Creating a Content Formula with Bal Sieber
By Bal Sieber
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How to develop a narrative that engages your audience. Welcome to the Creating a Content Formula podcast where we search for that elusive combination of elements that creates emotional, story-driven content. We pick the brains of people that are climbing their way up the ladder of success by connecting with their audience through stunning visuals and smart storytelling. On this show, we cover topics like… * Influence - how to get it and use it * Collaboration - how to 10x your effort through partnerships * Content creation - how to use formulas to create content that connects with your audience * And of course, Competition - How to treat your business and life like a game that you win. I’m your host Bal Sieber - Welcome to Creating a Content Formula.
||CleanDrew Leahy - Startups, Investing, and Growth||Drew Leahy of Hawke Media joins us to chat about his career path and what he looks for in a startup worth investing in.||5/28/2018||Free||View in iTunes|
||CleanSebastian Ernst - Building a Sales Funnel out of Respect-Based Marketing||Sebastian share's his insight on building a sales funnel out of respect-based marketing||5/28/2018||Free||View in iTunes|
||CleanThe three types of video every brand needs||Give your sales funnel a rock sold foundation with these 3 essential videos.||4/20/2018||Free||View in iTunes|
||CleanAdrian Solgaard - Building a Business and Team through Personal Branding||Adrian Solgaard has built a backpack business through innovation and personal branding.||4/5/2018||Free||View in iTunes|
||CleanHow to Develop a Winning Business Mentality||Today we unpack the mental state of a winner vs. a loser.||4/1/2018||Free||View in iTunes|
||CleanNik-V - How to build your brand through consistency||Nik V. has created a fitness brand around his personal charisma, and once you get to know him... his persistence.||3/14/2018||Free||View in iTunes|
||CleanThe 3 Tiers of Content you Need to Attract Customers||A content funnel is the 3 tiers of content you need to nurture potential clients through to sales.||3/11/2018||Free||View in iTunes|
||CleanLuke Bayard - Expanding your Reach through Podcasting||Interview w/ Luke Bayard chronicling his podcast expansion and burgeoning eCommerce agency.||3/8/2018||Free||View in iTunes|
||CleanCJ Johnson - Growth hack your way to success||CJ is a content creator that got himself around the right people and took a very data-driven approach to building his brands.||1/9/2018||Free||View in iTunes|
||CleanHow one company is reinventing the creative agency model||We're intentionally building a nimble company that can move fast within a flexible work environment. After a better-than-expected 2017, here are three shifts we've made to streamline and grow in 2018.||1/3/2018||Free||View in iTunes|
||CleanThe new sales funnel. Creative art and copy is making a comeback!||A little background on where the digital marketing world came from, plus a three-step process on how to compete in today's age.||12/16/2017||Free||View in iTunes|
||ExplicitWhy the ultimate sales funnel is built on content and nothing else.||Good sales funnels are not magic. They're content. A lot of brands right now are trying to crack their sales funnel. They think they need some digital trickery to make it happen, but all they need is excellent content. If you focus on creating engagin||12/9/2017||Free||View in iTunes|
||CleanWhy Clear Messaging Is The Foundation Of Your Product Launch||People buy with their hearts, not their heads, and the quickest way to someone's heart is through a great story. Clarify your brand story by communicating a solution to your customer's problem and connect with your target audience from the moment they m||8/27/2017||Free||View in iTunes|
||CleanWhy you should always plan your website's content before design||Your website should clearly communicate your brand story||7/9/2017||Free||View in iTunes|
||CleanTap into peoples emotions with story- driven imagery||Grab visitors attention by showing them what success looks like.||7/9/2017||Free||View in iTunes|
||CleanTurn visitors into customers with an irresistible offer||Provide visitors with a gift that initiates a relationship.||7/8/2017||Free||View in iTunes|
||CleanClarify your message so visitors understand you||Clearly explain to visitors how your product will help them.||7/8/2017||Free||View in iTunes|
||Clean3 Steps To Design Your Website So People Engage||In this episode Balind discusses the low hanging fruit of the design and content world that will get you the most engagement.||7/8/2017||Free||View in iTunes|
||ExplicitUX or CONTENT, Which Comes First?||UX design or content strategy, which comes first when designing a website? We tackle this question and more in this episode.||5/30/2017||Free||View in iTunes|
||ExplicitWin Customers by Getting EMOTIONAL on Your Website||Emotions are everything, IRL and online. In this episode we discuss amping up the empathy of your website through story-driven copy and images.||5/19/2017||Free||View in iTunes|
||ExplicitHow to design your website so CUSTOMERS ENGAGE||Most entrepreneurs are too close to their products or services to create a clear path to purchase.||4/30/2017||Free||View in iTunes|
||ExplicitHow to Cover Your BURN RATE by Pimping Content||How I make 8K every month with a minimum of 9 days work. (thumbnail is a joke)||4/11/2017||Free||View in iTunes|
||ExplicitHow to Create BRANDED CONTENT with No Budget||I discuss the strategy I’ve used many times to create high-quality branded content for little to know budget.||4/2/2017||Free||View in iTunes|
||ExplicitHow to Visually Tell Your BRAND STORY||Let’s walk through the formula for creating a visual story around your brand.||3/27/2017||Free||View in iTunes|
||ExplicitTRAVEL GEAR, My Mobile Production Studio||Live anywhere in the world, choose your clients, set your own schedule… design your lifestyle.||3/18/2017||Free||View in iTunes|
||ExplicitHow to Develop a BRAND IDENTITY||Deep dive into building a social driven brand identity. I'm no guru but seriously, this video outlines almost everything I've learned in the last 3 years as a Creative Director for brands like Starbucks, CNN, HBO, BMW.. etc. If you're an entrepreneur,||3/14/2017||Free||View in iTunes|
||ExplicitSTARTUP BRANDING 101||In my first podcast I introduce myself and a formula for attracting customers.||3/10/2017||Free||View in iTunes|
I always enjoy talking with Bal. He is very informed when it comes to how to effectively use digital channels and create killer content.
Two thumbs up
Really in depth and interesting guests. Cool to hear these insights!
that was really helpful
I listened to the episode where Bal talks about content funnels. I made my 2 marketing guys listen to it after! Only gold nuggets, thanks man!