Making the Brand- Customer Experience with Chris Brogan
By Chris Brogan
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Making the Brand explores companies doing interesting work in the realm of brand building and customer experience. If you’ve got an innovative product or service that’s going to change a marketplace, that’s exciting. If you’re using new technology to drive better customer interaction (AI, chatbots, IoT, blockchain, video), that’s exciting. How will YOU grow your customer experience?
||CleanBryan Eisenberg on Amazon, The Future, and Some Predictions||Bryan Eisenberg and his brother Jeffrey are always out on the cutting edge of ecommerce and retail and a bunch of related technologies. Their book, Be Like Amazon, is a must read for strategy delivery. I got a chance to catch up with Bryan, so here's...||3/11/2019||Free||View in iTunes|
||CleanThoughts on Stress, Anxiety, and Depression for Business Professionals and Entrepreneurs||We don't talk enough about mental health and wellbeing for business professionals and entrepreneurs. Stress, anxiety, and depression are on the rise (thanks, modern society) and yet we don't know how to tell others what we're dealing with. We don't...||2/25/2019||Free||View in iTunes|
||CleanBryan Eisenberg on Amazon and More - Catch Up with Chris Brogan||My buddy Bryan Eisenberg talks about his book, Be Like Amazon, and more. It's fascinating stuff. Catch up with us!||1/28/2019||Free||View in iTunes|
||CleanCatch up with Professor Daddy O from Stetsasonic - with Chris Brogan||Let's catch up with Professor DaddyO from the legendary hip hop band Stetsasonic. Glenn Bolton is not only a musical icon, but also a technologist, a future thinker, and someone with a lot of good ideas and interesting perspectives. We cover a lot of...||1/7/2019||Free||View in iTunes|
||CleanBeth Comstock - Catch Up with Chris Brogan||Beth Comstock is the former Vice-Chair and CMO of GE, and she published an amazing book in 2018 called Imagine It Forward: Courage, Creativity, and the Power to Change. I haven't caught up with Beth in maybe ten years. She talks about leadership,...||12/31/2018||Free||View in iTunes|
||CleanTodd Dammit Kerns - Catch Up - with Chris Brogan||A little miniseries for you. Todd Kerns is a very awarded and celebrated musician, playing most recently for Slash featuring Myles Kennedy and the Conspirators, but with several other bands also part of his life. I asked Todd about the business...||12/18/2018||Free||View in iTunes|
||CleanHow to Write a Book - Chris Brogan||Here's how I write books. More than just how, why. More than just why, "what's the reason and value for doing it?" More than all that, a no-BS way of looking at the process.||12/11/2018||Free||View in iTunes|
||CleanAnnie Duke Talks About the Science of Decision Making||Annie Duke might be most famous for her poker prowess, but I speak to her about her work as a passionate scientist as evidenced by her business and leadership book, Thinking in Bets. Annie's super smart and fun to learn from and has big ideas that we..||10/15/2018||Free||View in iTunes|
||CleanJay Baer on Talk Triggers and More||Jay Baer and Daniel Lemin have released Talk Triggers, a great book about how companies can build incredible connections via word of mouth. I catch up with Jay on that and on the space we both occupy in general. Part of my series, The 150.||10/9/2018||Free||View in iTunes|
||CleanThe 150 - Charles H Green||Part of a new series. Charles H Green is co-author of the fabled business book, The Trusted Advisor. He runs Trusted Advisor Associates and has been a friend of mine for around a decade. I asked Charlie to be the first of my new series, The 150, where..||9/17/2018||Free||View in iTunes|
||CleanPokemon Go and the future of AR with Ross Finman - host: Chris Brogan||Ross Finman is lead AR researcher at Niantic labs (part of Google). We talk about what it takes to map a virtual world over the real one, and the future of augmented reality beyond Pokemon Go and the like. Sponsor: Editorr Music: Epidemic Sound||7/2/2018||Free||View in iTunes|
||CleanWhat Does it Take to be a Gaming YouTuber/ Twitch Streamer||I sit down with Cole Rodenberg of the Rodey Bros to talk about their Twitch and YouTube business, streaming video gaming tips. Check out their YouTube channel for a taste of the content. Music by Epidemic Sound. No sponsor this week. Want to be a...||6/11/2018||Free||View in iTunes|
||CleanMagazine Thinking - Customer Experience and the Magazine Approach||Solo episode this week. I'm talking about the "magazine approach," my new way of explaining a great way to map interactions throughout the customer experience and how to better reach people where they are, when they're ready for you, and what that...||5/14/2018||Free||View in iTunes|
||CleanJarrod Dicker of Po.et About Blockchain for Media||Jarrod Dicker runs Po.et, a blockchain project for media and advertising that promises to help many content businesses improve their level of success. There's so much to this interview, as we cover where media is now in the digital world and where...||4/17/2018||Free||View in iTunes|
||CleanTodd Brockdorf from IBM on Watson, Chatbots, and Blockchain||I get to interview Todd Brockdorf from IBM about Watson, chatbots, blockchain and more. Todd also talks about his book, Better Than Average. Show Sponsor: Cool Mother's Day shirt. Music: http://epidemicsound.com Back of the Comic Book: Annalee Newitz...||4/9/2018||Free||View in iTunes|
||CleanLearn about IoT with IEEE - Jennifer Fong with Chris Brogan||Jennifer Fong with IEEE chats with me about their Innovation at Work site and other educational opportunities for teaching people about IoT and AI and other standards. Show sponsor: Speare Writing App - http://cbrogan.me/speare Music:...||4/2/2018||Free||View in iTunes|
||CleanLet's Talk Recipes: AI, Blockchain, Chatbot, IoT - with Chris Brogan||Another solo episode. This time, let's talk about implementation ideas and possibilities. B2C, B2B. We'll cover them all. AI, blockchain, chatbots, and IoT today. Show sponsor: Speare writing platform - http://cbrogan.me/speare Music: Epidemic Sound -..||3/27/2018||Free||View in iTunes|
||CleanWhy These Specific Technologies? - Ep 009 with Chris Brogan||Artificial Intelligence, Blockchain, Chatbots, Internet of Things, and Video. Why are these the five technologies I focus on as being vital for all our business success in the coming years? I take this episode to talk just a little more in depth about..||3/19/2018||Free||View in iTunes|
||CleanConstruction IoT with Tony Nicolaidas from Stanley Black & Decker - with Chris Brogan||Tony Nicolaidas is the VP of Connected Systems at Stanley Black & Decker. We talk about construction sites, wireless mesh network systems, the future of connected tools, and how job sites are a whole new frontier at the edge. Check out...||3/13/2018||Free||View in iTunes|
||CleanOur Story So Far - No Guest. Just Me||WHY am I talking to you about AI, blockchain, chatbots, and IoT stuff? Why should you care? That's why this episode. I want to try and get you further acclimatized to the idea. The point. The reason for all this blather. This episode is about YOU....||3/5/2018||Free||View in iTunes|
||CleanVoice Computing with Roger Zimmerman and Chris Brogan||Roger Zimmerman is head of research and development over at 3Play Media, and he's an engineer and scientist around the world of voice and computer translation technologies. I asked him to help me better understand the world of Alexa and Google Home...||2/26/2018||Free||View in iTunes|
||CleanCustomer Engagment Technology - Don Schuerman at Pegasystems with Chris Brogan||Don Schuerman is CTO and VP of product marketing at Pegasystems. He's had a long run at the company with lots of roles, and now he's helping them guide their customers to big transformations around customer engagement. The system mixes artificial...||2/19/2018||Free||View in iTunes|
||CleanArtificial Intelligence AI with Chris Benson of Honeywell - with Chris Brogan||Chris Benson is Chief Scientist of Artificial Intelligence and Machine Learning at Honeywell. We talk about artificial intelligence, deep learning, and more. We also cover voice technologies like Alexa. I try to pick on Sophie the AI but Chris is too...||2/12/2018||Free||View in iTunes|
||CleanHumm Kombucha - Eric Planteberg with Chris Brogan||Eric Plantenberg from Humm Kombucha joins me today to talk about what it takes to get a brand like Humm or even a "weird" beverage like kombucha in front of a lot of people. Eric's Chief Sales and Marketing office of the company founded by Jamie Danek..||2/5/2018||Free||View in iTunes|
||CleanWearable Marketing Platforms - Jason Kaplan with Chris Brogan||Jason Kaplan from Milestone joins me to talk about not just wearable sports technology, but what it's like to "cookie" someone in the real world and what companies can learn from this. You've seen those "add this to your shoe to get running data"...||1/29/2018||Free||View in iTunes|
||CleanProfessional Employer Organization Globalization Partners - Debbie Millin with Chris Brogan||Topic/Guest: I speak with Globalization Partners COO Debbie Millin about what a Professional Employer Organization is and what it means to be able to expand your US-based company without much pain and fuss to other countries. Debbie and I also talk...||1/22/2018||Free||View in iTunes|
Love this podcast
Enjoy listening to the podcast. Chris shares a lot of great information. Just recently started listening but already have got huge value from Making the Brand.
Favorite Business Podcast!
Chris never fails to deliver relevant high quality and helpful content we can actually use and put into practice right away. This is his best podcast yet and I can't wait to hear more episodes!
Brogan is legendary!
Chris Brogan is a brilliant champion for entrepreneurs, marketers and people who want to kickass. He's mind is a great place to hang out in, he's got great guests annd he loves Batman. What more could you want! Thanks for this new show Chris! Keep 'em coming. - Christopher Lochhead, Legends & Losers