On The Shelf: How To Get Your Products Into Big Box Retail!
By Timothy Bush
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Description
If you have a product or a product idea and have ever wondered how to get it placed in a Major Big Box Retailer, "On The Shelf" is the show for you. Every week we tackle important subjects crucial to mounting a successful sales campaign into Big Box Retail. From timeframes to packaging to Pricing we cover it all. Using simple steps, information and instruction, On The Shelf will be your personal wholesale consultant. Presented by TLB Consulting, a concierge consulting company, who has over 22 years of retail / wholesale expertise. Website - www.tlbconsulting.com Twitter - @tlbconsult
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CleanEp. 144 – What Retail Buyers Are Thinking, But Won’t Ask! | Do you ever wonder why you don't get a 'yes' from the buyer in spite of what you might think is a great presentation? Do you email them and they don't respond to you? Making a sale can be such an uphill battle. | 2/9/2019 | Free | View in iTunes |
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CleanEp. 143 – #FlashTopic11: The Best Advice Ever Given For Entrepreneurs | More and more people are wanting to become entrepreneurs. However, what is that really like? Before jumping in with both feet, listen to what the experts have to say. Joe Tarnowski, Tracy Hazzard, Jamie Robinson, | 2/6/2019 | Free | View in iTunes |
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CleanEp. 142 – Entrepreneurship With Former Retail Buyer Shannon Curtin | There are so many layers to entrepreneurship that needs to be explored when you want to become successful in it. Going deep into the retail side of it is Shannon Curtin. Shannon is a beauty industry expert, art curator, real estate developer, | 1/16/2019 | Free | View in iTunes |
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CleanEp. 141 – Embracing Excellence w/ Pete Roberts & Brian Littlefield of Origin USA | At the end of the day it's just people trying to make the best decisions for their company. Pete Roberts and Brian Littlefield from Origin USA sat down with Tim to talk about how they started their company and how embracing excellence enabled them to s. | 11/29/2018 | Free | View in iTunes |
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CleanEp. 140 – What To Do If You Can’t Afford Professional Packaging + More #questionsanswered | One of the challenges of taking your product to retail is getting that professional packaging which can cost you as much as $10,000 to $15,000. It can be very heavy on the pocket, but then you can’t very well do it with substandard packaging because i | 11/8/2018 | Free | View in iTunes |
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CleanEp. 139 – #FlashTopic10: How Important Is Your Image? with Emily Page | What makes up an image? We're talking about your image, your company's image, or your product’s image. What is it and does it even matter? How does it all come about and how do you protect it, grow it, and make it better? | 11/5/2018 | Free | View in iTunes |
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CleanEp. 138 – The Distraction: Building Anticipation Into Your Pitch | In sales, getting the person you're talking to engaged in your sales conversation is crucial, especially if they’re not engaged. That means the person you're talking to is on their phone, they're looking around, they're rolling their eyes, | 10/25/2018 | Free | View in iTunes |
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CleanEp. 137 – The Wedgy: A Make48 Success Story with Team D.a.D | For those who may not be familiar with the show Make48, it’s where teams of all ages, genders, backgrounds, and places develop brand new ideas in a weekend invent-a-thon where they have 48 hours to plan, prototype, | 10/15/2018 | Free | View in iTunes |
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CleanEp. 136 – The Heart And Soul Of Packaging with Emily Page | Do you every notice that somehow packaging always seems to take a back seat to other seemingly more important items on you list. It’s what gets done with the the money that is leftover, which Emily Page will tell you is not always the best strategy. | 10/1/2018 | Free | View in iTunes |
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CleanEp. 135 – Do You Need To Be There In Person To Sell? #Flashtopic9 | Joe Tarnowski, Tracy and Tom Hazzard, Jamie Robinson from Trivium Consulting, and Salah Khalaf join together in bringing back Flash Topic no. 9 to talk about how selling in person compares to digital mediums. Is virtual selling over the phone, Zoom, | 9/18/2018 | Free | View in iTunes |
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CleanEp. 134 – How Important Is Your Story? + Other Questions Answered | Tim addresses a couple of questions about retail and some important aspects that you need for your business. Starting with Toys R Us leaving the market, he shares the big opportunity that opens up, which those in the Toy industry should grab. | 9/13/2018 | Free | View in iTunes |
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CleanEp. 133 – Solopreneur Leadership Strategies with Jocko Willink | There is an intersection in War that can bring out the best and worst in human nature. As a leader in combat learning to motivate all types of soldiers can be the difference between life and death. On his wildly successful Podcast, | 8/30/2018 | Free | View in iTunes |
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CleanEp. 132 – How To Know When It Is Time To Change Course #flashtopic8 | Every so often, you hear the words stay the course, never quit, don't quit, but changing course can mean a lot of different things. You read books like Five Feet from Gold and think about JK Rowling who got turned down seven times on Harry Potter befor. | 7/9/2018 | Free | View in iTunes |
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CleanEp. 131 – 5 Keys To Solution Selling | Every time you talk to somebody about your product when you go to a trade show, get in front of a buyer, or get on the phone, you're selling your product. You are a salesperson. You sell people on investing in your product, | 6/27/2018 | Free | View in iTunes |
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CleanEp. 130 – Pulling Back The Curtain On “As Seen On TV” with Carrie Jeske | Have you ever watched television and came across As Seen on TV programs and felt it was shady or that people are trying to pull the wool over your eyes? Then you might want to hear from Carrie Jeske. Carrie is an As Seen On TV guru and has been in the . | 6/13/2018 | Free | View in iTunes |
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CleanEp. 129 – Tips For Building A Successful Relationship with Your Buyer | Creating a positive relationship with your buyer is key to having a productive partnership. John from San Francisco wanted to know how this could be achieved, and I thought that this is something worth discussing for all our listeners out there. | 5/28/2018 | Free | View in iTunes |
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CleanEP. 128 – Getting Grocery Retailers To Eat Out Of Your Hand With Millies Kitchen Creations’ Tracy Postic | There’s a brand-new giant in grocery retail who is taking the food industry by storm – but they’re not quite the mass-production factory you have come to expect. Meet Tracy Postic, founder and CEO of Millies Kitchen Creations whose original ideas, | 5/25/2018 | Free | View in iTunes |
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CleanEp. 127 – Goodbye Toys R Us! My Experiences In The Field! | Hey Big Boxers, Goodbye Toys R Us is a bit of a look back at my career with this retailer and what they were able to teach me. It is sad to see such a giant in retail go away forever, however sometimes change, no matter how hard or sad, is inevitable. | 5/14/2018 | Free | View in iTunes |
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CleanEp. 126 – What To Do When Everything Goes Wrong #FlashTopic7 | We all go through times when everything is going wrong, everything is happening, and we just don't know what to do. Sometimes people get busy doing the wrong things. When things are going wrong, doing more of them is not going to help the situation. | 5/7/2018 | Free | View in iTunes |
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CleanEp. 125 – How AR And VR Are Changing The Retail Lands with Jacki Morie | The process of selling a consumer goods product to a buyer hasn't changed much in the last 100 years. You do a demonstration and hopefully, people become interested. Trying to think of new and different ways to make this process either easier, better, | 4/26/2018 | Free | View in iTunes |
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CleanEp. 124 – How To Draft Your 1st Buyer Email | Hey Big Boxers, We are going old school on this episode and covering a very important topic, buyer emails. Specifically we are covering the 4 things every initial buyer email should have. Who you are Why you are emailing Why the buyer should give a cra. | 3/15/2018 | Free | View in iTunes |
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CleanEp. 123 – Leah Caplanis, The Brains Behind The Social Sparkling Wine | Women who like to drink don’t like what happens to them the next day. When they drink beer, the feel bloated. Wine gives them headaches and cocktails make them fat with its sugar. Leah Caplanis created Social Sparkling Wine, | 3/2/2018 | Free | View in iTunes |
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CleanEp. 122 – #Flashtopic: How To Gain An Edge In 2018 | Hello Big Boxers, Welcome to our first Flash Topic of 2018! We are excited to bring our Flash Topic concept back this year and we are kicking it off by posing the following questions to our panel - - What is one thing any Entrepreneur can do this year . | 2/9/2018 | Free | View in iTunes |
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CleanEp. 121 – 4 Common US Retail Misconceptions | Hey Big Boxers, Great to be back. Today we are getting into some misconceptions when importing products to the US. US retail can be quite different from other markets around the world and it is important to understand these differences if you want to m. | 1/31/2018 | Free | View in iTunes |
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CleanEp. 120 – Predictions & Suggestions For 2018 | Hey Big Boxers, Happy New Year! This episode is dedicated to giving you a couple things to think about when planning your 2018 strategy. Love the show? Subscribe, rate, review, and share! · Here’s How » Join the On The Shelf community | 1/1/2018 | Free | View in iTunes |
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CleanEp. 119 – How Diversity Can Help Your Products Get On The Shelf | Hey Big Boxers, Hold on to your pens and pencils, we are going back to school. Mercedes Jamie is on today's podcast speaking directly to each of you about supplier diversity and how what makes you different, | 12/13/2017 | Free | View in iTunes |
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CleanEp. 118 – Buyer Meeting Tips! Plus Other Big Boxer #questionsanswered | Hello Big Boxers, In today's episode we cover key questions from in the field. Below please see the questions from Big Boxers across the globe. 1. How long should my buyer product deck be? 2. What is the best way to increase my sales now? 3. | 12/3/2017 | Free | View in iTunes |
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CleanEp. 117 – 3 Things Customers Can Teach You, If You Let Them! | Hey Big Boxers, In episode 117 we cover the benefits of getting up close and personal with your customers and how finding out the following can help your buyer pitch: Why are customers buying my product What type of customers are buying my product What. | 11/27/2017 | Free | View in iTunes |
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CleanEp. 116 – How To Manage Timeframes & Expectations | Hey Big Boxers, Today's episode is the answer to a ton of questions that relate to timeframes. You asked and we listened. We have taken all the questions submitted on this subject and condensed them into the following categories: What are reasonable pr. | 11/14/2017 | Free | View in iTunes |
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CleanEp. 115 – How To Get Your Brand On The Tip Of Everyone’s Tongue! #flashtopic5 | Hey Big Boxers, Flash Topic is back for a 5th round. This episode we discussed "How To Get Your Brand On The Tip Of Everyone's Tongue"! Don't miss this key information from some of the best minds in the business covering 5 different perspectives. | 11/7/2017 | Free | View in iTunes |
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CleanEp. 114 – Producing A Successful Product! A Conversation W/ Rich Brull #make48 | Hey Big Boxers, Make 48 is back on the show and this time Rich Brull, Make 48 Co-Founder is downloading a portion of his epic knowledge base regarding ways to produce and evaluate a winning product. If you are in the planning or samples stages of produ. | 10/29/2017 | Free | View in iTunes |
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CleanEp. 113 – Getting Your Products “In” Under The Radar! | Hey Big Boxers, In today's episode we covered two key topics; 1. Two ways to improve your sales and 2. Under the radar stores that may be easier to get your products in. Love the show? Subscribe, rate, review, and share! | 10/18/2017 | Free | View in iTunes |
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CleanEp. 112 – Is Drop Shipping A Good Idea? Plus other #questionsanswered | Hey Big Boxers, We are back with more Big Boxer questions answered. In this episode we cover questions pertaining to Distributors, Drop Shipping, Trade Shows, Vendor Paperwork and buyer follow up. Great questions submitted this past week, | 10/9/2017 | Free | View in iTunes |
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CleanEp. 111 – Geo Targeting To Drive Retail Product Sales #FlashTopic4 | Hey Big Boxers, Time for Flash Topic #4 where the panel discusses the different ways to drive retail product sales for the start up supplier. Our normal panel was joined by Bill Carmody of Trepoint, who's expertise added tremendous value to the discuss. | 10/1/2017 | Free | View in iTunes |
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CleanEp. 110 – Driving Sales On Placed Products + Other #questionsanswered | We are back after surviving Hurricane #Irma and in pretty good shape. Thank you for all your well wishes and prayers we appreciate each and every one of you. Today we are answering some questions you will not want to miss. | 9/17/2017 | Free | View in iTunes |
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CleanEp. 109 – Identifying The Customer Experience + #Questions Answered | In today's episode we covered the following Big Boxer questions: We are filling out vendor paperwork and in the paperwork the retailer wants us to provide our manufacture, their address and contact information. Is this normal and should we do it? | 9/4/2017 | Free | View in iTunes |
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CleanEp. 108 – Lessons From a 12 Year Old CEO! | This past week we caught up with 12 Year Old CEO, Alina Morse pitching her amazing product, ZolliCandy, at the Candy ECRM EPPS Session here in Orlando. Love the show? Subscribe, rate, review, and share! · Here’s How » Join the On The | 8/20/2017 | Free | View in iTunes |
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CleanEp. 107 – The Road To Success w/ Nicky Jackson | Hey Big Boxers, Nicky Jackson is back and this time she is giving us the inside scoop on her success. From College to the acquisition of RangeMe she shares the successes and obstacles of her own entrepreneurship. | 8/13/2017 | Free | View in iTunes |
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CleanEp. 106 – How To Ensure Your Product Stands Out To Retail Buyers! #flashtopic | In our 3rd Flash Topic panel discussion the group works out the best way for suppliers to get their products noticed by retail buyers. You will not want to miss the insight given by two experienced retails buyers on the panel, | 8/9/2017 | Free | View in iTunes |
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CleanEp. 105 – Financial Planning with Jenny Erdmann | Hey Big Boxers! Jenny Erdmann is no ordinary financial planner, she specializes in working with Entrepreneurs just like you. In episode 105 we discuss with Jenny what to do with all the money you are earning or will earn shortly. | 7/30/2017 | Free | View in iTunes |
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CleanEp. 104 – Doing Well By Doing Good – A Supplier Success Story | Jane Mosbacher Morris is a true innovator and entrepreneur. She understands the business of retail and is already making her mark. In today's Success Story Jane takes us through her background, business and the play book she is winning from. | 7/23/2017 | Free | View in iTunes |
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CleanEp. 103 – Big Boxer Questions Answered | Hello Big Boxers, In todays episode we tackled 5 Big Boxer questions relating to the following topics: What to send in the box with samples What to do if you email the wrong thing to a buyer How to handle if your buyer says no How to move forward with . | 7/17/2017 | Free | View in iTunes |
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CleanEp. 102 – 4 Common Vendor Pitfalls To Avoid! #questionanswered | The question answered in today's episode was "What common pitfalls do we see vendors making?" Although we have hit on all these potential areas of concern previously, it was great to have a refresher. Thanks to Steve for the question, | 7/10/2017 | Free | View in iTunes |
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CleanEp. 101 – What Is Most Important; Product, Packaging or Pricing! #flashtopic | What would happen if we took a Social Expert, Inc. Columnist and Podcast Guru and finally a Content Expert and we put them on a panel and gave them a topic they had no idea was coming? Magic, that's what. In our second Flash Topic Episode Myself, | 6/25/2017 | Free | View in iTunes |
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CleanEp. 100 – A Conversation With Greg Farrar, CEO of ECRM & Nicky Jackson, CEO & Founder of RangeMe! | Hey Big Boxers, Episode 100 is finally here. Thank you all for making this milestone possible. You guys are the reason we do this each week and love that you all find it useful. For the occasion we have a treat for you! Nicky Jackson, | 6/19/2017 | Free | View in iTunes |
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CleanEp. 99 – 5 Key Factors To Help Catch The Attention Of Retail Buyers #questionanswered | Getting the attention and interest of retail buyers is not a "One Size Fits All" approach. As the market changes, so do the factors needed to keep buyer interest. Mike A from Australia wanted to know what new factors have come to the forefront recently. | 6/11/2017 | Free | View in iTunes |
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CleanEp. 98 – Product Choice Is The Newest Retail Trend! | In this episode we discuss how product choice is shaping the new customer experience. I share my thoughts on how consumers are buying, making choices and how if main stream retail does not get on board they will be left in the dust. | 6/4/2017 | Free | View in iTunes |
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CleanEp. 97 – Have You Abandoned Your Website? | Today's episode talks about increasing your customer experience by dusting off your website and using it to grow your sales. If you have been so focused on Brick & Mortar or Amazon that you have literally abandoned your website this episode is for you.. | 5/28/2017 | Free | View in iTunes |
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CleanEp. 96 – Don’t Let Fear & Procrastination Slow You Down From Greatness! | Last week I read the following two articles. Both articles had great advice and information, however there were a couple key areas of each article I thought would be great to cover in the Podcast. If you have ever been stalled by Fear or Mired by Procr. | 5/21/2017 | Free | View in iTunes |
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CleanEp. 95 – Are Traditional Trade Shows Obsolete? A Flash Topic Panel Discussion! | What would happen if we took a former Wal-Mart & Sam's Club buyer, A current University of Colorado Buyer, A Product Design Expert, Inc. Columnist and Podcast Guru and finally a Content and Social Media Expert and we put them on a panel and gave them a. | 5/14/2017 | Free | View in iTunes |
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CleanEp. 94 – How To Source Great Product w/ Kevin Rizer | A couple days ago we had the privilege to sit down with Kevin Rizer, host of the popular podcast "Private Label Podcast". Kevin is a successful Amazon seller, podcaster, brand developer and overall great guy. | 5/7/2017 | Free | View in iTunes |
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CleanEp. 93 – Strategies For Account Follow Up After A Trade Show #livetraining | Hello Big Boxers, get ready to go to school. Today's episode is a recording of a live training session I did at an ECRM event in Las Vegas. The topic of this training was How To Nail Your Follow Up After a Trade Show. | 4/23/2017 | Free | View in iTunes |
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CleanEp. 92 – If Your Business Is Not Moving Forward, It’s Dying! | In this episode we help you take a hard look at your business and its forward movement or lack there of. If you have a vision for where you want your business to be, if you want your business to grow and prosper don't miss the four crucial questions co. | 4/17/2017 | Free | View in iTunes |
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CleanEp. 91 – USA vs The Rest of the Retail World: 4 Common Misconceptions! | Retail buying is done differently all over the world. Today's podcast covers 4 misconceptions that are common to companies wanting to bring their products to the US. Love the show? Subscribe, rate, review, and share! | 4/2/2017 | Free | View in iTunes |
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CleanEp. 90 – How To Turn Your Social Platforms Into A House Party! | If you are looking for better Social Interaction, better engagement and better sales from your social strategy, then this is the episode for you. Don't miss this unique analogy on how your social pages should be like a house party and how being a good . | 3/21/2017 | Free | View in iTunes |
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CleanEp. 89 – Guaranteed Sales Growth? | To Guarantee sales growth is like saying here is a map to the end of the rainbow. You will chase it forever. Instead of chasing something you can't have, figure out the parts of your business that you have control over and become an expert at those par. | 3/19/2017 | Free | View in iTunes |
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CleanEp. 88 – REAL Buyer Advice – Discussion w/ Buyers Allen Hardage & Cairon Moore | So often we think to ourselves, "If I only knew what the buyer wanted, I would give it to them!" Well, Big Boxers, the time for wishing is over! Current Buyers Cairon Moore and Allen Hardage are holding nothing back in our recent discussion held at the. | 3/12/2017 | Free | View in iTunes |
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CleanEp. 87 – Finding Common Ground W/ A Retail Buyer #truestory | In this episode we give a real life example of how to find common ground with a buyer and begin to build a relationship. If you have buyers that are not responding to you don't miss this episode. Love the show? Subscribe, rate, review, and share! | 2/26/2017 | Free | View in iTunes |
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CleanEp. 86 – Breaking New Products Into Retail Through Reality TV! #Make48 | If you have ever thought that inventing products would make a cool TV show, wait no longer. We sat down last week with Tom Gray, one of the people behind the awesome new TV show called Make48. In this show teams are given a category and must invent, | 2/20/2017 | Free | View in iTunes |
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CleanEp. 85 – Boosting Your Social Media Engagement Utilizing 6 Human Needs! #Conversation w/ Bill Carmody | Hey Big Boxers we are Podcasting from Las Vegas this week. As a guest of ECRM we have been given access to some of the most talented people at this event and we are excited to bring their knowledge direct to you. Get ready to take notes Big Boxers, | 2/12/2017 | Free | View in iTunes |
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CleanEp. 84 – Find Out If Your Product Has Real Potential! | In episode 84 we provide 4 filters to take your product or product idea through to see if it has real potential. This is a great episode for those of you looking to bring a product to market. Enjoy! Love the show? Subscribe, rate, review, and share! | 2/6/2017 | Free | View in iTunes |
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CleanEp. 83 – Pitfalls Of A Foreign Distributor Contract #saveyoumoney | Are you currently looking for or will need in the future a distributor to handle your product sales in other countries? If foreign distributors are in your strategy this episode is for you. In this episode we discuss the following 7 pitfalls of a Forei. | 1/29/2017 | Free | View in iTunes |
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CleanEp. 82 – 4 Myths Busted Helping You To Get Your Products Into Retail | In this episode we debunk 4 myths that hold entrepreneurs back from approaching retailers. Enjoy! Love the show? Subscribe, rate, review, and share! · Here’s How » Join the On The Shelf community today: · Ontheshelfnow. | 1/8/2017 | Free | View in iTunes |
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CleanEp. 81 – 4 Strategies To Help You Kick Off 2017 Right! | Well, it's official, 2017 is here with a bang. It is time to get started with you're yearly game plan. What will you do this year to make it the best year ever? If you are short on ideas for kicking this year off right, not to worry we have your back. | 1/2/2017 | Free | View in iTunes |
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CleanEp. 80 – Grow Your Sales By Acting “As If”! | Have you ever heard the phrase "Fake it, till you Make it"? I am sure you have. In this episode we are not talking about being fake, however we are talking about changing your mindset. How would your confidence level change if your product was already . | 12/19/2016 | Free | View in iTunes |
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CleanEp. 79 – How To Gain & Retain Customers For Life: A Conversation w/ Richard Shapiro | As you know no business can survive without customers, however customers have many different retailers and businesses to choose from when deciding where to spend their money. When it comes to acquiring customers and keeping them for life you need an ed. | 12/13/2016 | Free | View in iTunes |
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CleanEp. 78 – Creating “Documentable” Social Media Content! A Conversation w/ Louie La Vella | Don't miss this opportunity to hear from Louie La Vella first hand as he walks us through the challenges of Social Media. Louie provides such tremendous insight into how creating documental content can put your product on the tip of everyones tongue. | 12/4/2016 | Free | View in iTunes |
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CleanEp. 77 – Will Discounting At The Holidays Hurt Your Brand? #questionanswered | With pre holiday sales, holiday sales and post holiday sales it can be hard to remember or even accept when prices finally go back to normal. We had a Big Boxer write in with the Question "If I discount my product over the holidays will it hurt my bran. | 11/27/2016 | Free | View in iTunes |
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CleanEp. 76 – What To Do When A Buyer Meeting Doesn’t Go As Planned #truestory | No matter how much you prepare, how much you plan, how much you research sometimes things just do not go as planned. Although we have been in many successful buyer meetings we have also been in our share of meetings that did not go as planned. | 11/20/2016 | Free | View in iTunes |
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CleanEp. 75 – When Is It Time For an In-Store Display? Discussion w/ Big Boxer Tyler Roberts | When is it time to approach a buyer for an in-store display opportunity? This was the question posed to us by Big Boxer Tyler Roberts of Game Time Sidekicks. In this episode Tyler agrees to come on the show to discuss this topic and several others. | 11/14/2016 | Free | View in iTunes |
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CleanEp. 74 – The 4 Stages of Launching a Product to the Consumer | TLB has always had a specific strategy we follow when launching new products for sale to the consumer. We follow a specific path that has been successful time and again. If you have patience and follow the path we cover in this episode, you also, | 11/7/2016 | Free | View in iTunes |
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CleanEp. 73 – How To Simplify Your Vendor Paperwork – #Freeworksheet Included | Hey Big Boxers have you ever struggled with vendor paperwork? Trying to get all the required information together and fill out all the forms can, at times, be daunting. Getting this paperwork back to the retailer in a timely manner can either accelerat. | 11/1/2016 | Free | View in iTunes |
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CleanEp. 72 – How To Conceive, Create & Produce a Product From Scratch w/ Filip Valica | If you have a product concept or maybe you have a prototype and are wondering how to get it across the finish Line, don't miss a minute of our conversation with Filip Valica, founder of The Product Start Up. | 10/30/2016 | Free | View in iTunes |
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CleanEp. 71 – The Secret to Getting & Keeping Retail Buyer Interest | Understanding what buyers need and want from you and your company is the key to giving it to them. In this episode we explore some little known facts about what buyers are looking for and how you can rise to the top by providing these items. | 10/24/2016 | Free | View in iTunes |
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CleanEp 70 – How Digital Marketing Can Help 10x Your Sales: A Conversation With Bill Carmody | Hey Big Boxers welcome to a special episode. Not only have we reached our 70th episode, but this episode marks On The Shelf's 1 year anniversary. We would like to say a huge thank you to all of our listeners for helping make this show possible. | 10/17/2016 | Free | View in iTunes |
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CleanEp. 69 – Is Your Retail Price Holding Your Product Back? | Hello Big Boxers, at times we can be to close to our products. When this happens it is difficult for us to see them for what they really are or what customers will actually pay for them. Having a retail price that is to high and not justifiable can hur. | 10/10/2016 | Free | View in iTunes |
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CleanEp. 68 – Start Preparing For Next Year Now! | Hey Big Boxers, January is just around the corner. If you hold off on preparing for 2017 until January, it will be to late. Once January hits you will be slammed with running your business and being on top of buyer deadlines. | 10/5/2016 | Free | View in iTunes |
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CleanEp. 67 – The 3 P’s of Retail Part 3: Pricing | This week we are continuing our 3 part series on the 3 Ps of Retail; Product, Packaging and Pricing. In Part 3 we cover 4 key parts of building a great pricing model. Thank you for listening and continuing to provide your thoughts and questions. | 9/26/2016 | Free | View in iTunes |
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CleanEp. 66 – The 3P’s of Retail Part 2: Packaging | This week we are continuing our 3 part series on the 3 Ps of Retail; Product, Packaging and Pricing. In Part 2 we cover the main pieces of creating packaging that will engage the consumer and ultimately help them make a buying decision. | 9/20/2016 | Free | View in iTunes |
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CleanEp. 65 – The 3 Ps of Retail! Part 1: Product | This week we are starting a 3 part series on the 3 Ps of Retail; Product, Packaging and Pricing. In Part 1 you will learn how to determine what type of product you have and how that determination will help in your overall sales strategy. | 9/12/2016 | Free | View in iTunes |
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CleanEp. 64 – 3 Reasons Why Reading Your Vendor Agreement Will Keep Your Business In the Black #M2M | In this weeks "Mistakes to Magic" we cover the importance of reading through your vendor paperwork carefully. Listen to the story of a company whose mistakes cost them their profit and how you can turn their mistake into magic for yourself. | 9/8/2016 | Free | View in iTunes |
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CleanEp. 63 – 5 Common Mistakes Companies Make When Pitching Their Products To Costco! Part 5 | In our final installment of the series "Common Mistakes Companies Make When Pitching Their Products To Costco" we will cover three main areas to consider when trying to unseat the current vendor for your product. | 9/5/2016 | Free | View in iTunes |
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CleanEp. 62 – Late Is Late! How To Avoid Having Your Entire Retail Order Canceled! #M2M | In today's debut episode of "Mistakes to Magic" #M2M, we share a true story of a PO that was canceled just prior to delivery, what mistakes were made to facilitate the cancelation and how you can turn those Mistakes into Magic. Don't miss it! | 8/31/2016 | Free | View in iTunes |
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CleanEp. 61 – 5 Common Mistakes Companies Make When Pitching Their Products To Costco! Part 4! | Hey Retail Suppliers, we are back with the 4th installment in our series "Common Mistakes Companies Make When Pitching Their Products To Costco". Today we are discussing the feasibility of wanting to take your product to Costco first. | 8/29/2016 | Free | View in iTunes |
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CleanEp. 60 – What Do Buyers Think? Learn From Former Walmart & Sam’s Club Buyer, Salah Khalaf! | If you have ever wanted to pick the brain of an actual retail buyer, this is your episode. Salah Khalaf, former buyer for Walmart and Sam's Club for over 20 years shares his experiences and expectations as a retail buyer. | 8/22/2016 | Free | View in iTunes |
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CleanEp. 59 – 5 Common Mistakes Companies Make When Pitching Their Products To Costco Part 3 | In part 3 of our series on common mistakes companies make when pitching to Costco we cover logistics and how to ensure you are covered long before making your pitch. Don't miss next Monday's Podcast where we will be having a conversation with a former . | 8/15/2016 | Free | View in iTunes |
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CleanEp. 58 – 5 Critical Steps To Remember When Sending A Buyer Sample (Question Answered) | Sending a buyer sample is exciting! It is a critical step in getting your products on the shelf. It means you have convinced the buyer review your actual product, not just paperwork. How do you ensure this process goes smoothly? | 8/8/2016 | Free | View in iTunes |
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CleanEp. 57 – 5 Common Mistakes Companies Make When Pitching Their Products To Costco Part 2 | We are back with the 2nd common mistake companies make when taking their products to Costco. Thinking Costco will change their business model to accommodate your product is #2 on our list of 5. Why won't Costco bend to the will of your product? | 8/4/2016 | Free | View in iTunes |
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CleanEp. 56 – 5 Common Mistakes Companies Make When Pitching Their Products To Costco! Part 1! | Hey folks, There are many mistakes companies can make when pitching their products to retailers like Costco. Believe me, I have already made most of these and learned the hard way. So that you don't have to learn the same why I did we have narrowed it . | 8/1/2016 | Free | View in iTunes |
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CleanEp. 55 – 4 Key Program Costs To Consider When Pricing Your Products! | Based on popular demand we hit this topic again. Pricing your product for retail is so important you definitely do not want to leave these key costs out of your model. Retail returns Freight to the retailer Marketing Development Fund Markdown Fund Have. | 7/26/2016 | Free | View in iTunes |
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CleanEp. 54 – Meet Retail Buyers and Increase Your Sales By Attending An ECRM Show! | In one of our most exciting discussions yet, the Team at ECRM walk us through the ECRM platform and how to get the most out of the opportunity. If you are interested in getting your products in front of no less than 60 buyers in less than 3 days you wi. | 6/30/2016 | Free | View in iTunes |
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CleanEp. 53 – How To Follow Up With Retail Buyers | If you have ever wondered "Are bugging your retail buyer by following up to much?", this Podcast is for you. Learn how to follow up in a professional manner that will get you the results you are seeking. Enjoy! Love the show? Subscribe, rate, review, | 6/22/2016 | Free | View in iTunes |
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CleanEp. 52 – 4 Ways To Overcome The Summer Sales Slowdown | Everyone knows that sales can sometimes slowdown in the summer. Vacations, heat, kids out of school can disrupt the normal sales cycle. At TLB we teach our clients that you do not simply have to accept this slowdown. | 6/6/2016 | Free | View in iTunes |
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CleanEp. 51 – Sometimes You Just Need To Hit The Road And Sell! | When you are in a slump and your product sales slow down, it might be time to hit the road. Sometimes getting out into the field can be the best possible thing. Today's episode is a "Start Your Week Wisdom" encouraging everyone to change things up once. | 5/23/2016 | Free | View in iTunes |
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CleanEp. 50 – When Will Retailers Pay Me For My Product? | Getting paid for your product is one of the main reasons you do what you do. Getting paid is what funds everything. More product, better systems, more help etc. If you are not going to get paid, what is the point? Right? This, our 50th episode, | 5/16/2016 | Free | View in iTunes |
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CleanEp. 49 – How To Avoid Financial Disaster When Launching Your Product! | There are a ton of moving parts that go into launching a product. This episode covers an often missed part of the process that could cost you thousands, even millions. If you are launching or just began selling a product you do not want to miss this ep. | 5/12/2016 | Free | View in iTunes |
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CleanEp. 48 – Do I Really Need A Product Website? (Question Answered) | In this weeks program we offer some sound reasons why you should always have and maintain your own website. A website if for more than just selling product, take a listen and see if you are using your website for all the right reasons. | 5/4/2016 | Free | View in iTunes |
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CleanEp. 47 – What Is Costco RoadShow & Is It The Right Place To Sell My Product? | This weeks main podcast is all about understanding how Costco Roadshow works and is it the right place to sell you products. Getting into Costco can be a daunting task which is why Costco Roadshow can make a lot of sense to get things started. | 4/28/2016 | Free | View in iTunes |
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CleanEp. 46 – I Need Sales Now, Right Now! (SYWW) | In this weeks "Start Your Week Wisdom" we discuss the dangers of putting to much pressure on sales to solve all your problems. It is true, sales can cure a lot of issues, however setting a sales budget that is a complete fabrication simply because that. | 4/26/2016 | Free | View in iTunes |
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CleanEp. 45 – How Much Product Do I Need To Have On-hand Before Approaching Big Box Retailers? (Question Answered) | Our "Question Answered" for the week related to stock on-hand. Our listener wanted to know if he needed a lot of product on-hand before approaching big box retailers and if so, how much should he have? Press download to hear the answer. | 4/15/2016 | Free | View in iTunes |
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CleanEp. 44 – How To Select The “Right” Retailers For Your Product & Brand | Selecting the right retailers to launch your product and brand can make or break how your brand will be perceived long term. Don't miss this in-depth discussion with "Brand Guru" Ellen Rudy from Polyphony Branding where we cover everything you need to . | 4/12/2016 | Free | View in iTunes |
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CleanEp. 43 – 3 Ways To Know If Your Product Is On Track To Making It! (SYWW) | We know that everyone has struggled with the question: Is my product on the right track? Is my product going to make it? To help answer these questions we have put together a short 3 stage checklist to help you know if your product is heading in the ri. | 4/11/2016 | Free | View in iTunes |
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CleanEp. 42 – 3 Ways To Know If You Are Over Advised (SYWW) | Have you ever found yourself with too many advisors? So many people giving their opinions that you can't make a decision or stay on course for very long? This problem can sink a business fast and the worst part is you might not even know this is happen. | 4/4/2016 | Free | View in iTunes |
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CleanEp. 41 – Should You Give Exclusivity To A Distributor? (Question Answered) | Should you give exclusivity to any distributor wishing to sell your product is our "Final Thought Of The Week". This question comes up enough that we decided to address it on a podcast. Although this episode covers primarily International distributors . | 4/1/2016 | Free | View in iTunes |
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CleanEp. 40 – Should I Private Label My Product (Question Answered) | For our 40th episode we are answering a frequent question from one of our listeners regarding private labeling his product and if it is a good idea. I am sure you have asked yourself this question before as well. | 3/29/2016 | Free | View in iTunes |
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CleanEp. 39 – How To Set Your Sales Calendar For Success #SYWW | Selling product to retailers is a calculated strategy. When and how you go to retailers matters as much as what you are selling them. In this weeks "Start Your Week Wisdom" we provide some key insight in to how you should set your sales calendars and w. | 3/28/2016 | Free | View in iTunes |
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CleanEp. 38 – Key Advice To Consider If Your Product Is Struggling Or Not Selling At All! | Is your product not meeting your expectations with regard to sales? In this episode we explore several key exercises you can take your product through to help trouble shoot the issue. We would love to hear what challenges you are facing in your efforts. | 3/24/2016 | Free | View in iTunes |
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CleanEp. 37 – Stop Pitching Your Product and Have a Conversation Instead! | This weeks "Start Your Week Wisdom" came from a listener wanting to know what our "One" piece of advice would be for him going into a buyer meeting. After giving it some consideration, as there are many facets that go into a meeting, we decided that, | 3/21/2016 | Free | View in iTunes |
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CleanEp. 36 – Why Is It So Hard To Get My Product Into Costco? (Question Answered) | We had a listener last week who wanted to know why it is so hard to get products into Costco. What is the real deal he asked. it is a great question and one that we decided to answer on this weeks "Question Answered" show. | 3/10/2016 | Free | View in iTunes |
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CleanEp. 35 – Success Or Failure Lies In The Follow Up | We had a great time at the International Housewares show this past weekend and hope you did as well. No matter what you did at the show, your success or failure will be determined with how you manage your follow up. | 3/7/2016 | Free | View in iTunes |
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CleanEp. 34 – What To Do When Your Buyer Is Moved Or Leaves | If you have been in the retail / wholesale game long you know what it is like when a buyer is moved smack dab in the middle of your deal. You want to scream, kick, throw a tantrum right? At TLB Consulting we know how frustrating this can be as it has h. | 3/4/2016 | Free | View in iTunes |
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CleanEp. 33 – Mark Cuban’s 12 Rules For Start-Ups: Part 2 | We hope you enjoyed the 2nd half of our discussion around Mark Cuban's 12 Rules for Start-Ups. We had fun with this content and hope you were able to extract even a small nugget to use in your current business life. | 3/1/2016 | Free | View in iTunes |
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CleanEp. 32 – Mark Cuban’s 12 Rules For A Start-UP: Part 1 | This past week a colleague of mine sent me a meme on Facebook called Mark Cuban's 12 Rules for a Start-Up. I took a look and thought it might make a great Start Your Week Wisdom discussion. Today and tomorrow's podcast covers these 12 rules and provide. | 2/28/2016 | Free | View in iTunes |
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CleanEp. 31 – Consistency Is Key! (Start Your Week Wisdom) | In this weeks, Start Your Week Wisdom, we cover the importance of remaining consistent with your programs. From social media to buyer contact, remaining consistent, persistent and stedfast are the keys to success. Have a great week! Love the show? | 2/23/2016 | Free | View in iTunes |
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CleanEp. 30 – What To Do When Bloggers Come Calling! | Welcome to our first Podcast post on Libsyn. We are excited to be here. Today's post was prompted by a question from one of our clients. The question was, "When bloggers email us asking to review the product should we send them one to review? | 2/19/2016 | Free | View in iTunes |
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CleanEp. 29 – Patience Is A Virtue | Don't start your week without listening to this weeks "Start Your Week Wisdom"! These just might be the words you need to hear to keep you in the hunt. Leave us a comment and let us know how we are doing. We would love to hear how the podcast has impac. | 2/15/2016 | Free | View in iTunes |
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CleanEp. 28 – 5 Things You Should Never Sell To A Retail Buyer! | After participating in over 100 buyer pitch meetings in multiple countries, I have some definite do's and don'ts that I find critical to my clients' success. In todays episode we will focus on 5 things you never want to sell to a buyer in a pitch meeti. | 2/10/2016 | Free | View in iTunes |
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CleanEp. 27 – Do You Really Know Who Your Customers Are? | In this weeks "Start Your Week Wisdom" we talk about understanding who your customers are so that you can strategically market to them. We use a recent case study from one of our TLB Clients to drive this concept home. | 2/8/2016 | Free | View in iTunes |
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CleanEp. 26 – Costco Meeting Notes & Wrap Up | We are using this weeks "Start Your Week Wisdom" to discuss the specifics of how our Costco meeting went last Friday and what the outcome was. Don't miss the play by play!! Note: In the Podcast I mentioned that I would place an image here of the Costco. | 2/1/2016 | Free | View in iTunes |
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CleanEp. 25 – How To Prepare For A Face To Face Meeting With A National Retail Buyer – Prep | Don't miss this opportunity to come along with us as we prep for, excecute and recap a real live meeting with a buyer from Costco Canada. We are flying to Canada folks and it's going to be cold, I mean really cold. However, | 1/28/2016 | Free | View in iTunes |
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CleanEp. 24 – Let’s Go Old School | During this Monday's Start Your Week Wisdom, we cover what to do when a buyer is not responding to your communication. Sometimes going Old School is just what the Doctor ordered. Feel free to leave feedback as to what methods you use when trying to get. | 1/25/2016 | Free | View in iTunes |
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CleanEp. 23 – 5 Key Topics You Should Include When Sending An Email To A Retail Buyer | If you sell products into retail you will eventually need to email a retail buyer. This weeks podcast covers 5 Key Topics to include when emailing buyers on behalf of your product. Enjoy! What key items do you include in your buyer emails? | 1/20/2016 | Free | View in iTunes |
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CleanEp. 22 – Does “NO” Really Mean “NO”? | When speaking to a retail buyer does no really mean no. Listen to this weeks "Start Your Week Wisdom" to find out. Love the show? Subscribe, rate, review, and share! · Here’s How » Join the On The Shelf community today: · | 1/18/2016 | Free | View in iTunes |
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CleanEp. 21 – Conquer Any Trade Show In Just 9 Easy Steps | In this episode you will learn how to master any trade show and get out of the show more than you put in. I would love to hear your comments, questions and stories. TLB Blog Link: 9 Strategies to a successful Trade Show Love the show? Subscribe, rate, | 1/13/2016 | Free | View in iTunes |
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CleanEp. 20 – Don’t Let Your Guard Down, Not For A Second! | Happy Monday Everyone and welcome back to "Start Your Week Wisdom"! This week I share a somewhat embarassing story that drives the point home about always being prepared and never letting your guard down when calling retail buyers. Enjoy!! | 1/11/2016 | Free | View in iTunes |
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CleanEp. 19 – What Is A Manufactures Representative and Should I Use One To Sell My Products? | In this weeks main podcast we take a deep dive into the world of manufatures reps. What they are, what they do and should you use them. We hope you find the episode helpful in your quest to get your products on the shelf. | 1/7/2016 | Free | View in iTunes |
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CleanEp. 18 – Don’t Quit, Ever! | For this Monday's "Start Your Week Wisdom", we are talking about Napolean Hill's advice on how you should never quit if you believe in what you are doing. Don't miss this one, it is a great way to start your year. | 1/4/2016 | Free | View in iTunes |
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CleanEp. 17 – Discovering the Sex of Your Product & How You Can Use It to Sell More! | I bet you did't know your retail product had a sex, did you? Well it does and in this discussion with Tracy Hazzard from Hazz Designs we talk about the different ways you can capitalize on your product's sex in the marketplace. | 12/30/2015 | Free | View in iTunes |
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CleanEp. 16 – Learn To Celebrate The Little Victories! | In this weeks "Start Your Week Wisdom" we cover the importance of recognizing and celebrating the little victories that happen everyday in your quest to get your products placed in a big box retailer. Happy 2016! It is going to be a great Year! | 12/28/2015 | Free | View in iTunes |
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CleanEp. 15 – Should You Sell Your Products “TO” Amazon or Should You Sell Your Products “ON” Amazon? | In Ep. 15 we cover the pros and cons to selling products on Amazon as a seller and also selling product to Amazon as a vendor. Don't miss this key information that should be part of your sales strategy at the very beginning. | 12/23/2015 | Free | View in iTunes |
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CleanEp. 14 – Is Your Business Mobile Enough? | For this weeks "Start Your Week Wisdom" we answered a listeners question, "Should I answer my phone no matter what I am doing, in case it is a buyer calling"? Have a listen to hear the answer and other insights into doing business wherever you are. | 12/21/2015 | Free | View in iTunes |
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CleanEp. 13 – How To Use Social Media To Improve Product Sales, Attract Buyers & Improve Your Brand! | We hope you enjoy this interview with Jamie Robinson from Mahogany Squared. We cover all aspects of Social Media and how to get started including some tips and tricks from the expert. Key Links: MahoganySquared Jamie's Twitter account Love the show? | 12/16/2015 | Free | View in iTunes |
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CleanEp. 12 – Social Media, What Have You Done For Me Lately? | In this "Start Your Week Wisdom" we talk about the importance of working your Social Media all year so that when you really need it, at Holiday, it will be there for your business. Love the show? Subscribe, rate, review, and share! | 12/14/2015 | Free | View in iTunes |
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CleanEp. 11 – Pricing Your Product: Part 3 – What Is Margin & How Do I Get More Of It? | In this episode we take a, not to deep, dive into margin, what it is and how to get more of it. This will round out our 3 part series on pricing. Web links from the show: Sponsor: Egoiste Cafe Noir - The best coffee ever: - they are currently giving aw. | 12/9/2015 | Free | View in iTunes |
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CleanEp. 10 – You Want It When? | This weeks "Start Your Week Wisdom" is all about getting information and paperwork back to buyers in a timely fashion. Don't miss your shot because you were fumbling with paperwork! Love the show? Subscribe, rate, review, and share! | 12/7/2015 | Free | View in iTunes |
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CleanEp. 9 – Why Packaging Your Product For Retail Is Not A DIY Project! | In this, our 9th episode, we cover all aspects of retail packaging with Branding and Packaging expert Ellen Rudy from POLYPHONY BRANDING. Don't miss this deep dive into the essentials about your packaging and how doing it right can make or break your p. | 12/2/2015 | Free | View in iTunes |
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CleanEp. 8 – Please Tell Me No! | Welcome to our first Monday Podcast as part of a new weekly series called "Start Your Week Wisdom". This Monday series will be short tid-bits of information to help you in your quest to get your products On The Shelf. | 11/30/2015 | Free | View in iTunes |
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CleanEp. 7 – Pricing Your Product: Part 2 – Determining Your Product Cost & Retail | In this 2nd Installment on Pricing learn how to determine your products Cost & Retail. **Correction** During this episode we reference it as our 6th episode when, in fact, it is our 7th. Love the show? Subscribe, rate, review, and share! | 11/25/2015 | Free | View in iTunes |
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CleanClose Ep. 6 – Designing Your Product For Online Sales – Interview with Tracy Hazard | In this fantastic interview with Tracy Hazzard you will learn the subtile and not so subtle differences betwen selling products online compared to putting them on the shelf of a brick and mortor store. Special Guest Tracy Hazzard who has spent more tha. | 11/19/2015 | Free | View in iTunes |
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CleanEp. 5 – Pricing Your Product: Part 1 – What Are Program Costs & Why Should You Care? | In our 5th Episode we begin a 3 part series on How To Price Your Product For Retail. Love the show? Subscribe, rate, review, and share! · Here’s How » Join the On The Shelf community today: · Ontheshelfnow. | 11/12/2015 | Free | View in iTunes |
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CleanEp. 4 – How To Review Your Product, Before a Retail Buyer Does! | In this show we cover key challenges to consider when evaluating your products viability from a retail buyer's perspecitive. If you want to get your product into big box retail you need to view your product as a buyer would. | 11/3/2015 | Free | View in iTunes |
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CleanClose Ep. 3 – Showing My Product To Retail Buyers, Am I Really Ready? | In this our 3rd episode, we will explore the 7 crucial questions to ask youself before approaching retail buyers with your product. Learn how to incorporate these key elements into your overall strategy. Love the show? Subscribe, rate, review, | 10/28/2015 | Free | View in iTunes |
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CleanEp. 2 – Is It Easier to Get Into Retail Or To Stay In Retail Once Your In? | In this episode we will address this difficult question. Which is harder, getting into retail or staying in once you are in? There is valuable information in this podcast for manufactures trying to get in and for the ones trying to stay in. | 10/22/2015 | Free | View in iTunes |
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CleanEp. 1 – How Long Will It Take To Get My Product Into Big Box Retail? | In this episode we will cover 3 main aspects that can affect the overall time it can take to place your product into a big box retailer. We also cover average timelines based on real client data and provide insights into shortening "Your" product timel. | 10/10/2015 | Free | View in iTunes |
| 144 Items |
Customer Reviews
Valuable & Informed
Tim’s knowledge of this part of the industry is not something you can get anywhere - this comes from years of experience, mis-steps and successes. Don’t go it alone - listen to Tim.
Great, targeted show for product retailers
Tim does an awesome job in focusing on the actions small business owners and product founders need to take to get products into retail stores. Many podcasts cover general sales and marketing topics, but it's great to have a specialized show that dives into the detail of this process!
Specific and actionable
As a free podcast, it’s incredible to get specific and actionable information from Timothy. Being involved in a startup and implementing his advice has yielded success for us and I hope it does for others. Thank you Timothy for your dedication to helping others. - Ketan
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