My Campaign Coach Minute
By Raz Shafer, Founder of My Campaign Coach
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Small things can make all the difference! Every business day, we bring you easily digestible campaign tips that will help you win at the ballot box. You'll learn something new in each episode, as you listen to My Campaign Coach Founder, Raz Shafer, present some of the most powerful tips he's learned. With each episode packing campaign winning tips in just 60-90 seconds, you don't have the time NOT to listen!
||CleanHow to win: Work harder and smarter than your opponent.||Here’s today’s tip: You need to Work harder AND smarter than your opponent if you want to win. A good plan is awesome and burning a combination of sweat and shoe leather is important but there’s a limit to how far you can get if you can’t combin||2/23/2018||Free||View in iTunes|
||Clean“What orators lack in depth, they make up for in length.” – Charles-Louis de Secondat||Here’s today’s tip: “What orators lack in depth, they make up for in length.” – Charles-Louis de Secondat It’s hard to be concise with our words. It takes work. If you give me an hour to talk and a topic, I’ll have no problem filling the t||2/22/2018||Free||View in iTunes|
||CleanNever say or write anything you don’t want on Buzzfeed.||Here’s today’s tip: Never say or write anything you don’t want on Buzzfeed. It’s incredible how social media and the internet have changed campaigns! While there are plenty of negatives associated with these evolutions,||2/21/2018||Free||View in iTunes|
||CleanNo candidate is an objective participant in their own campaign.||Here’s today’s tip: No candidate is an objective participant in their own campaign. Some of the worst candidates I’ve ever seen have a lot of experience running campaigns. That seems counterintuitive, right?||2/20/2018||Free||View in iTunes|
||CleanPrepare to be attacked before you are.||Here’s today’s tip: Prepare to be attacked before you are. Anybody familiar with politics or political campaigns has heard about opposition research. That’s where you find out everything possible about your opponent,||2/16/2018||Free||View in iTunes|
||CleanYou should never be too busy to listen.||Here’s today’s tip: You should never be too busy to listen. Some of the most destructive campaign mistakes I’ve seen originate with a candidate who neglects to follow this tip. You’re in the middle of a campaign.||2/15/2018||Free||View in iTunes|
||CleanDon’t run for a job you can’t excel at.||Here’s today’s tip: Don’t run for a job you can’t excel at. This one seems so simple that some of you are probably saying, “How stupid do you think we are, Raz?!” The simple fact is that far too often, fitness for the actual job of being an||2/14/2018||Free||View in iTunes|
||CleanNever use an endorsement that isn’t in writing.||Here’s today’s tip: Never use an endorsement that isn’t in writing. Endorsements are awesome and as a candidate, you’ll want to accrue as many good ones as you can! But always get them in writing. First of all,||2/13/2018||Free||View in iTunes|
||CleanUnless you’re Donald Trump, candidates shouldn’t wear hats.||Here’s today’s tip: Unless you’re Donald Trump, candidates shouldn’t wear hats. If you want the perfect visual example of why hats aren’t a good idea for candidates, just google Dukakis in the Tank. I’ve also linked to an article about the s||2/12/2018||Free||View in iTunes|
||CleanCommunication isn’t what I say, it’s what YOU hear.||Here’s today’s tip: Communication isn’t what I say, it’s what YOU hear. My dad started telling me this when my age was still in the single digits and reminds me of it frequently. It’s as true now as when I first heard it.||2/9/2018||Free||View in iTunes|
||CleanNever lie or embellish your campaign bio. You WILL get caught.||Here’s today’s tip: Never lie or embellish your campaign bio. You WILL get caught. This seems on the surface like a no-brainer…but you’d be surprised to find out how many candidates get slammed for failing to follow this rule. Look,||2/8/2018||Free||View in iTunes|
||CleanA good message without proper repetition is wasted air.||Here’s today’s tip: A good message without proper repetition is wasted air. A good message without proper repetition is wasted air. A good message without proper repetition is wasted air. Got the message? Ok,||2/7/2018||Free||View in iTunes|
||CleanNever pass up an opportunity to say “Thank you!”||Here’s today’s tip: Never pass up an opportunity to say, “Thank you!” There are no two words in the English language more powerful than “Thank you.” But I’ll tell you what, I’d be hard-pressed to find a campaign that uses them enough. As||2/6/2018||Free||View in iTunes|
||CleanYou can’t win a campaign by working banker’s hours||Here’s today’s tip: You can’t win a campaign by working banker’s hours. Taking on a campaign, depending on the scope, is basically like signing up for another part or full-time job. Just like taking a new job,||2/4/2018||Free||View in iTunes|
||CleanWe’re Launching a New Podcast: The My Campaign Coach Minute!||After more than a year of publishing the How to Run for Office Podcast, we’re launching a new podcast channel! For the last 60 episodes, our listeners have been expanding their knowledge of campaigns by tuning in to our weekly interview podcast.||1/15/2018||Free||View in iTunes|
Bite-sized chunks of campaign knowledge
This is like the Cliffnotes of campaign strategy. This is easy and actionable content.
Perfect bite sized tips for any campaign
This is the best way for any candidate or campaign staff to start their day!
One Powerful Minute!
Neat daily show of only one minute per episode. Enjoy Raz’s insights that apply to not only politics but life in general.