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NEXT Berlin 2012

By NEXT Berlin Video

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On May 17 & 18, 2011 the NEXT Conference took place at STATION-Berlin. The main conference theme was “Data Love”. Data is the resource for the digital value creation and fuel for the economy. Today, data is what electricity has been for the industrial age. Business developers, marketing experts and agency managers are faced with the challenge to create new applications out of the ever-growing data stream with added value for the consumer. In our data-driven economy, the consumer is in the focus point of consideration. Because his behaviour determines who wins, what lasts and what will be sold. Data is the crucial driver to develop relevant products and services for the consumer. Jointly organized by SinnerSchrader and STATION-Berlin, the NEXT Conference is one of the most important networking and trend conferences within the European web industry. More than a hundred international speakers and up to 2,000 participants have been in Berlin. Amongst them were be decision makers of the media, technology and advertising sector, agencies and service providers, investors and start-ups. It is the only conference that unites the Internet community with brands and leading companies.

NEXT Berlin 2012
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