Online Marketing Made Easy with Amy Porterfield
By Amy Porterfield: Entrepreneur, Social Media Marketing Strategist, and Online Marketer
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Description
How do I start an online business? Grow my email list to thousands of subscribers? Sell more and grow faster? These are just some of the big questions that leading online marketing strategist, Amy Porterfield, digs into on the top-ranked Online Marketing Made Easy Podcast. Featuring insights from A-List online marketing experts (Russell Brunson, John Lee Dumas, Rick Mulready, Marie Forleo, etc.) as well as mini marketing masterclasses and step-by-step guides, each episode is designed to help you take immediate action on the most important strategies for starting, scaling and automating your online business. Amy’s specialty is getting into the online trenches with you. Thinking about creating an online course? Want to promote with webinars? Need help with your Facebook ads? Discover why hundreds of thousands of online business owners turn to Amy Porterfield to generate more profits and to make sense of the online marketing space, implement the strategies that really get results, and turn that side hustle into a business that lasts.
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#215: Creating Multiple Streams of Revenue in Your Business with Jennifer Allwood | As entrepreneurs, creating multiple streams of revenue should be our goal. After being laid off from a software development company in the year 2000, today’s guest, Jennifer Allwood, discovered firsthand how using her creativity and passion could cr | 6/13/2018 | Free | View in iTunes |
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#214: The Ultimate Guide to Choosing the Right Lead Magnet for Your Audience | Most of you already know I’m all about list building. In fact, one of my favorite mottos is “always be list building.” But not everyone knows that an indispensable element of any successful list-building effort is an effective lead magnet —a fre | 6/6/2018 | Free | View in iTunes |
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#213: 10 Things I’m Embarrassed to Tell You | My podcast space has always, with a couple exceptions, been a place where I share online marketing tips and strategies…100% my comfort zone! And don’t worry, that’s still my plan for the future episodes, but this year, | 5/30/2018 | Free | View in iTunes |
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#212: How to Hit $1M with a List Under 20K with Rick Mulready | Today I’m bringing back one of my favorites, Facebook ads guru, Rick Mulready. The difference is today I’ve got him nervous—because he’s here to share with you what he’s NEVER shared before…he’s taking you behind the scenes and letting you | 5/23/2018 | Free | View in iTunes |
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#211: 5 Things I Said “Yes” To In The Early Years (But Say “No” to Now) | Today I’m taking a trip down memory lane to my early days— The first few years when nothing seemed to go as planned and everything that came my way felt like a BIG deal…I’m getting personal and raw and sharing with you what my business looked li | 5/16/2018 | Free | View in iTunes |
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#210: 5 Lessons I Learned From Shonda Rhimes | Shonda Rhimes, the creative powerhouse behind Grey’s Anatomy, Scandal, and How to Get Away with Murder, wrote a book a few years ago called Year of Yes that really resonated with me. I’m sharing five takeaway lessons that have impacted my personal a | 5/9/2018 | Free | View in iTunes |
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#209: The Surprising Journey of Launching a Physical Product with Lara Casey | Have you ever thought about creating a physical product to sell online, maybe even adding one to your digital line up? And if you have, have you found yourself overwhelmed with not really knowing where to start in order to bring that product from merel. | 5/2/2018 | Free | View in iTunes |
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GDPR For Entrepreneurs: What You Need to Know with Bobby Klinck | If you have an online business or an email list that you communicate with, you’ve probably heard the rumblings around the internet about the EU’s new General Data Protection Regulation (let’s just call it GDPR, shall we?). | 4/29/2018 | Free | View in iTunes |
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#208: How I’ve Built My “Small, But Mighty” Team (The Wins, Fails & Fears) | It’s time to talk team! In the last 6 months, it’s been a staffing bonanza: I’ve hired four of the five full-time positions on my team. And boy, has it been a whirlwind, filled with mistakes, wins, fears and A LOT of excitement. | 4/25/2018 | Free | View in iTunes |
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#207: 20 Questions (Rapid Fire Style!) with Special Guest Interviewer, Hobie Porterfield | As you can see here, my husband Hobie and I had a great time recording this episode! It was extra special because a couple weeks before recording the episode, I asked my audience to send in questions for me to answer: business, personal, silly, | 4/18/2018 | Free | View in iTunes |
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#206: The Post-It Content Creation Mini Training | Biggest Takeaways You Don’t Want to Miss: When you’re looking into creating a course—and this is especially true when you’re just starting out—you’ve got a TON of information to choose from. Maybe you’ve been working on this material for 5 | 4/11/2018 | Free | View in iTunes |
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#205: The 3 Do’s and 3 Don’ts for Entrepreneurs In-the-Making with Rachel Hollis | Biggest Takeaways You Don’t Want to Miss: The fear of not being good enough is a tough feeling to shake. If you struggle with this fear, I know it can show up way too often. Now, I can’t promise that it will ever completely go away—but I am proof | 4/4/2018 | Free | View in iTunes |
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#204: How She Quit Her Day Job and Turned Her Side Hustle Into a Full-Time Thing with Melissa Norris | Biggest Takeaways You Don’t Want to Miss: One question I get asked a bunch: How do I transition from my 9-to-5 to an online business full-time? What are the exact steps? There are a lot of different ways to get there, | 3/28/2018 | Free | View in iTunes |
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#203: How To Get Noticed Online When You’re Just Starting Out | Biggest Takeaways You Don’t Want to Miss: I’ve been an online marketing entrepreneur for a long time now. I’ve worked with thousands of students and have gotten pretty darn good at finding patterns. Specifically, | 3/21/2018 | Free | View in iTunes |
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#202: How to Engage Your Small Facebook Group When You’re Just Starting Out with Caitlin Bacher | Biggest Takeaways You Don’t Want to Miss: In the past few years, as Facebook has evolved, I’ve begun to think about Facebook groups in a whole different way. I believe groups—and not pages—are the key to building the kind of communities that all | 3/14/2018 | Free | View in iTunes |
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#201: Five Ways to Make Money (Without Using Webinars) | Biggest Takeaways You Don’t Want to Miss: Yes, today’s topic may seem a bit off-brand for me, since to know me is to know that I love love love webinars. However, today I’m mixing things up to present a few different strategies to make money onlin | 3/7/2018 | Free | View in iTunes |
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#200: 10 Online Marketers Share Their Zig Stories | It’s the 200th episode! Cue the confetti and champagne! If you have been listening to me since I first aired in 2013, THANK YOU! It’s been 5 AMAZING years and I couldn’t have done it without you! To celebrate, | 3/1/2018 | Free | View in iTunes |
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#199: From Two Failed Course Launches to Pre-Sell Success with Michelle Evans | Biggest Takeaways You Don’t Want to Miss: My dream was to knock it out of the park for my first launch. But to know me and my story is to know that it took me a few tries to get it right. Which is the case for MOST people. And that’s why I wanted to | 2/21/2018 | Free | View in iTunes |
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#198: Five Important Facebook Ad Changes with Rick Mulready | Biggest Takeaways You Don’t Want to Miss: Keeping up with Facebook updates can (at times) feel like a full-time job. And if you’re not staying on top of everything that’s changing, you can feel like you’re stuck back in 2012. | 2/14/2018 | Free | View in iTunes |
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#197: How to 10X Your Results in 2018 (and Beyond) with 3 Dead Simple Strategies With Marie Forleo | Biggest Takeaways You Don’t Want to Miss: Marie Forleo is back to tell it like it is. Today she’s bringing three so-simple strategies that ANYONE can use to amp up their results this year. So no more “I’m never going to make enough money to quit | 2/8/2018 | Free | View in iTunes |
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#196: 3 Surprising Strategies to Increase Sales on Your Next Webinar | Biggest Takeaways You Don’t Want to Miss: If I know one thing after running hundreds of webinars, it’s this: Connection on a webinar presentation is THE path to higher conversions. With that in mind, I wanted to show you three key strategies that ma | 2/1/2018 | Free | View in iTunes |
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#195: The 6 Pillars of My Content Creation Process | Biggest Takeaways You Don’t Want to Miss: You KNOW you have to create “quality content” for your different outcomes—but how do you make sure that it is relevant and compelling, and the entire process doesn’t feel completely overwhelming Today | 1/24/2018 | Free | View in iTunes |
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#194: How I Handle Criticism as an Online Marketer | Biggest Takeaways You Don’t Want to Miss: Criticism—it’s inevitable as an online marketer and business owner. As an entrepreneur I’ve come across my fair share. You’ll run into your own criticism at some point (if you haven’t already!) and y | 1/17/2018 | Free | View in iTunes |
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#193: Should I Join a Mastermind? | Biggest Takeaways You Don’t Want to Miss: I don’t know it all. That’s an incredibly humbling thing to say, but it’s the truth. I don’t know everything about business, and in fact, I’ve got my share of blind spots. | 1/10/2018 | Free | View in iTunes |
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#192: Are You Embracing the “Visionary Role” In Your Business? | Biggest Takeaways You Don’t Want to Miss: Today, I’m going to make some confessions about my weaknesses in leadership. I’ve been thinking a lot about what it means to be a stellar leader, and ultimately, a VISIONARY. | 1/3/2018 | Free | View in iTunes |
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#191: A Week in the Life (A Behind the Scenes Look Into My Business) | Biggest Takeaways You Don’t Want to Miss: If you’re anything like me, you love to see behind the curtain, to what’s really going on with successful entrepreneurs. Many of you have been asking me (for a while) to map out my day—what I plan to do, | 12/27/2017 | Free | View in iTunes |
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#190: How Getting ‘Niche Specific’ Evolved Into $12K/Month Automated Webinars | Biggest Takeaways You Don’t Want to Miss: Today this dog lover (me!) is talking cat grooming—but it’s not what you think :). I’m highlighting cat grooming as the starting point of what has become a lucrative business empire for my student and ne | 12/20/2017 | Free | View in iTunes |
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#189: 3 Wins (and a Few Misses) From My Live Events | Biggest Takeaways You Don’t Want to Miss: This year I made a big decision to open up what is typically a B-School bonus event, and do two one-day live events for ALL of my students. There is something incredible about holding live events—the connect | 12/13/2017 | Free | View in iTunes |
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#188: What I Learned From a Year of Automating My Business | Biggest Takeaways You Don’t Want to Miss: At the end of 2016 it hit me: I was working for my business instead of my business working for me. Can I get an “AMEN”? So I had to make a BIG decision and explore an entire year of evergreen for my busine | 12/6/2017 | Free | View in iTunes |
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#187: How to Use Pinterest to Generate Traffic and Profits With Jenna Kutcher | Biggest Takeaways You Don’t Want to Miss: What IF instead of looking at Pinterest as just another Social Media platform, you saw it as a powerful search engine that can drive traffic for your business? That’s exactly why I invited my guest today—p | 11/29/2017 | Free | View in iTunes |
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#186: How to Makeover Your Blog to Get More Traction with Julie Solomon | Biggest Takeaways You Don’t Want to Miss: It’s time to talk about your blog (or even your show notes for your podcast)—are you seeing the traction you really want? If not, today’s special guest has answers. | 11/22/2017 | Free | View in iTunes |
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#185: All About Instagram Ads with Rick Mulready | Biggest Takeaways You Don’t Want to Miss: Rick Mulready is back to give the scoop on Social Media ads—but with a TWIST! We’re taking a break from Facebook ads (but don’t worry—much more to come as always on those! | 11/15/2017 | Free | View in iTunes |
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#184: How She Did It: From a Webinar False Start to a $30,000 Success Story | Biggest Takeaways You Don’t Want to Miss: I’ve talked extensively about my epic fails with webinars—and I’ve also shared how I picked myself back up, practiced a ton—experimented—and just went for it. It wasn’t any different for my friend, | 11/8/2017 | Free | View in iTunes |
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#183: How to Create Your Promotional Calendar | Biggest Takeaways You Don’t Want to Miss: Time to hit the ground running for your 2018 planning. And I mean starting TODAY. This episode is meant to be your goal-setting workshop in a box—I’ve got everything you need to plan for 2018: How to do it | 11/1/2017 | Free | View in iTunes |
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#182: How to Mega-Batch Your Content | Biggest Takeaways You Don’t Want to Miss: Do you ever have that feeling like creating your content is taking over your life? That no matter what you do, you are dealing with your podcast, or your blog, or your video series EVERY SINGLE DAY? | 10/25/2017 | Free | View in iTunes |
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#181: Eliminating Money Blocks with James Wedmore | Biggest Takeaways You Don’t Want to Miss: There’s more to running a business than just steps and strategies. You’ve got to master your inner game: your core beliefs and thoughts. There’s a big (and all-too prevalent) myth when it comes to your t | 10/18/2017 | Free | View in iTunes |
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#180: 7 Ways I’ve Collaborated with Friends & Influencers to Increase Profits | Biggest Takeaways You Don’t Want to Miss: On today’s episode I’m going to walk you through seven collaborations that I’ve done over the years that range from my very first time collaborating, and even feeling a little shy (but learning so much! | 10/11/2017 | Free | View in iTunes |
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#179: The Real Truth Why I Hate Video (Hint: It’s My Weight) | I am a firm believer in changing things up, breaking a pattern, switching gears… Today I’m doing all three. Because I know it’s time. The truth is, I’ve been holding back for a while. I have finally decided that I’ve had enough of the BS, | 10/4/2017 | Free | View in iTunes |
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#178: List Building + Social Media (What’s Working Now) | Biggest Takeaways You Don’t Want to Miss: Right at this moment you should be thinking about your list building efforts. I want you borderline obsessed with list-building! This episode is key to your obsession, | 9/27/2017 | Free | View in iTunes |
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#177: How to Design Your Ideal Week with Michael Hyatt | Biggest Takeaways You Don’t Want to Miss: Being productive is really not about “getting things done” and MORE about doing what’s inside your desire zone. You’ve got your big “time savers” like productivity software, your smartphone, | 9/20/2017 | Free | View in iTunes |
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#176: Steal My Podcast Project Plan! | Hey there! Welcome to your new show notes! I wanted to deliver episode details in a way that make the podcast easier to use and digest. My goal—as always—is to deliver tremendous value for you, and hopefully this new format will help you engage a | 9/13/2017 | Free | View in iTunes |
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#175: How I Went from Corporate to Consulting to Courses | You asked, and I’m bringing it: My story. And I mean ALL the details, of how I went from corporate to consulting to where I am today: courses. My intention here is not to relive the old days—I’m doing this because you likely can relate to one of t | 9/6/2017 | Free | View in iTunes |
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#174: 3 Hacks to Help You Get More Done in Less Time | When it comes to working smarter and not harder, you know the conventional wisdom: Manage your time, take breaks, get enough sleep, tackle the big projects when you feel the most focused, and the list goes on. You know all this stuff, | 8/30/2017 | Free | View in iTunes |
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#173: Getting Started with Facebook Ads: The List Building Series (Part 2) | The deep dive into all things Facebook Ads continues with part two of my mini training with Rick Mulready. In part one we discussed the importance of mapping out a strategy before you jump into scheduling your ads, | 8/23/2017 | Free | View in iTunes |
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#172: Getting Started with Facebook Ads: The List Building Series (Part 1) | Whether you’re just starting out or you’ve dabbled with running a Facebook ads campaign, I want you locked into this jam-packed two-part episode of the Online Marketing Made Easy podcast. My good friend Rick Mulready, | 8/16/2017 | Free | View in iTunes |
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#171: DIYing Your Business: 5 Areas to Focus On When You’re Just Starting Out | I love HGTV. It’s easy to get hooked watching JoJo and Chip Gaines on “Fixer Upper” transform an old ranch home into something SPECTACULAR (with shiplap of course!), and I’m always picking up little tips that I can DIY along the way. | 8/9/2017 | Free | View in iTunes |
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#170: How to Get the Big Stuff Done When Life Gets in the Way | It’s so incredibly easy to get caught up in busywork or to let your phone or email start controlling your schedule. Before you know it, a whole day (or several) has gone by and you don’t have anything real to show for it. | 7/26/2017 | Free | View in iTunes |
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#169: How to Pitch Yourself to Land Bigger Opportunities Online | Isn’t running a business like giving one pitch after another? Think about it. You’re an entrepreneur. That means you’re constantly pitching potential and existing customers, students and fans. So as intimidating as pitching an editor at Forbes or | 7/19/2017 | Free | View in iTunes |
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#168: The Easy Start Guide to Live Video with Luria Petrucci | Video is where it’s at, folks. That’s why this latest episode is coming from my brand new studio—which, by the way, has taken me FAR outside of my comfort zone. But I wanted to take my video content to a higher level this year and that’s exactly | 7/12/2017 | Free | View in iTunes |
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#167: Your 4×4 Gut Check: Are You Moving Your Biz Forward? | The one thing nearly every entrepreneur I know, including myself, NEVER does is STOP. You’re in the fast lane practically all of the time because there’s so much to do! The problem is that because you’re going a million miles an hour, | 7/5/2017 | Free | View in iTunes |
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#166: How to Rework Your Struggling Online Course | I had to eat a big slice of humble pie recently when it came to reworking one of my courses. It was ALL worth it, because today I get to share with you the exact steps I used to rework my List Builder’s Lab (LBL) program. I love LBL, | 6/28/2017 | Free | View in iTunes |
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#165: How to Troubleshoot Your Biggest Webinar Challenges | There are a ton of moving parts in pulling off a successful webinar. The good news is, with so many variables, there’s a lot you can do to turn your webinar into a hit. You’ve just got to get really good at investigating what may have gone wrong. | 6/21/2017 | Free | View in iTunes |
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#164: Free Content vs. Paid Content (What’s the Difference?) | Nothing will grow your business faster than sharing your expertise through blogs, podcast episodes, Facebook Live broadcasts, freebies, and more. All of that is content gold that you give away for free. The key question here is how do you know where to. | 6/14/2017 | Free | View in iTunes |
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#163: Demystifying the Facebook Pixel | Do you know who’s visited your website in the last 24 hours? What about who visited your most recent blog post but while visiting your site did not sign up to get your latest freebie? Do you know who’s watching just for the first few minutes of your | 6/7/2017 | Free | View in iTunes |
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#162: The New Rules of Facebook Marketing | As quickly as Facebook changes, there are some things that are as true today as they were a few years ago: Facebook cares more about its users vs. the marketers. Likes, comments, shares, views, and clicks are gold—the more, the better. | 5/31/2017 | Free | View in iTunes |
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#161: Love & Business: How to Make it Work | If you think being an entrepreneur is tough, try being married to one. Just ask Hobie Porterfield (as I do in this episode). You’ve heard me talk about my hunky husband from time to time, and just how important he is to the success of my business. | 5/24/2017 | Free | View in iTunes |
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#160: Behind the Scenes of My Website Redesign | Here’s the thing: businesses evolve and grow. Mine has (and so will yours). And what worked a few years ago for my website is no longer reflective of where I am today. If you know it’s time for a website revamp, | 5/17/2017 | Free | View in iTunes |
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#159: How I Found, Hired and Work With My Project Manager | When you’re just starting out, you can manage everything on your own. And you probably have to—until you’re generating revenue. As soon as that happens, things change. Priorities shift. To-do lists grow. New ideas, | 5/10/2017 | Free | View in iTunes |
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#158: Saving Sales & Rescuing Refunds | You know how intense launches are from start to finish, right? You’ve heard me say here repeatedly that you’ve got to think through every part of it. And in so many ways, once that cart opens, you’ve got to double your efforts to save sales. | 5/3/2017 | Free | View in iTunes |
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#157: The Bonus Brainstorm: How to Create a Bonus Package for Your Next Course Offer (Rebroadcast) | I don’t know about you, but I’m the type of person who loves to pick up a book I’ve read a bunch of times already, read it again, and find new takeaways. I love doing that, because I know every time I’m reading that book I’m in a different pla | 4/26/2017 | Free | View in iTunes |
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#156: Expert Secrets & Online Strategies with Russell Brunson | In online marketing, no one knows how to build a movement better than super entrepreneur Russell Brunson. You’ve probably heard me talk about his very popular software company ClickFunnels, but he’s also got a coaching company, | 4/19/2017 | Free | View in iTunes |
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#155: The New ‘FB Messenger Ads’ with Rick Mulready | Facebook ad expert, Rick Mulready, is back to talk about a tremendous new Ad tool that he’s already leveraging to drive major results in his business. If you’re starting to hear more about Facebook Messenger Ads, it’s for good reason. | 4/12/2017 | Free | View in iTunes |
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#154: 7 Content Creation Ideas to Use When You’re Feeling Uninspired | Don’t you wish for a button you could push to get your creative brain synapses firing when it seems like they’ve gone on vacation? While we’re waiting on that magic, I’ve got something to bring you back into the light because we’re all human, | 4/6/2017 | Free | View in iTunes |
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#153: 3 Ways to Get More Mileage Out of Your Course (Especially If You Have a Small List) | You know that feeling after you’ve just poured blood, sweat and so many tears into building something, like, say, an online course? There is nothing like the feeling of accomplishment that comes with building a course! | 3/29/2017 | Free | View in iTunes |
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#152: How to Avoid FOMO in Your Biz & Make Better Decisions | When a new opportunity comes along, do you immediately jump for joy to be a part of something new and exciting, or are you cautiously weighing your options? The thing is: Are you choosing things that are really driving your business forward or do you h. | 3/23/2017 | Free | View in iTunes |
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#151: 38,000+ Members in 2 Years: Tips to Building a Highly Engaged Facebook Group with Jill & Josh Stanton | Let’s rewind for a sec. Back in episode #146, I dished on Facebook groups. This is one of the bold moves I want you to consider making in 2017, because if you take the time to do it thoughtfully, it could be a tremendous game-changer for your business | 3/16/2017 | Free | View in iTunes |
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#150: [Case Study] How to Turn a Pre-Launch Strategy Into a Wildly Profitable Online Launch with Terri Cole and David Vox | You know how I feel about having a pre-launch strategy—it’s crucial for success. Last week’s episode was all about the nuts and bolts of creating a successful pre-launch strategy. Today’s episode makes that plan truly actionable, | 3/8/2017 | Free | View in iTunes |
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#149: Your 90-Day Pre-Launch Blueprint | Here’s the truth: Planning your pre-launch is JUST as important as preparing your actual launch strategy. And the right pre-launch ramp-up will help you set the stage for a successful launch. While there are many ways to execute a pre-launch strategy, | 3/1/2017 | Free | View in iTunes |
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#148: 3 Tips to Fix Your Facebook Ad Targeting | Facebook ad targeting is the trickiest thing! I hear this in my private groups everyday. There are so many targeting combinations available for you on Facebook, it’s hard to know where to start to get out of the weeds. | 2/15/2017 | Free | View in iTunes |
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#147: How to Ask Better Questions and Get Better Business Results with Marie Forleo | Today I’m talking about the ONE THING that could be holding you back in your business. This is a real obstacle that can STALL your business growth. I know this because it stunted my own growth. Today I’m talking about the low-value bullsh*t question | 2/9/2017 | Free | View in iTunes |
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#146: 3 Types of Facebook Groups: How to Use Them to Strengthen Your Impact, Leadership and Profits (Part 1) | You might of heard me say that one of the bold moves you can make in 2017 is to build your very own, private Facebook Group to include with your course package. But, there’s one thing I haven’t told you yet… How to do it! Today, | 2/1/2017 | Free | View in iTunes |
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#145: 13 Questions to Nail Down Your Winning Webinar Topic and Title | Launching your first webinar is a pretty exciting feeling. You’re running on adrenaline and diving into slide decks, email copy, webinar platforms, and so much more. And because I know you’re likely juggling a million things right now (that’s norm | 1/25/2017 | Free | View in iTunes |
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#144: How to Prepare, Plan & Execute a Profitable 5-Day Challenge | Have you been seeing the ultra-successful challenges that many smart marketers have been implementing in their business? Are you curious about how it all works? Then this powerhouse mini-training is for you. | 1/18/2017 | Free | View in iTunes |
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#143: How Do I Know If I’m Delivering Enough Value in My Course (for the Price I Want to Charge)? | You are a rock star, a risk-taker, and your course content is awesome. You know this because you’ve put your blood, sweat and tears into making it great. Yet . . . . You’re finding yourself wondering, does my course content justify my price? | 1/11/2017 | Free | View in iTunes |
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#142: 7 Bold Moves to Shake Up Your Business NOW | Forget your resolutions. Instead, let’s focus on making ONE BOLD MOVE in your business in 2017. I have seven ways for you to put a stake in the ground and inject new life into your business starting NOW. Most of these seven I have done myself, | 1/4/2017 | Free | View in iTunes |
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#141: Where Should I Spend My Money As I Build My Online Business? | Of the hundreds of online tools and resources out there— and there are hundreds—it’s tough to know where to spend money and where to save. My team and I have used many and have found the ‘tried and true’ tools that will assist you for the long | 12/28/2016 | Free | View in iTunes |
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#140: How to Create a 5-Day Social Media Video Series for Rapid List Growth | Today we’re talking about doing LIVE with purpose—specifically Facebook Live, Periscope, Snapchat and Instagram Stories. In fact, my guest, Nicole Walters, a sought-after online influencer, left her corporate job (she even gave her resignation live | 12/14/2016 | Free | View in iTunes |
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#139: The 10 Most Powerful Episodes to Help Move Your Business Forward | So here we are: The Best of 2016 List. I have to admit, compiling this special list for you was the highlight of my week! Not only because I got to look back and remember all of the cool episodes we tackled together, | 12/7/2016 | Free | View in iTunes |
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#138: How to Plan Your Promotional Calendar Like a Boss | If I ever did a list of Amy’s Favorite Things (in honor of the one and only Oprah), today’s topic would be number one. We are talking about PLANNING. Specifically, planning for the new year. The best part is that thanks to my guest today, | 11/30/2016 | Free | View in iTunes |
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#136: How to Use ‘Content Gold’ to Fuel Your Next Launch | When it comes to your next course promotion, breaking down your content is as simple as 1-2-3: What’s the best content to start a conversation with your audience? What content will help you drive customers to your core marketing message? | 11/16/2016 | Free | View in iTunes |
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#135: 5 Common Facebook Ad Mistakes (and How to Fix Them) | Facebook’s super stealth ad targeting can zero-in on entrepreneurs over 30, who shop online at West Elm, don’t have children, love sushi, visited your website in the last 60 days and vacationed in Napa’s wine country last year — BUT it can’t s | 11/9/2016 | Free | View in iTunes |
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#134: Preparing for Future Traffic Declines: What Content Creators Need to Know | How are you responding to the shifts happening NOW in social media marketing? I have you covered because today I’m talking about the latest trends in social media marketing with the man who knows best: my mentor, friend, | 11/2/2016 | Free | View in iTunes |
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#133: How to Get Unstuck in Your Course Creation Process | Are you having a love/hate relationship with your course creation? Creating your first online course can be a challenge. How do you decide which content to keep and which to leave out. I have been there. It’s awful, | 10/26/2016 | Free | View in iTunes |
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#132: How to Cultivate an “Opportunity Knocks Every Time” Mindset with Patrick Bet-David | Your first webinar didn’t convert. You wanted to launch your course two weeks ago, but you just can’t get your content outline together. Your Facebook ads are seeing clicks, but not getting quality leads. What do you do when setbacks show up in your | 10/19/2016 | Free | View in iTunes |
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#131: How to Get Overwhelm to Eat Your Dust | You’ve got this! Today, I have three incredibly DOABLE solutions to rid yourself of the feeling that may be overtaking your life – OVERWHELM. Ugh. I don’t even like saying the word, because I know how awful it can feel when it’s overtaking your | 10/12/2016 | Free | View in iTunes |
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#130: How to Sell on a Webinar (Without Being Overly Salesy) | Let’s face it, selling during your webinar can be awkward at first — but it doesn’t have to be. Today I’m giving you my BEST strategies for eliminating the awkwardness and creating a smooth transition into the sales portion of your webinar. | 10/5/2016 | Free | View in iTunes |
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#129: Media, Meditation and a little Motivation with Gabby Bernstein | Today, I’m on the edge of my seat wanting to give you a new strategy that will help you grow your business and make the most of your funnels, email marketing, Facebook ads and so much more. Everything you want for your business starts with an intentio | 9/28/2016 | Free | View in iTunes |
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#127: How to Organize & Analyze Your Facebook Ads | Are your Facebook ad questions piling up? Do you feel like the deeper you go with Facebook ads, the more questions you have? Well, I’m here to help! And, with me today is an audience favorite, Facebook ad expert, Rick Mulready. | 9/14/2016 | Free | View in iTunes |
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#126: Operation Clear Out Your Inbox | I’m here as a witness: It IS possible to tame your email inbox and seemingly never-ending list of tasks. In fact, thanks to today’s guests, April and Eric Perry, I’m at “Inbox Zero” right now. (Something I 100% thought was NOT possible! | 9/7/2016 | Free | View in iTunes |
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#125: How to Create a WOW Experience When Selling Online Programs | You bring something incredibly unique to your online course—your special delivery, your ideas, your personal experiences. However, you still want to go that extra mile to WOW your students and make sure they feel like buying your course was more than | 8/31/2016 | Free | View in iTunes |
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#124: 4 Key Roles to Help You Grow Your Business | Who makes up your support team? What are their unique qualities that help you run an all-in business? Today I’m talking with Christy Wright, expert business coach and speaker, who is telling us the four specific roles you must have filled—with the r | 8/24/2016 | Free | View in iTunes |
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#123: How Much Money Should I Spend on Facebook Ads to Be Successful on My Webinar? | My friend and Facebook ad EXPERT, Rick Mulready, is back and together we are answering the number one question we both get asked all of the time— How much should I spend on Facebook ads to ensure a successful webinar? | 8/17/2016 | Free | View in iTunes |
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#122: Get Your Content House In Order | In this episode, I’m bringing you a little tough love. Tough love when it comes to creating original content on a weekly basis. This means every week you need to put out a podcast, blog post or video—whatever you love to do and do well—every week, | 8/10/2016 | Free | View in iTunes |
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#121: 3 Money Habits for Growing Your Online Business | Today we are flipping the script on money habits. I’m so excited to have with me Rachel Cruze, author of, “Love Your Life, Not Theirs.” She is sharing her three money habits that, quite honestly, are right on the money! | 8/3/2016 | Free | View in iTunes |
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#120: The Bonus Brainstorm: How to Create a Bonus Package for Your Next Course Offer | Are you looking to create amazing bonuses that will make your offer irresistible? Today, I’m showing you how to do just that with my new Bonus Blueprint mini-workshop. I LOVE getting bonuses when I sign up for courses. Just love it! | 7/27/2016 | Free | View in iTunes |
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#119: The Who, What, When, Where and How of Testimonials | Today I’m pulling the curtain back on a piece that can mean the difference between steady sales and your shopping cart catching dust. I’m giving you the who, what, when, where and how of testimonials. These are especially helpful for those just star | 7/20/2016 | Free | View in iTunes |
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#118: A Behind the Scenes Look at What’s Working in Social Media with Dr. Axe | Social media changes RAPIDLY and today we are exploring what’s working NOW. My guest today is Dr. Axe, a certified doctor of natural medicine, doctor of chiropractic, and clinical nutritionist. However, he’s not here to discuss health. | 7/13/2016 | Free | View in iTunes |
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#117: The Lowdown on Facebook Ad Retargeting | Do you want to know what Facebook ad retargeting is all about? By the time you finish this episode you will not only have a deeper understanding of what Facebook ad retargeting is, but you will be ready to take the first steps to create your own campai. | 7/7/2016 | Free | View in iTunes |
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#116: Five New Launch Lessons From My Most Successful Launch to Date | Are you gearing up to launch a new course? Or want to hear the secrets to a great launch to bank for the future? Well, today is the big day I have been waiting for. I not only get to debrief my recent course launch with you (the good and the bad), | 6/29/2016 | Free | View in iTunes |
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#115: Affiliate Marketing Done Right with Rachel Luna | When you’re starting out in business, I am a big advocate for any and all confidence boosters. I’m talking ways you can get your feet wet so you can say with certainty: I CAN DO THIS. Because you and I both know: You CAN do this. | 6/22/2016 | Free | View in iTunes |
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#114 Part Two: The SCIENCE of a Brilliant Sales Page | When it comes to creating sales pages, does it ever make you feel like you are back in school muddling through your worst subject (for me, math!)? Today we are back in class, but lucky for me, I’ve got the teacher of the year (and also my dear friend) | 6/15/2016 | Free | View in iTunes |
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#113 Part One: The ART of a Brilliant Sales Page | The ultimate outcome of a sales page is to sell. We all know this. But, what you’re really doing is coaching your reader to become your client. How? The process for formulating a high-converting sales page is what I’m talking about today. | 6/8/2016 | Free | View in iTunes |
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#112: 5 Ways to Legally Protect Your Online Business | Do you know the most common legal mistake most entrepreneurs make when starting their first online business? Well, I didn’t either, until now! I recently got to chat with Gena Shingle Jaffe, a ultra-successful lawyer turned entrepreneur who is on a mi | 6/1/2016 | Free | View in iTunes |
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#111: How to Get Started with Facebook Live | Are you ready to absolutely kill it with Facebook Live? Or…do you find it a little scary to get started? My guest this week is social media expert, Kim Garst. She and I jump right into how you can absolutely increase your profits using Facebook Live. | 5/25/2016 | Free | View in iTunes |
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#110: Beating Facebook’s Algorithm – and More Facebook Ad Tips with Rick Mulready | Are you getting the most out of your Facebook ad efforts? As promised in episode 104, my good friend Rick Mulready is back and we are continuing the conversation about Facebook ads. This week we tackle how to make your Facebook ads work for you, | 5/18/2016 | Free | View in iTunes |
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#109: Battle-Tested Tools to Rock Your Business | Three questions for you before we start today: Do you want to grow your business? (Check!) Do you want to leverage more of your day to day? (Check!) Do you want to make your life–personally and professionally–easier? (Check! | 5/11/2016 | Free | View in iTunes |
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#108: How Can I Be The Expert If I’m Just Starting Out? | How can I be an expert if I am brand new at all of this and no one is paying attention—yet? This is a valid, legitimate, understandable concern. My best advice: Get over that doubt as quickly as possible and get moving. | 5/4/2016 | Free | View in iTunes |
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#107: How Do I Price My Online Course? | I want you to price your next (or first!) online course with confidence. In your heart of hearts, are you getting paid what you’re worth? Are you hitting the “sweet spot” of pricing perfection? This week I tackle these questions and give you a sev | 4/27/2016 | Free | View in iTunes |
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#106: Are You Repelling or Attracting Your Potential Customers with Jasmine Star | Do you know the detailed story of your perfect ideal customer? I am not just talking demographics or a just few pain points and struggles— I mean the nitty gritty, day in the life kind of stuff. Because my special guest, | 4/20/2016 | Free | View in iTunes |
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#105: Where Do I Start? | I get asked all of the time: Amy, where do I start? And the answer is to start with building your business in Phase One, and progress to Phase Two. This is how to build a business that will endure in the long term, | 4/13/2016 | Free | View in iTunes |
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#104: Your Facebook Ad Questions Answered with Rick Mulready | Do you have questions about Facebook advertising? That’s a silly question, right? We’ve all got questions! (Why does Facebook have to make it so complicated sometimes?!) This week I have my go-to-resource for all things Facebook ads with us, | 4/6/2016 | Free | View in iTunes |
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#103: Scaling Your e-Commerce Business with Steve Chou | Google-ads, targeting, and Facebook-scaling, oh my! We are LUCKY to have e-commerce expert and trainer Steve Chou in my latest episode to keep you in the know of what’s working now in e-commerce. The great thing about this interview is that although w | 3/30/2016 | Free | View in iTunes |
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#102: How to Create Content Rituals to Get More Done | My quarter one has felt chaotic. I felt scattered. Everything except time to create content was dictating my life. It was time for a new approach to my schedule. I know you feel me here. I needed a die-hard plan to make time for what drives my business. | 3/23/2016 | Free | View in iTunes |
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#101: How to Intentionally Design the Life You Want with Michael Hyatt | When my dear friend Michael Hyatt said he was going to come by to join us for our latest episode, I knew it was going to be good, and profound. And in my latest episode, he doesn’t disappoint, ladies and gentlemen… Because he’s talking about the O | 3/9/2016 | Free | View in iTunes |
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#100: When is the Right Time to Add Another Product to Your Business? | Today’s episode is #100 (let’s celebrate!)– and I’ve got another hot topic I wanted to talk to you all about. This hot topic is focused on a big mistake I see a lot (especially in the first two years of business!) but I rarely talk about. Until | 3/2/2016 | Free | View in iTunes |
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#99: How to Create a List Building Blitz Campaign | Over the last few years, I’ve noticed that one of the big reasons my students struggle with list building is that they lack consistent original content in their marketing strategy. It’s an easy trap to fall into. After all, | 2/24/2016 | Free | View in iTunes |
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#98: Four Big Lies We Tell Our Entrepreneurial Selves | You know how much I love battle-tested, ultra-successful online marketing strategies. The only thing I love better is sharing strategies like these with you! It makes me so happy when we get in the trenches together and master the techniques that bring | 2/17/2016 | Free | View in iTunes |
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#97: How to Grow a Profitable Facebook Group | Today we’re diving into a new aspect of Facebook marketing that may very well surprise you! If you’ve hosted a webinar or an online course, you have probably also created a private Facebook group as a bonus for your clients. | 2/10/2016 | Free | View in iTunes |
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#96: How to Find Clarity & Get Focused with Marie Forleo | Marie Forleo has been in the online entrepreneurship game for seventeen years. She’s appeared on Oprah, been interviewed by Tony Robbins, hung out with Richard Branson. …and she still doesn’t feel like she’s ever had a “big break.” Yes, rea | 2/4/2016 | Free | View in iTunes |
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#95: How to Test Your Next Business Idea with Pat Flynn | Picture this: you wake up one morning with an amazing idea. You do a little research on it and, by the end of the day, feel a growing sense that this idea of yours has real selling potential. Maybe you even ask your audience directly if they’d be | 1/27/2016 | Free | View in iTunes |
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#94: Using Periscope to Grow Your Business | By now you’ve probably heard about Periscope, the live streaming social media platform that lets you talk to your fans in real time. It’s the fastest growing social media platform of all time! Since Periscope launched in March 2015, | 1/20/2016 | Free | View in iTunes |
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#93: Affiliate Marketing Success with Rachel Luna | You know how important your list is to your business’ growth. If you’re measuring your list’s health in terms of numbers, it can really get you down sometimes. It’s easy to feel like the fate of your business is at a standstill until your lis | 1/13/2016 | Free | View in iTunes |
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#92: Facebook Ad Targeting 101 | Let’s kick off the New Year with an absolute game changer for your business: Facebook ad targeting. Some of you by now have become really good at this. But if you’re still struggling to nail your Facebook ad strategy, | 1/6/2016 | Free | View in iTunes |
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#91: 100 Days of Goal Setting with John Lee Dumas | Happy 2016, everyone! I am thrilled to ring in the New Year with you. As I’ve mentioned before, I love new beginnings. The clean slate, the opportunity to brainstorm amazing new projects and create strategies and systems around getting them done…it | 1/4/2016 | Free | View in iTunes |
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#90: 7 Ways to Work Smarter in 2016 | Can you believe 2015 is over already? I know, it’s a cliche thing to say, but it’s true–I feel like the year has just flown by! Maybe you can relate. I know when a year is packed with as many projects, launches, | 12/30/2015 | Free | View in iTunes |
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#89: How to Fascinate Your Audience | I’ve got a question for you. Ready? What do Apple, Lululemon and Morton’s Salt all share in common? Take a minute to ponder each brand. What imagery does it conjure up? More importantly, what feelings do those images create inside you? | 12/23/2015 | Free | View in iTunes |
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#88: How To Boost Your Webinar Sales | I know that I’ve talked a lot with you about webinars this year. The fact is that I’ve been learning a ton about them myself, and every time I learn a new technique or crack the code on a revenue-boosting system, I can’t help but pass it on to yo | 12/19/2015 | Free | View in iTunes |
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#87: How to Build a Dream Team with Melanie Duncan | As you are building up your business and starting to see some solid success, sooner or later you’re going to arrive at a certain point. A point where you, as the founder, brand visionary and chief hustler, cannot do everything alone. | 12/9/2015 | Free | View in iTunes |
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#86: Creating An Honest Business From The Ground Up with Dale Partridge | Over the last few weeks on this podcast, we’ve been doing some intensive tactical trainings. We’ve talked about adding upsells to your sales promotions, adding bonuses, when to add them. We’ve talked about the mindset of list building, | 12/2/2015 | Free | View in iTunes |
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#85: 5 Marketing Lessons That Have Shaped My Online Business | Happy Thanksgiving, everyone! First of all, can I just be a little corny and express my gratitude for all of you? It’s hard to believe we’re up to 85 episodes of the Online Marketing Made Easy podcast . . . | 11/25/2015 | Free | View in iTunes |
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#84: Growing a Lucrative Email List | Welcome to the second half of our intensive “refocus on your list” training! I hope you completed the short questionnaire from last week, because this week we’re really building off those questions to get where we need to go. | 11/18/2015 | Free | View in iTunes |
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#83: Cultivating a List Building Mindset | For the last several podcast episodes, we’ve been covering all manner of marketing tactics. Creating webinars, building urgency, writing copy. And we’ve taken a deep soul-searching dive into the personal “why’s” and “how’s” of online e | 11/11/2015 | Free | View in iTunes |
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#82: How to Protect Your Facebook Ads Account | Hey there! I have a fun topic to cover in today’s episode: The Online Entrepreneur’s Worst Nightmare. (Cue spooky music.) Sorry…I couldn’t resist. Blame the post-Halloween sugar overload. The actual topic is how to keep your Facebook account fr | 11/4/2015 | Free | View in iTunes |
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#81: Eight Principles of Greatness with Lewis Howes | I first met Lewis Howes back in my days of working with Social Media Examiner. I liked his technique with video interviews, and wrangled up a lot of interviewees for him; he liked my Facebook trainings, and asked me to put together a book. | 10/29/2015 | Free | View in iTunes |
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#80: Ask Amy | It’s time for another edition of Ask Amy! Every now and then, no matter how good your business system is, you reach a moment where everything kind of splinters. I’m having one of those moments this week, trying to reassemble my podcasting setup afte | 10/21/2015 | Free | View in iTunes |
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#79: How to Add Urgency to Your Next Promotion | It’s a fact. Sometimes people are reluctant to buy from you. Even when they want your product, even when they’re smitten with your brand, there will be some prospective buyers that seem to have a built-in pause command that holds a their finger po | 10/14/2015 | Free | View in iTunes |
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#78: How I Generated $170K from One Upsell Strategy | In the process of building my business, I’ve made more than my share of mistakes. The silver lining is that I get to pass the wisdom I’ve learned on to you. It’s always easier to do something right when you’ve got someone guiding you past the wa | 10/7/2015 | Free | View in iTunes |
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#77: 5 Video Marketing Mistakes Most Businesses Make with James Wedmore | I know it’s only October, but I’m already thinking about how to boost my business in 2016. And one of my biggest goals is to do more video. Video is a complex issue for a lot of entrepreneurs. You know that it could help you make an amazing connec | 9/30/2015 | Free | View in iTunes |
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#76: How to Be Happier (and More Profitable) with Gretchen Rubin | My guest today is a New York Times bestselling author, as well as a speaker, blogger, and recognized expert on the topic of happiness. A happiness expert? Oh yes, there is such a thing. Gretchen Rubin takes the topic very, very seriously. | 9/23/2015 | Free | View in iTunes |
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#75: How to Launch — The #1 Project Management Method I Can’t Do Business Without | If you’ve been listening for a while, you’ve heard me mention the word Scrum. When you hear this word, you do one of two things: Feel your heart surge with pride and joy because, as a fellow Scrummer, you know how amazing this approach is for runni | 9/16/2015 | Free | View in iTunes |
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#74: Write Better Copy: Quick Tips for More Confident Communication | I know I have talked about copy many times. But can you blame me? It’s a hot topic! Many of you that are growing your business online or have been growing your business for a while now still struggle with copy. Believe me, I get it. | 9/9/2015 | Free | View in iTunes |
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#73: 3 Webinar Tweaks That Made a $62K Difference | What a difference a tweak makes! If you’ve spent any time on this blog (or podcast) in recent weeks, you know how firmly I stake my belief in webinars. Webinars offer a platform that lets you connect with people on an entirely new, | 9/2/2015 | Free | View in iTunes |
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#72: The FIRST Action You Should Take Before Starting a New Project | I love these opportunities to answer your questions directly. And lately, the questions have swirled around a specific theme. (It seems we’re all on a very similar wavelength right now!) What’s the theme, you ask? | 8/26/2015 | Free | View in iTunes |
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#71: Masterminding Your Way to Success | Next time you’re networking with a group of entrepreneurs, keep your ears peeled for a certain word floating above the conversation. The word is “mastermind,” and it’s a concept that is trickling down from the multimillion-dollar start-up set | 8/19/2015 | Free | View in iTunes |
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#70: 4 Webinar Myths and How to Avoid Them | If you’ve sought out training to help you build your business, or tracked the success of other entrepreneurs, you have firsthand experience of the power webinars have to not only engage and excite an audience, | 8/9/2015 | Free | View in iTunes |
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#69: Blogging Essentials for Busy Entrepreneurs | When I say the word “blogging,” what’s the first emotion you feel? If you’re like many entrepreneurs, it’s probably stress, mixed with a little bit of guilt. Even if you truly love writing, keeping up a blog for your business can be one of the | 8/5/2015 | Free | View in iTunes |
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#68: Planning a Foolproof Live Event with Rich Brooks | A lot of you have asked me if it’s a good idea for you to start planning live events. You see the entrepreneurs you admire staging weekend retreats where they get up and set their audience on fire with excitement, education and motivation. | 7/28/2015 | Free | View in iTunes |
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#67: Should You Narrow Your Niche? | Do you ever find yourself in the middle of a challenge with your business and wondering, “How did I get here…again?!” Nothing feels worse than the suspicion that you’ve been spinning your wheels for the past month. (Or quarter. Or year. | 7/22/2015 | Free | View in iTunes |
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#66: How to Get Your Business Back on Track | I started out this year with a fully fleshed-out calendar. I knew exactly what I was going to do, when we were going to promote, when we were not going to promote, when I was going to take vacations, etc. Everything was planned. Well, | 7/14/2015 | Free | View in iTunes |
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#65: Selling Yourself–The Art of a Winning ‘About Page’ with Melissa Cassera | For busy entrepreneurs, the About page of a website is one of the easiest to put off. You might throw a few vital details up there, like your name (always a good place to start) and your credentials, and promise yourself to fill it out later. | 7/8/2015 | Free | View in iTunes |
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#64: A Backstage Pass to My Most Successful Launch Yet | Two weeks ago, in Episode #62, I reviewed the project plan I use for all of my promotions. And if you downloaded the free Project Plan Checklist that I offered, you might have had some questions about the bigger action items on that list. | 7/2/2015 | Free | View in iTunes |
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#63: How Podcasting Can Complement and Grow Your Business with John Lee Dumas | Last year, one of my most popular podcasts was an interview with John Lee Dumas. But I invited him back this week because I wanted to talk about podcasting again, in a whole new way. Today, I want to focus on about podcasting for somebody who already h. | 6/19/2015 | Free | View in iTunes |
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#62: How to Create a Project Plan for Your Next Promotion | You know me–I teach what I know best. And what I know by now, more than anything, is that the key to making a sales plan work is having a proven, foolproof system. So today, I’m going to walk you through my project management system, line by line | 6/18/2015 | Free | View in iTunes |
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#61: How to Use Visual Content to Drive Traffic, Shares and Sales with Donna Moritz | As humans, we are hardwired to connect emotionally with visual content. Pictures in particular–we process them very quickly–faster than text, video, or audio. Pictures allow us to make a really quick decision about whether we are going to engage | 6/4/2015 | Free | View in iTunes |
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The Ultimate Guide to Facebook Engagement | We all know that Facebook changes rapidly. Just a few years ago, Facebook engagement looked very different. It’s changing all the time. And maybe you’ve started to feel frustrated by the changes, or have just given up keeping track of them. | 6/1/2015 | Free | View in iTunes |
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#60: Copywriting Tips to Persuade, Promote and Profit with Ray Edwards | When it comes to communicating the value of a product or service, Ray Edwards is a true legend in the industry. I met him way back in my corporate job days when my boss hired him to work his magic on a new sales letter for a product we were launching. | 5/27/2015 | Free | View in iTunes |
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#59: How to Create a Killer Sales Page Headline | One of the business guides I return to again and again is the book Great Leads. This book tells you everything you need to understand about communicating with your audience in a way that cultivates the relationship and results in increasing sales. | 5/21/2015 | Free | View in iTunes |
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#58: Facebook Q & A with Amy | Last week, I put out an invitation on my Facebook page. I invited you to throw all your questions about online marketing at me! What do you want to know? Where are you stuck? What are you confused about? Well, | 5/14/2015 | Free | View in iTunes |
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#57: 3 Core Beliefs of Truly Successful Entrepreneurs | In case you haven’t noticed by now, I want you to succeed. It is genuinely important to me to help you reach that place in your business where you can say, “Yes, I made it; I love my work and I love my life! | 4/30/2015 | Free | View in iTunes |
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#56: How to Create Content to Attract Your Target Market | There are two kinds of content in this world: content that attracts and content that sells. It’s easy to spend all your time and effort focusing on the second part. Eyes on the prize, right? And believe me, I want you focused on that end result. | 4/13/2015 | Free | View in iTunes |
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#55: How to Create a Survey to Find Your Target Market | In the last several weeks, I’ve been getting a product ready for launch. It’s called the Profit Lab…or, if you want the full title, The Profit Lab: How to Create Marketing Systems In Your Business So That You Can Find Your Target Market, | 4/11/2015 | Free | View in iTunes |
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#54: The Secret Mindset Shifts For Success With Ramit Sethi | I hope you’re buckled in, because my guest this week is an online business expert who is renowned for “telling it like it is.” Ramit Sethi is a master communicator who pulls no punches. When it comes to sheer mental confidence, | 4/9/2015 | Free | View in iTunes |
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#53: How to Discover Your Calling with Jeff Goins | Today’s topic is very near and dear to my heart. We are talking about how to find your calling–what you were put on this earth to do. Even those of us with jobs we love can sometimes feel unclear on whether we’re really making the best use of our | 3/31/2015 | Free | View in iTunes |
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#52: How to Use Short Video Clips on Facebook | If you’ve been following this blog (or podcast) for a while, you know we’ve come a long way since the days when everything about online marketing started and ended with Facebook. Still, we all know that social media and Facebook in particular remai | 3/27/2015 | Free | View in iTunes |
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#51: Putting More “You” in Your Business—A Guide to Building Brand Personality | I have a question for you. What do Seth Godin, Kim Kardashian, Taylor Swift, and Richard Branson all have in common? If the first thing that comes to mind is that they have millions of followers on social media, you are right about that. | 3/19/2015 | Free | View in iTunes |
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#50: How to Automate Leads and Sales with Smart Paid Ads | Today’s show is #50…that’s right, my 50th episode of the “Online Marketing Made Easy” podcast. In honor of Episode #50, I’m giving away a prize: a membership into my signature program, The Profit Lab. This program shows how to build business | 3/12/2015 | Free | View in iTunes |
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#49: How to Know If Your Idea is Profitable | Today’s post reminds me why I love doing this podcast so much. Not only is the material great, but it comes from two of my favorite people—a power couple in the online marketing world. Their names are Joshua and Jill Stanton and together, | 3/3/2015 | Free | View in iTunes |
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#48: The 2015 Guide to Facebook Engagement | Here we are, two months into 2015…is it the future yet? On one hand, still no flying cars. On the other, we talk to people directly through screens we hold in our hands! Every now and then, in the middle of a Skype session, | 2/26/2015 | Free | View in iTunes |
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#47: How to Gain Confidence, Increase Productivity, and Move Toward Mastery Each Day | If you’re anything like me…or if you’re just human…you have faced your share of challenges and fears in the process of growing your own business. That might not be so bad, if we could all solve those challenges by simply trading stories. | 2/19/2015 | Free | View in iTunes |
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#46: 5 Hidden Money Opportunities in Your Business | As a kid, I loved the Mrs. Piggle-Wiggle book series. It featured a magical and resourceful lady who lived with all her children in an upside down house. When money was tight for Mrs. Piggle Wiggle, she would send all of her kids through the house to f. | 2/12/2015 | Free | View in iTunes |
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#45: The 3 Crucial Stages of an Online Business | It’s no secret that the longer we work on our business, the more confident we become. It makes sense—confidence comes from little wins building up to big ones. But what if you could have that confidence now, | 2/5/2015 | Free | View in iTunes |
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#44: The Secrets to Building a More Strategic, Valuable Blog | To a large extent, blogs are living, breathing things. They’re a place for you to record the day-in-the-life of your brand, to explore new possibilities and take the occasional look back to see how far you’ve come. | 1/29/2015 | Free | View in iTunes |
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#43: How Your Subject Line Could Be Killing Your Emails | How many times has this happened to you? You’ve spent hours composing the perfect email to showcase your content, you’ve carefully segmented your list to a specific audience, you’ve queued it up to send at the optimal time…and a week later, | 1/22/2015 | Free | View in iTunes |
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#42: Three Strategies to Rapid List Building | When it comes to online marketing, most people are overlooking their number-one biggest asset. Social media activity, off-site ads, and all other tricks are a drop in the bucket compared to the power of the email list. | 1/14/2015 | Free | View in iTunes |
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#41: 3 Lessons I Learned in 2014 | On this episode of the Online Marketing Made Easy Podcast, we are going to dive into a new way of goal-setting and business planning. Now if you follow my content, you already know that I am a bit of a fanatic when it comes to planning for the New Year. | 12/3/2014 | Free | View in iTunes |
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#40: How to Attract Leads on Instagram | On this episode of the Online Marketing Made Easy Podcast, I interview my new friend, Chalene Johnson. Chalene is a world renowned multi-passionate entrepreneur that has built and sold several multimillion dollar health and fitness brands. | 10/30/2014 | Free | View in iTunes |
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#39: 7 Tips to Create a 3-Part Video Series | In this episode of the Online Marketing Made Easy podcast I share with you a new experience I’ve just embarked upon and how this experience taught me so much about my business, dealing with the people helping me with my business and more importantly, | 9/18/2014 | Free | View in iTunes |
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#38: Should You Use Click Bait to Increase Engagement on Facebook? | In this episode of the Online Marketing Made Easy Podcast, I will be exposing the recent change Facebook made to their algorithm and not only will I explain the reason for this change, I will also give you some tips to help you counteract this change | 9/4/2014 | Free | View in iTunes |
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#37: How do I get my Facebook friends to come over to my Page? | Would you like to know how to spend less time trying to convert your Facebook Profile “Friends” over to “Fans” of your Facebook Page? Would you like to learn an easy trick to link your Profile and Fan Page together so that your visitors to you | 9/1/2014 | Free | View in iTunes |
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#36: 3 Keys to Understanding Your Audience to Increase Sales with Pam Hendrickson | On this episode of the Online Marketing Made Easy Podcast, I interviewed my good friend, Pam Hendrickson. Pam and I go WAY back. She is actually the person who interviewed me for my position with Tony Robbins, and was my first “big boss. | 7/31/2014 | Free | View in iTunes |
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#35: How to Hire Your First Project Manager with Laura Roeder | On this episode of the Online Marketing Made Easy Podcast, I interview my good friend, Laura Roeder. I’ve had Laura on the podcast before, but I wanted to have her on again, because she is a master in setting up processes and systems to grow your busi | 7/24/2014 | Free | View in iTunes |
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#34: Ask Amy: How to Hyper-Target Your Facebook Ads | This episode of the Online Marketing Made Easy Podcast, is the third Ask Amy episode. This is a new feature that I’ve added to my podcast. As I mentioned in episode 30, every other week I’ll answer your questions about online marketing, | 7/10/2014 | Free | View in iTunes |
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#33: How to Write Copy that Sells with Ray Edwards | On this episode of the Online Marketing Made Easy Podcast, I interview my good friend, copywriting expert, Ray Edwards. Ray and I go way back. I first met him when I was still working for Tony Robbins. At the time we were in need of a killer sales lett. | 6/26/2014 | Free | View in iTunes |
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#32: Ask Amy: “What’s new with the Facebook Page Timeline layout?” | This episode of the Online Marketing Made Easy Podcast, is the second Ask Amy episode. This is a new feature that I’ve added to my podcast. As I mentioned in episode 30, every other week I’m going to be answering your questions all about online mar | 6/19/2014 | Free | View in iTunes |
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#31: How to Launch a Product Online with Jeff Walker | On this episode of the Online Marketing Made Easy Podcast, I dive into launching your programs, your products, your services online. The great thing is that I dove into this extremely important conversation with the pioneer of all online marketing laun. | 6/10/2014 | Free | View in iTunes |
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#30: ASK AMY: “I ran a contest on Facebook. Now what?” | This episode of the Online Marketing Made Easy Podcast, is extra special because it is the very first edition of the Ask Amy segment that I’m adding to the Online Marketing Made Easy podcast. Every other week I’m going to be answering your question | 6/5/2014 | Free | View in iTunes |
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#29: Facebook Ad Targeting Strategies | On this episode of the Online Marketing Made Easy Podcast, we talked all about Facebook ad targeting. But before we get to that, I wanted to tell you about some changes coming your way related to my podcast. First, | 5/29/2014 | Free | View in iTunes |
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#28: 7 Steps to a Profitable Facebook Marketing Plan | On this episode of the Online Marketing Made Easy Podcast, I decided to do something a little bit different. I’m currently promoting my signature program, Facebook Marketing Profit Lab. When I create a new program, I always create a free, | 4/24/2014 | Free | View in iTunes |
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#27: Video Marketing Tips and Tricks with Caleb Wojcik | On this episode of the Online Marketing Made Easy Podcast, we talked all about video creation and editing. I know a few of you instantly felt a little anxious when you read those words, because video is not usually at the top of anyone’s “favorite t | 3/27/2014 | Free | View in iTunes |
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#26: The Power of Virtual Support and Outsourcing with Chris Ducker | On this episode of the Online Marketing Made Easy Podcast, I interviewed my good friend, Chris Ducker. This interview came at a perfect time, because the evening after completing the interview, I got on a plane to the Philippines to speak at Chris’ ev | 3/13/2014 | Free | View in iTunes |
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#25: How to Promote with Twitter with Mike Stelzner | On this episode of the Online Marketing Made Easy Podcast, we talk all about Twitter. Since I am not a Twitter expert, I have invited my friend and mentor, Michael Stelzner, on the show to talk about some very specific strategies he uses to promote h | 2/20/2014 | Free | View in iTunes |
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#24: 3 Mindset Pitfalls Entrepreneurs Face and How to Push Beyond Them: Interview with Marie Forleo | On this episode of the Online Marketing Made Easy Podcast, I share with you some insight I’ve recently discovered about myself. It’s something that I’ve always known on some level, but I’ve just recently really owned it and started to be activel | 2/6/2014 | Free | View in iTunes |
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#23: 5 Lessons I Learned in 2013 That I Will Repeat in 2014 | This episode of the Online Marketing Made Easy Podcast is all about some of the big business lessons I learned last year and that I’m taking with me into this New Year. I call them lessons, but really they were big wins that just really worked well | 1/23/2014 | Free | View in iTunes |
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#22: How to Start and Build a Profitable Podcast with John Lee Dumas | On this episode of the Online Marketing Made Easy Podcast, we talk all about creating a brand new podcast. My special guest is a recent Best of 2013 iTunes award winner, John Dumas of Entrepreneur on Fire. His show is unique in that he broadcasts seven. | 1/1/2014 | Free | View in iTunes |
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#21: How to Set Goals and Create a Plan for the New Year | On this episode of the Online Marketing Made Easy Podcast, the focus is how to streamline the planning phase of your business so that you get all your goals set so that you’ll be ready for the New Year. If you do so, | 12/5/2013 | Free | View in iTunes |
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#20: Creative Ways to Run a Business From Anywhere in the World with Natalie Sisson | On this episode of the Online Marketing Made Easy Podcast, I interviewed Natalie Sisson, also known as the Suitcase Enterpreneur. In 2006, Natalie left her home country of New Zealand and since then has been traveling the world and living out of a suit. | 11/14/2013 | Free | View in iTunes |
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#19: How to Set Priorities In Your Business with Pat Flynn | On this episode of the Online Marketing Made Easy Podcast, my guest is one of my very favorite people – Pat Flynn. I know most of you already know Pat, but if you don’t, he is a well-known and highly successful online entrepreneur. He is a podcaster | 10/30/2013 | Free | View in iTunes |
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#18: A Backstage Pass to the Inner Workings of My Business | On this episode of the Online Marketing Made Easy Podcast, I pull back the curtain and give you a peek into the inner workings of my business. I give you the scoop on my team, my favorite tools for building my business, | 10/3/2013 | Free | View in iTunes |
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#17: 7 Facebook Changes That Affect Your Business Today | Facebook gives me plenty of opportunity to create content because they are notorious for making updates to their platform! There have been a lot of pretty significant Facebook changes in the past few months, | 9/12/2013 | Free | View in iTunes |
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#16: How to Outsource Online Marketing with Chris Ducker | On this episode of the Online Marketing Made Easy Podcast, we’re diving into outsourcing and I’ve invited my very good friend, Chris Ducker, to come on the show and share with us some tips that will help all of us streamline our businesses a little | 8/15/2013 | Free | View in iTunes |
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#15: How to Use Pinterest to Increase Traffic and Grow Your List with Melanie Duncan | On this episode of the Online Marketing Made Easy Podcast, I interviewed Melanie Duncan, the creator of the extremely popular online training program, Power of Pinning. Melanie is also the owner of Luxury Monograms and CustomGreekThreads, | 8/1/2013 | Free | View in iTunes |
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#14: Big Brand Strategies for Small Businesses with Rick Mulready | On this episode of the Online Marketing Made Easy Podcast, I interviewed Rick Mulready. Rick has a really interesting background that includes working for companies such as AOL and Yahoo, but most recently he’s been on a journey to share his conversat | 7/18/2013 | Free | View in iTunes |
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#13: Does Advertising on Facebook Really Work? | This episode of the Online Marketing Made Easy Podcast, is brought to you as a direct response to your feedback. Some of you may have seen me post an image on my Facebook Page of two soda bottles. One soda bottle said “Facebook Advertising” and the | 7/4/2013 | Free | View in iTunes |
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#12: Getting Started with Mobile Marketing with Greg Hickman | On this episode of the Online Marketing Made Easy Podcast, I interview Greg Hickman, one of the leading mobile marketing experts. Greg and I discuss how to get started with mobile marketing. If you’re anything like me, | 6/18/2013 | Free | View in iTunes |
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#11: How to Create an Online Course with David Siteman Garland | In this episode of the Online Marketing Made Easy Podcast I interviewed David Siteman Garland. We talked about how you can turn your online platform such as your blog, web show, or podcast into revenue by creating your own online course. | 6/6/2013 | Free | View in iTunes |
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#10: How to Use Social Media to Sell with Laura Roeder | Today’s episode of the Online Marketing Made Easy Podcast, is all about selling with social media, and today’s special guest is Laura Roeder, founder of LKR Social Media. I invited Laura on the show because she is a master at selling with social med | 5/23/2013 | Free | View in iTunes |
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#9: How to Use Facebook to Sell with DJ Waldow | On this episode of the Online Marketing Made Easy Podcast, I cover part three of a three-part Facebook marketing mini-training. When it comes to marketing on Facebook, consider building a plan around these three phases: Phase 1: Attraction Phase 2: Pro. | 5/9/2013 | Free | View in iTunes |
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#8: How to Grow Your Email List with Facebook | On this episode of the Online Marketing Made Easy Podcast, I cover part two of a three-part strategy that I use with my customers to teach them how to look at Facebook marketing. When it comes to marketing on Facebook, | 4/25/2013 | Free | View in iTunes |
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#7: How to Get More Facebook Fans | This session is Part 1 of a 3 Part mini-training all about Facebook marketing. On this episode of the Online Marketing Made Easy Podcast, we are diving into Facebook Marketing. Specially, I’m going to give you three strategies that are working RIG | 4/11/2013 | Free | View in iTunes |
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#6: 5 Systems to Put in Place Before You Launch Your Next Program, Product or Service | On this episode of the Online Marketing Made Easy Podcast, I interview Anne Samoilov, on the topic of online launches. I consider Anne to be an online launch expert, and while that’s not a title she would likely give herself, it’s very fitting. | 3/28/2013 | Free | View in iTunes |
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#5: How to Use Your Content to Market Smarter with Mike Volpe of HubSpot | On this episode of the Online Marketing Made Easy Podcast, I interview Mike Volpe, the Chief Marketing Officer of HubSpot. Today’s episode is a special one because it’s something many of you actually asked for in response to a survey I sent out a fe | 3/14/2013 | Free | View in iTunes |
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#4: Proven Video Marketing Strategies for Any Marketing Budget: Interview with James Wedmore | On this episode of the Online Marketing Made Easy podcast, we talk about a topic that I have a love/hate relationship with, and that’s video marketing. I love video, because it has been one of the most important ways I’ve built my brand, | 2/28/2013 | Free | View in iTunes |
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#3: How to Find Your Audience, Get Serious About Content and Build Your Email List: An Interview with Marie Forleo | Today I’m beyond excited to introduce you to a mentor of mine and a great friend, Marie Forleo! Marie is not only a bestselling author, entrepreneur, and online marketer, she is also the founder of an award-winning weekly online show, Marie TV. | 2/14/2013 | Free | View in iTunes |
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#2: How to Create and Market Your Content on a Shoestring Budget | The focus of today’s podcast episode is content marketing, and specifically how to do it on a shoestring budget. Let’s face it; we all need to create content consistently but we all love to save money, right? Because we’re all so busy, | 1/31/2013 | Free | View in iTunes |
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#1: List Building with Social Media | Welcome to the Online Marketing Made Easy Podcast. I am seriously thrilled to jump into this podcast! I know it sounds a bit silly, but I could talk about online marketing all day long – I just can’t get enough of it. (But I must admit, | 1/17/2013 | Free | View in iTunes |
| 215 Items |
Customer Reviews
Good Stuff
Amy totally knows her stuff. Check her out. You'll be glad you did.
Great quality
Great high quality podcast with even more amazing tips. I'm a fan of your work and glad you now have a podcast. Many positives here from audio quality to content but if I had to choose one thing to improve it would be speed. You seem to be speaking a bit fast. -Cheers
Thank You!
I just started listening to Amy. Her work is very informative. Thanks Amy for getting the podcast platform started!
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