? Hall-of-fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke discovered that he could get past traditional gatekeepers and reach those elusive executives by thinking outside the box and using personalized approaches that he calls “contact campaigns.” Including presidents, a prime minister, celebrities, countless CEOs, and even the Danish model that later became his wife, Heinecke found that getting meetings with previously unreachable people was easier than ever. In this podcast, Heinecke asks a simple question to each of his guests: “When you absolutely must break through to someone of great importance, someone who’s nearly impossible to reach, how do you do it?” You’ll hear strategies and tactics from Heinecke and his guests that have resulted in response rates as high as 100%, ROI in the tens, even thousands of percent, and costs-per-contact ranging from $0 to $10,000. You’ll also learn plenty of tips on how to determine your targets, how to develop pitches, and how to gain allies in your contact’s circle of influence. This podcast should be required listening for every enterprise sales team.

Customer Reviews

Stu is brilliant

I remember listening to the audiobook of How to Get a Meeting with Anyone a couple years ago. I was hooked from the very beginning! So the fact that stories and examples like the ones shared in the book will now be in podcast makes my soul smile. Incredibly excited for this podcast!


If you’re not listening to Stu, you’re missing out. His book is one of the best on the market for sales and marketing professionals and his podcast is a continuation of those concepts as Stu brings on guests that will help you think outside the box as you continue to take on the business world in your own vertical/profession in pursuit of success. I love this podcast!

How to Get a Meeting With Anyone
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Customer Ratings