Everybody Hates Self-Publishing
By Carrie Rollwagen
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Everybody Hates Self-Publishing explores the good, the bad and the ugly of creating and producing your own work. Self-published authors will find advice on writing, book marketing and getting your book in bookstores. Aspiring writers will learn about being an indie publisher: Being an entrepreneur, creating your own DIY publishing house and thriving as an indie publisher means connecting with readers, booksellers and librarians and competing in a market that favors traditional publishing. Host Carrie Rollwagen is author of the self-published book The Localist. She’s head of marketing at a web development company and is an advocate for entrepreneurs and frequent speaker on the topics of business and grassroots marketing.
||CleanThe Last Chapter: Season One Is Over!||In this episode, Carrie Rollwagen wraps up season one of Everybody Hates Self-Publishing. She talks about Charles Dickens (A Christmas Carol was self-published), WordCamp US, her new job with the American Booksellers Association and her upcoming new...||12/4/2017||Free||View in iTunes|
||CleanMeet the Bookseller: Author Events and the Art of the Successful Book Signing with Annie B. Jones of The Bookshelf||In this episode, Carrie Rollwagen talks to Annie B. Jones, owner of The Bookshelf bookstore in Thomasville, Georgia about how to host an innovative book signing and how to pitch a book signing for your self-published book to a bookstore successfully.||11/27/2017||Free||View in iTunes|
||CleanMeet the Small Press: Talking Writing, Publishing and Crowdfunding with Betsy Teter of Hub City Writers Project||In this episode, Carrie Rollwagen talks to Betsy Teter of Spartanburg, South Carolina’s Hub City Writers Project about small press publishing versus self-publishing, crowdfunding projects, book signings, book selling and more.||11/20/2017||Free||View in iTunes|
||CleanShop Small Saturday: #shopsmall, #optoutside and Get in Good with Independent Shopkeepers||In this episode, Carrie Rollwagen explains what Shop Small Saturday is and how it can help you establish relationships with bookstores that can help you get your book onto shelves. She also talks about the Shop Small Saturday release of her...||11/12/2017||Free||View in iTunes|
||CleanMeet the Printer: Leslie Johnson on Color Correction, Book Binding and Converting Digital Files for Your Printer||In this episode, Carrie Rollwagen talks to former Print Production Manager Leslie Johnson about getting your self-published book printed and understanding print terminology to get a better idea of how to manage the printing of your book.||11/6/2017||Free||View in iTunes|
||CleanMeet the Bookseller: Little Professor’s Sara Glassman Chats about Nanowrimo, Moving a Bookstore, and Self-Publishing Mistakes||In this episode, Carrie Rollwagen talks to Little Professor bookseller and Nanowrimo winner Sara Glassman about how writing a draft for this year’s National Novel Writing Month could be a great first step to writing your book. They also talk about...||10/30/2017||Free||View in iTunes|
||CleanGet a Book Signing: Localist Author Carrie Rollwagen Shares How to Schedule a Book Signing at an Independent Bookstore||In this episode, Carrie Rollwagen talks about her own book tour which stretched from New Orleans to New York. She shares how she booked the signings, what she packed to take to signings, what discount she offered on her books, and which mistakes most...||10/23/2017||Free||View in iTunes|
||CleanMeet the Beauty Expert: Rock Star Style, Korean Skin Care and Travel Beauty Tips with Katie Kelly||In this episode, Carrie Rollwagen talks to Katie Kelly about how to look great while traveling on a book tour, how to keep your skin looking its best and how to create a consistent look that will photograph well on your tour.||10/16/2017||Free||View in iTunes|
||CleanMeet the Stylists: Define Your Brand, Find Your Personal Style and Take Better Headshots with Irrelephant’s Molly Stilley and Joanna Ballentine||In this episode, Carrie Rollwagen talks to the stylists behind Irrelephant blog — Joanna Ballentine and Molly Stilley — about how to prep for headshots, how to find a stylist, and which makeup and hair products are their favorites.||10/9/2017||Free||View in iTunes|
||CleanThe Trouble with Amazon: What Self-Published Authors Need to Know about Amazon and Its Publishing Arm, CreateSpace||In this episode, Carrie Rollwagen talks about why most independent booksellers dislike Amazon and why partnering with Amazon by publishing through CreateSpace isn’t the best idea for self publishers who hope to be found on bookstore shelves someday...||10/2/2017||Free||View in iTunes|
||CleanMeet the Bookseller: Book Signings, Book Covers and Awkward Self-Publishing Moments with Michelle Phillips||In this episode, Carrie Rollwagen talks with former bookseller Michelle Phillips of Church Street Coffee & Books about how self-published authors often botch their bookstore pitches. They also talk about how to make the best of your book signing...||9/25/2017||Free||View in iTunes|
||CleanWriting Your Author Website: Digital Copywriting, Book Sales and Affiliate Links||In this episode, Carrie Rollwagen shares her experience as a website copywriter with tips for how to create an author website, including which pages your website should include, where to link your books for sales, and how to process payments.||9/18/2017||Free||View in iTunes|
||CleanMeet the Instagrammer: Talking Book Marketing, Selfies and Hashtag Strategy with Photographer Kelly Cummings||In this episode, Carrie Rollwagen interviews photographer Kelly Cummings about how to design a social media campaign for your self-published book and book tour. We discuss how to use hashtags, how to deal with Instagram changes and how to spin a...||9/11/2017||Free||View in iTunes|
||CleanMeet the Web Developer: Talking Author Websites with Jonathan Walls||In this episode, Carrie Rollwagen interviews Jonathan Walls, the web designer and developer who built the website for her book, The Localist. We talk about whether you should hire a web developer to design your author website or use a template, when...||9/5/2017||Free||View in iTunes|
||CleanHow to Know Everybody: Networking, Small Talk and Elevator Pitches for the Self-Published Author||In this episode, Carrie Rollwagen talks about how to network to promote your self-published book, including tips for a short and sweet elevator pitch, ideas for how to drive people to your website, and how to meet people who’ll care about your book.||8/28/2017||Free||View in iTunes|
||CleanMeet the Librarian: Talking Library Etiquette, Shelving Mishaps and the Dewey Decimal System with Mollie Hawkins||In this episode, Carrie Rollwagen interviews Mollie Hawkins, freelance writer and former librarian. We talk about why it’s difficult to get your self-published book onto library shelves and the best ways to butter up library staff and librarians in...||8/21/2017||Free||View in iTunes|
||CleanBonus Episode with Book Buyer Elisa Munoz: Talking Book Signings, Local Bookselling and Farmers Markets||--||8/14/2017||Free||View in iTunes|
||CleanMeet the Book Buyer: Talking Big Box Bookstores and Genre Fiction with Elisa Munoz||In this episode, Carrie Rollwagen interviews Elisa Munoz, former book buyer at a big box bookstore. They talk about why it’s almost impossible for self-published authors to get their books into big box stores, how to approach a book buyer, and which..||8/14/2017||Free||View in iTunes|
||CleanThe Art of the Selfie: Social Media, Spotlights and Self Promotion||In this episode, Carrie Rollwagen gives tips for taking better selfies, including: how to find better lighting, how to get better at turning the camera on yourself, and how to deal with feeling bad about self-promotion. Self-published authors and...||8/7/2017||Free||View in iTunes|
||CleanMeet the Photographer: Talking Headshots, Press Photos and Photo Credits with Cary Norton||In this episode, Carrie Rollwagen interviews Cary Norton, the Birmingham area photographer who took Carrie’s press photos for The Localist book. They talk about how to hire a photographer, how to properly credit a photographer, what photo styling...||7/31/2017||Free||View in iTunes|
||CleanMeet the Journalist: Talking Media Kits and Press Releases with Sarah Cook||In this episode, Carrie Rollwagen interviews Sarah Cook, freelance journalist for publications like Birmingham Magazine and Social Media Manager for Iron Tribe Fitness. We talk about best practices for press releases, what to include in your press...||7/24/2017||Free||View in iTunes|
||CleanHow to Be a Writer: Getting Motivated to Get It Written with Carrie Rollwagen||In this episode, Carrie Rollwagen talks about her writing process, including writing rituals, the magic of deadlines, the importance of grammar and most important writing tool of all — hard work. Carrie brings her experience copywriting,...||7/17/2017||Free||View in iTunes|
||CleanBonus Episode with Writer and Editor Josh Miller: ebooks, Erotic Fiction and the Economics of Self-Publishing||In this bonus episode, Carrie Rollwagen continues her conversation with writer and editor Josh Miller (from Taste of the South and Southern Cast Iron magazines). In this bonus episode, Josh turns the tables on Carrie and asks her questions about...||7/10/2017||Free||View in iTunes|
||CleanMeet the (Other) Writer: Talking Fiction, Fantasy and Writing Inspiration with Josh Miller||In this episode, writer Carrie Rollwagen interviews Josh Miller, a writer and editor at two magazines: Taste of the South and Southern Cast Iron by Hoffman Media. They talk about how to get and keep inspiration, the mechanics of writing, whether...||7/10/2017||Free||View in iTunes|
||CleanMeet the Copyeditor: Grammar, Constructive Criticism and Family Drama with Susan Rollwagen||In this episode, Carrie Rollwagen interviews Susan Rollwagen, her mother and copyeditor of The Localist book. They talk about the difference between a content editor and a copyeditor, how to give a take edits and criticism, and which parts of The...||7/3/2017||Free||View in iTunes|
||CleanRaise Money for Your Book: Budgets, Crowdfunding and Side Hustles||In this episode, Carrie Rollwagen talks about what budget you should plan for your self-published book and how to make the money, including how to start a side hustle and how to work your crowdfunding platform like Kickstarter to self-publish your own..||6/26/2017||Free||View in iTunes|
||CleanMeet the eBook Coder: Talking upload Errors and eReaders with Jonathan Walls||In this episode, Carrie Rollwagen interviews Jonathan Walls, the web designer and developer who coded the ebook of The Localist. We talk about differences between print and epub, why to submit to different ereaders, and what errors to look out for in...||6/19/2017||Free||View in iTunes|
||CleanMeet the Designer: Book Design, Cover Art and Book Blurbs with Andrew Thomson||In this episode, author Carrie Rollwagen interviews Andrew Thomson, product designer, graphic designer and designer of The Localist book. We talk about the limitations of self-publishing and small print runs and how to utilize a self-publishing...||6/12/2017||Free||View in iTunes|
||CleanHow to Ask for Help: Working with Freelancers and Asking for Favors||In this episode, I share my top 10 tips for asking for favors when self-publishing your book. Whether you're paying professional freelancers or asking for help from family and friends, it's important to be courteous and professional — I'll show you...||6/4/2017||Free||View in iTunes|
||CleanMeet the Editor||Grammar, Notes and Constructive Criticism with Bobby Watson||5/23/2017||Free||View in iTunes|
||CleanFind Your First Reader||Deadlines, Feedback and Sibling Non-Rivalry with Courtenay Rollwagen||5/23/2017||Free||View in iTunes|
||CleanWhy I Hate Self-Publishing: Hi, I’m Carrie Rollwagen||Welcome to Everybody Hates Self-Publishing, the podcast that explores the good, the bad and the ugly of creating and producing your own work. Host Carrie Rollwagen is author of the self-published book The Localist.||4/14/2017||Free||View in iTunes|
Informative and engaging
This is a great look at publishing, bookselling, writing, and more. If you think there is a book inside you and aren't sure how to get it to the world, this is for you. If you are a book industry junkie and want to know more, this is for you. If you truly hate self-published authors and enjoy hearing about people struggling, this is for you (well, maybe not, but give it a listen and see!). Carrie is knowledgable and funny and knows her stuff.
Great Conversation to Follow
Carrie takes a balanced view of the benefits of publishing, both traditional and self-published. Her sense of what's best, fair and accurate, in the whole process, is refreshing. She's not trying to pitch herself as a service or as coming off the mountain handing down “thou shalt nots”. She’s explored what lies beyond and is reporting back. She's openly and honestly sharing her experience and what she has done. But just as important as that is her sharing WHY she chose one route or option over another. That’s where the lessons have been found so far.
Even if you can't replicate her process because you don't have readerly bookish friends. There's something learn from her decision process and her priorities in what to farm out and what to take on yourself.
It's clear Carrie genuinely enjoys the people she has chosen to work with and those she's chosen to spend her time with (she laughs a lot).
After only the first two episodes, I'm excited to see where this podcast goes.
Great content from a knowledgeable and engaging host
If you have an interest is publishing your work, whether it be a book, film, or other art medium, this is the podcast for you. Carrie's experiences in the writing and publishing world, along with her kind and engaging spirit, make her the perfect host. She and her guests share both the good and bad sides of self-publishing, without any sort of agenda other than to be honest and helpful. Carrie is also clearly an experienced podcaster, so the audio quality is on point and the content clearly conveyed. Can't wait to hear more!
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