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Cheeky conversations about content strategy, riveting tales of projects gone off-the-rails, and reflections on life in the trenches of digital publishing.
||CleanNoz Urbina on AI for Structured Content||Noz Urbina returns to discuss how AI and chatbot trends are driving improvements in content reuse.||5/8/2017||Free||View in iTunes|
||CleanNoz Urbina on Domain Models and Journey Maps||Jeff Eaton and Noz Urbina discuss the power of combining domain modeling and customer journey maps when modeling structured content.||4/19/2017||Free||View in iTunes|
||CleanBuilding a Responsive Content Campaign||Ethan Marcotte and Karen McGrane discuss the highs and lows of large-scale responsive design projects, and explain how they targeted and promoted their series of responsive design workshops.||6/12/2015||Free||View in iTunes|
||CleanDeane Barker and the Art of Content Management||Jeff talks to Deane Barker of Blend Interactive about the art and practice of content management, the joy of solving complicated problems, and his upcoming O'Reilly book *Web Content Management.*||5/29/2015||Free||View in iTunes|
||CleanDavid Eads On Building Tomorrow's Newsrooms||In this episode, Jeff Eaton talks to NPR's David Eads about the fast-changing world of digital news publishing, how to build tools that serve the needs of today's journalists, and how successful "learn to code" projects don't always look the way developers expect…||5/15/2015||Free||View in iTunes|
||CleanNoz Urbina Explains Adaptive Content||In this episode, Jeff Eaton talks to Content Strategist Noz Urbina about *Adaptive Content* and the changing face of customer engagement. What does "omni-channel" mean? Is it more than a buzzword? What steps can organizations take to prepare for it? Spoiler Alert: It all relies on well-modeled content… Along the way, they discuss the storied history of structured content, the challenge of effective content personalization, and the existential horror of old-school WYSIWYG editors. Insert Content Here listeners can also receive a **10% discount** on Noz Urbina's upcoming [Adaptive Content Modeling](http://urbinaconsulting.com/events/content-personalisation-workshop-adaptive-content-modelling/) workshop! Just sign up with the discount code ICH10.||5/1/2015||Free||View in iTunes|
||CleanSteve Fisher and the Design/Content conference||In this episode, Jeff talks to Steve Fisher, founder of The Republic of Quality and co-organizer of the Design/Content Conference. They cover the growing movement towards cross-functional design/content/development teams, and the joys of organizing and promoting the new conference. The [Design/Content Conference](http://www.designcontentconf.com) is a three-day event focusing on the intersection of design and content strategy. It's coming to Vancouver on August 5-7, and Insert Content Here listeners can receive a 10% discount! Just register with the discount code **INSERTCONTENT10**, and tell 'em we sent you…||4/17/2015||Free||View in iTunes|
||CleanHawk Thompson on Building a Strategy Team||Jeff Eaton and Hawk Thompson discuss the challenges of building an agency's strategy practice, the joy of delivering a perfect editorial calendar, and the best first steps for a freshly-minted content strategist.||4/3/2015||Free||View in iTunes|
||CleanMisty Weaver and The Art of Content Audits||Jeff Eaton and Misty Weaver discuss the thrills of content inventories and audits, creative ways to stay on top of a growing web site, and more.||3/3/2014||Free||View in iTunes|
||CleanKaren McGrane's 2013 Year in Review||Jeff Eaton and Karen McGrane look back at the events and content strategy trends of 2013, and make their predictions for the coming year. Along the way, they discuss the challenge of content marketing overload, the future of WYSIWYG editors, the evolution of content migration tools, and more.||1/10/2014||Free||View in iTunes|
||CleanEileen Webb on Strategy for Values-Based Nonprofits||Jeff Eaton and Eileen Webb discuss the unique challenges faced by values-driven nonprofits, the ups and downs developers experience when diving into the content strategy world, and the best way to integrate Ducklings into site-building.||12/13/2013||Free||View in iTunes|
||CleanMike Petroff talks Digital Strategy at Harvard||After a fall hiatus, Insert Content Here is back for a second year of content strategy and digital publishing goodness! In episode 19, Jeff Eaton and Harvard's Mike Petroff talk about the recent redesign of the Harvard Gazette on Wordpress, the challenges of serving a large university's communications needs, and trends in social publishing and visitor interaction.||10/21/2013||Free||View in iTunes|
||CleanAndrea Phillips on Transmedia Storytelling||Jeff Eaton and award winning game designer Andrea Phillips talk about evolving narratives, the East Coast/West Coast marketing divide, and the growing field of Transmedia Storytelling .||8/30/2013||Free||View in iTunes|
||CleanFred Smith on the CDC's Content API||Jeff Eaton and Fred Smith of the Centers for Disease Control discuss the government agency's content syndication system, how APIs can benefit public health, and the challenges of building consistent content from multiple organizations.||8/16/2013||Free||View in iTunes|
||CleanKaren McGrane on Editorial Workflow||Karen McGrane and Jeff Eaton discuss their experiences building editorial interfaces for large CMS projects, the challenge of bridging online process with offline reality, and the fact that Microsoft Word will never, ever die.||8/2/2013||Free||View in iTunes|
||CleanMargot Bloomstein on Design Thinking for Content||Jeff Eaton and Margot Bloomstein discuss the book writing process; the overlap of design thinking and content strategy; and the importance of asking "why."||6/21/2013||Free||View in iTunes|
||CleanJared Stoneberg and The Lark Cookbook||Jeff Eaton and Jared Stoneberg discuss the Lark Cookbook, a Kickstarter-funded print/digital project powered by structured content.||6/7/2013||Free||View in iTunes|
||CleanJason Scott talks Digital History and Content Preservation||Jeff Eaton and Jason Scott discuss digital preservation, the historical importance of the web, and the utility of large hard drives.||5/10/2013||Free||View in iTunes|
||CleanDesign and Structure with Jared Ponchot||Jeff Eaton and Jared Ponchot discuss the parallels between design systems and content models, the challenges of responsive design, and the importance of content hierarchy for designers. Mentioned in this episode: * [Converge Southeast](http://convergese.com/) * [Artifact Conference](http://artifactconf.com/) * [DrupalCon Portland](http://portland2013.drupal.org/session/designing-purpose-design-process-deliverables-responsive-age)||4/2/2013||Free||View in iTunes|
||CleanDaniel Jacobson on NPR's COPE and Content APIs||Jeff Eaton and Daniel Jacobson discuss the history of NPR's COPE approach to content management, his work at Netflix, and the future of APIs for content-focused businesses. *(Now with extra bonus anecdote!)* Mentioned in this episode: - [Daniel Jacobson: 7 Ways to Improve Your API](http://www.danieljacobson.com/blog/231) - [NPR API Reference](http://www.npr.org/api) - [Create Once, Publish Everywhere](http://blog.programmableweb.com/2009/10/13/cope-create-once-publish-everywhere/) - [Netflix Tech Blog](http://techblog.netflix.com/)||3/15/2013||Free||View in iTunes|
||CleanRelly Annett-Baker talks Microcopy, User Experience, and Zelda||Jeff Eaton and Relly Annett-Baker discuss the difference that carefully crafted microcopy can make to users; explore the challenge of bringing writers, designers, and developers together; and plan for future hijinks. Mentioned in this episode: - [Relly Annett-Baker](http://rel.ly) - [Arse Over Tit: The Art of Making Stuff Backwards](http://www.besquare.me/session/arse-over-tit-the-art-of-making-stuff-backwards/) - [CERN](http://public.web.cern.ch/public/) and the [LHC (Large Hadron Collider)](http://public.web.cern.ch/public/en/lhc/lhc-en.html) - [Yours vs. Mine](http://dcurt.is/yours-vs-mine) - [Gov.UK](https://www.gov.uk/) - [Content 2013](http://www.content2013.co.za/) - [Future of Web Design 2013](http://futureofwebdesign.com/london-2013/) - [Player 2](http://player2.co.uk/) - [F*** Yeah, Karen McGrane](http://fuckyeahkarenmcgrane.tumblr.com/)||2/17/2013||Free||View in iTunes|
||CleanNewspapers in Transition and the Challenge of Content Sharing with Greg Dunlap||Jeff Eaton and Drupal initiative lead Greg Dunlap discuss the history of digital transformation at the Seattle Times, the difficulties of cross-site content sharing, and the importance of cross-discipline communication.||2/1/2013||Free||View in iTunes|
||CleanYear in Review with Karen McGrane||Jeff Eaton and Karen McGrane review 2012's best articles, presentations, and conversations about structured content, responsive design, and more. Mentioned in this episode: * [Stop Publishing Web Pages](http://dashes.com/anil/2012/08/stop-publishing-web-pages.html), by Anil Dash * [Structure First, Content Always](http://www.markboulton.co.uk/journal/structure-first-content-always) and [Adaptive Content Management](http://www.markboulton.co.uk/journal/adaptive_content_management), by Mark Boulton * [Content Reuse and The Problem of Narrative Flow](http://gadgetopia.com/post/8356), by Deane Barker * [Navigating the new multi-screen world](http://googlemobileads.blogspot.com/2012/08/navigating-new-multi-screen-world.html), by Google * [The Essence of Content on the Future Web](https://speakerdeck.com/lyzadanger/cutting-through-the-crap-the-essence-of-content-on-the-future-web), by Lyza Danger Gardner * [Why Publishers Don't Like Apps](http://www.technologyreview.com/news/427785/why-publishers-dont-like-apps/), by Jason Pontin * [Vexing Viewports](http://www.alistapart.com/articles/vexing-viewports/), by Peter-Paul Koch, Luke Wroblewski, Stephanie Rieger, and Lyza Danger Gardner * [The State of Responsive Advertising](http://www.netmagazine.com/features/state-responsive-advertising-publishers-perspective), by Matthew Snyder and Etai Koren * [Great Works of Fiction Presents: The Mobile Context](http://www.the-haystack.com/2012/07/09/great-works-of-fiction-presents-the-mobile-context/), by Stephen Hay||1/4/2013||Free||View in iTunes|
||CleanSara Wachter-Boettcher and Content Everywhere||Jeff Eaton and Sara Wachter-Boettcher discuss her new book *Content Everywhere*, the benefits of cross-discipline communication, and the need to build tools for humans. Links mentioned: * [A List Apart](http://alistapart.com) * [Content Everywhere](http://rosenfeldmedia.com/books/content-everywhere) * [Sara Wachter-Boettcher](http://sarawb.com)||12/21/2012||Free||View in iTunes|
||CleanDeane Barker on CMS Trends and Content Geography||Jeff Eaton and Deane Barker discuss the evolution of the CMS, its impact on content strategy, and the ins and outs of content modeling. Mentioned in this podcast: Gadgetopia Blend Interactive Lullabot Jobs Content Everywhere, by Sara Wachter-Boettcher Information Architecture for the World Wide Web (The Polar Bear Book) The origins of AJAX||12/7/2012||Free||View in iTunes|
Can't wait to hear more!
The intro jingle to this podcast is fantastic. Jeff Eaton is a pleasure to listen to, he is very smart and explains things so well.