Nerd Marketing Ecommerce Podcast
By Drew Sanocki
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If you’ve ever asked yourself: How can I get more traffic? What are the best practices for ecommerce marketers? How do I grow my business on a limited budget? How do I increase AOV? What about customer retention? Then you have come to the right place. Welcome to the Nerd Marketing Ecommerce Podcast where ecommerce veteran and industry legend Drew Sanocki delivers clear, actionable, data driven strategies to grow your ecommerce business.
||CleanPodcast 28: The Top Marketing Tools of 2016 with Patrick Shanahan||Drew and digital marketer Patrick Shanahan share their favorite eCommerce marketing tools of 2016. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? Click here to download the text transcribe from this episod...||1/6/2017||Free||View in iTunes|
||CleanPodcast 27: A “One-Two Punch” Email Campaign to Increase Order Frequency||Average Order Value as a key multiplier to increase your company's revenue, and how to implement premium service upsells to increase your AOV. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Want the frequency mindmap Drew mentions in the ep...||10/13/2016||Free||View in iTunes|
||CleanPodcast 26: Using Premium Service Upsells to Increase Your AOV||Average Order Value as a key multiplier to increase your company's revenue, and how to implement premium service upsells to increase your AOV. Subscribe: iTunes | Stitcher - EXCLUSIVE RESOURCE: Want the AOV mindmap Drew mentions in the episod...||10/6/2016||Free||View in iTunes|
||CleanPodcast 25: How to Actually Make Money with Your Win-Back Campaign||How to treat your win-back campaign as a discount ladder, with every rung designed to retain customers and make you more money. - EXCLUSIVE RESOURCE: Want the win-back email template Drew shows off in this episode?||9/28/2016||Free||View in iTunes|
||CleanPodcast 24: Increasing Average Order Size with Bounce-Back Email Campaigns||Bounce-back email campaigns as a clever and simple way to cross-sell and increase your average order size - implementation tips and a downloadable template. EXCLUSIVE RESOURCE: Want the bounce-back email template Drew features in this ep...||8/30/2016||Free||View in iTunes|
||CleanPodcast 23: Dynamic Ascending Offers (and Hamilton)||Competing against Hamilton, segmenting based on recency, and using dynamic ascending offers to make the most of your offer campaigns. - EXCLUSIVE RESOURCE: Want Drew's Dynamic Ascending Offers presentation slide deck?||8/25/2016||Free||View in iTunes|
||CleanPodcast 22: The Karmaloop Marketing Playbook – 100 Days to Double the Business||Tune in to learn how Drew designed and executed his marketing strategy at Karmaloop. What to focus on, specific tactics that worked, and key overall learnings. Subscribe: iTunes | Stitcher - EXCLUSIVE RESOURCE: Want the transcribe from this e...||8/4/2016||Free||View in iTunes|
||CleanPodcast 21: Bankruptcy to Profit in 10 Months: A Conversation with Karmaloop CEO Seth Haber||Drew talks to Seth Haber about how they rescued streetwear retailer Karmaloop from bankruptcy in just 10 months. What went wrong, how they fixed it, and what they learned from it all. Subscribe: iTunes | Stitcher -||7/26/2016||Free||View in iTunes|
||CleanPodcast 20: Three Growth Paradigms – How to Think About Rapid Growth||Three different ways to think about rapid growth, some resource and books to look into further, and Drew's preferred approaches to growth. Subscribe: iTunes | Stitcher - EXCLUSIVE RESOURCE: Want the transcribe from this episode?||7/20/2016||Free||View in iTunes|
||CleanPodcast 19: Working with Recency Segments in Google Analytics||Learn how to create recency segments in Google Analytics and how to use this data for predicting marketing campaign success and calculating lifetime value. EXCLUSIVE RESOURCE: Want the transcribe from this episode?||7/12/2016||Free||View in iTunes|
||CleanPodcast 18: An Introduction to Recency – A Key Predictive Metric||In this episode, I introduce the concept of Recency as it applies to an online business, and show how it's critical to figuring out the campaigns that will lead to growth. - EXCLUSIVE RESOURCE: For tons of freebies and to be notified when my next ...||6/29/2016||Free||View in iTunes|
||CleanPodcast 17: The Best Time for Ecommerce Retailers to Send Emails for Maximum Engagement||How to access Time of Day reporting in Google Analytics to help you decide when the best time to send marketing emails is for maximum engagement. - EXCLUSIVE RESOURCE: Add Drew's custom Performance Over Time report to your company's Goog...||6/16/2016||Free||View in iTunes|
||CleanPodcast 16: How to Create Killer, Profit-Maximizing Segments in Google Analytics||Three metrics that will show you who your best customers are, where they are coming from, and ultimately how to grow your top and bottom line. Recency, frequency, monetary — RFM - RESOURCE: Prefer to read instead of listen?||5/16/2016||Free||View in iTunes|
||CleanPodcast 15: How Emmanuel Eleyae Grew SatinLinedCaps.com to 7-Figures Off Influencer Marketing (A Million Dollar Case Study)||SatinLinedCaps.com's Emmanuel Eleyae, explains how he used influencer marketing to grow his $1 million dollar retailer using nothing but a paperclip, a ball of wax, and Youtube. EXCLUSIVE RESOURCE: Get my Million Dollar Cheatsheet + the trans...||4/15/2016||Free||View in iTunes|
||CleanPodcast 14: How Michael Jackness Grew ColorIt.com to 7-Figures Off Niche Selection, Contesting and Facebook Marketing (A Milli||How Colorit.com 's Michael Jackness grew a Million Dollar eCommerce business in 1 year using niche selection and Facebook marketing through ads. - EXCLUSIVE RESOURCE: Get my Million Dollar Cheat Sheet + the transcribe from this episode.||4/8/2016||Free||View in iTunes|
||CleanPodcast 13: How Josh Manley Grew IronFenceShop.com to $1 Million In One Year Using Adwords (A Million Dollar Case Study)||How IronFenceShop.com 's Josh Manley reveals how he ramped up a 7-figure business using AdWords. EXCLUSIVE RESOURCE: Get my Million Dollar Mindset Cheat Sheet + the text transcribe for this episode! Click Here to download the PDF. -||4/1/2016||Free||View in iTunes|
||CleanPodcast 12: Sam Gastro and MyGiftCardSupply.com — A Million Dollar Retailer Case Study||How Sam Gastro, founder of MyGiftCardSupply.com about how he grew his $1 million dollar retailer. Tons of insights on how to use retention (not acquisition) to grow... - EXCLUSIVE RESOURCE: Get my Million Dollar Cheat Sheet + the Episode 12 te...||3/25/2016||Free||View in iTunes|
||CleanPodcast 11: A Million Dollar Ecommerce Business Boils Down To These Three Equations||Three business growth equations need to hold true for any growing business. I review all three and show you how to work them to your advantage. EXCLUSIVE RESOURCE: Get my Million Dollar Cheat Sheet + the text transcribe from this episode.||3/18/2016||Free||View in iTunes|
||CleanPodcast 10: 6 Steps to Building a Million Dollar E-commerce Business, Part 2||The 6 key success factors and actionable insights that allowed us to grow a million dollar online retailer in a single year. Part 2. EXCLUSIVE RESOURCE: Get my Million Dollar Cheat Sheet + the text transcribe from this episode.||3/11/2016||Free||View in iTunes|
||CleanPodcast 09: 6 Steps to Building a Million Dollar Ecommerce Business, Part 1||The 6 key success factors and actionable insights that allowed us to grow a million dollar Ecommerce business in a single year. Subscribe: iTunes | Stitcher - EXCLUSIVE RESOURCE: Get my Million Dollar Cheat Sheet + the text transcribe from th...||3/4/2016||Free||View in iTunes|
||CleanPodcast 08: The Million Dollar Mindset -Vision, Focus, and Habits||Business strategies matter, but you can't grow without the right 'growth' mindset. These Three Mental Mindsets Allowed Me to Build a Million Dollar Retailer EXCLUSIVE RESOURCE: Get my Million Dollar Cheat Sheet + the text transcribe from this ...||2/25/2016||Free||View in iTunes|
||CleanPodcast 07: Tripwire Marketing Case Study – 15% in sales virtually overnight||Your customers are sending you signals. If you listen to them, and run tripwire marketing, you will make money. How much? In this case study, 15%. Virtually overnight. - EXCLUSIVE RESOURCE: Get my Million Dollar Cheat Sheet + the text transcribe ...||2/18/2016||Free||View in iTunes|
||CleanPodcast 06: How to Implement Tripwire Marketing – Build a Killer Retention Program in Seven Simple Steps||A case study showing how to implement a great, easy customer retention program that you can use at your own retailer. Juice up the profits by segmenting your users (I explain how). EXCLUSIVE RESOURCE: Get my Million Dollar Cheat Sheet + the te...||2/11/2016||Free||View in iTunes|
||CleanPodcast 05: An Intro to Tripwire Marketing: Understanding Customer Behavior and Deviations||What is tripwire marketing?An introduction to the concept of tripwire marketing and why it is a great way to approach your marketing campaigns. EXCLUSIVE RESOURCE: Get my Million Dollar Cheat Sheet + the text transcribe from this episode.||2/4/2016||Free||View in iTunes|
||CleanPodcast 04: The Best Way to Think About Your Customers. Behavioral Segmentation||The prevailing means of customer segmentation and why that's basically useless online. Then, I show you how you should think about segmenting your customers based on behavior. EXCLUSIVE RESOURCE: Get the text transcribe from this episode.||1/28/2016||Free||View in iTunes|
||CleanPodcast 03: Discount Ladder Case Studies: Win Back Campaigns||Easy-to-implement discount ladders from top retailers. A specific version of discount ladder: the win-back campaign. You can model this approach across abandoned cart campaigns, welcome campaigns, etc. . . -||1/21/2016||Free||View in iTunes|
||CleanPodcast 02: How to Get Started with Discount Ladders||I walk you through how to set-up and run effective discount ladders. I zero in on using these ladders to create a killer eCommerce retention program in just four easy steps. Subscribe: iTunes | Stitcher -||1/13/2016||Free||View in iTunes|
||CleanPodcast 01: How to Keep Customers Around Longer and Buying More—the Magic of Discount Ladders||An introduction to the discount ladder method of running promotions and how it can keep your customers around longer and buying more. - EXCLUSIVE RESOURCE: If you want my cheat sheet checklist for setting up your own discount ladder,||12/30/2015||Free||View in iTunes|
Real actionable insights!
WOW, finally an Ecommerce marketing podcast that gives out real tips that I can implement to my business. Every episode is packed with new revelations to me, and Drew has really helped me become more data-driven in my tactics. Just installed a custom Google Analytics report from him that I'll be using monthly! Epic value for a free show.
Smart Insights + Top Notch Wit = Nerd Marketing
If you run an eCommerce store or aspire to you need to be listening to this guy. Heck, even if you don’t his banter is funny enough that you’d probably still enjoy it just for the entertainment value!
I’ve long been a huge Drew fan (he’s the head nerd host), and his episodes are actionable, smart and hilarious. Give it a listen and you’ll have to work hard not to be a more knowledgeable, well informed and richer eCommerce entrepreneur. Thanks Drew!
Drew Really Knows His Stuff
I love podcasters who speak from experience. Not only has Drew started his own successful ecommerce business in the past but he now consults for 7,8 and 9 figure companies. Highly recommended
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