304 episodes

Phorest’s in-house podcast production, PhorestFM, celebrates fresh perspectives and ideas on topics such as business management, marketing, retaining and motivating teams and generating new revenue streams. Launched in 2017, today it is hosted by Alex Bélisle-Springer, Global Education Content Lead. Phorest FM episodes air weekly, sharing inspiring stories from the salon floor and amplifying community voices all over the globe.

PhorestFM Phorest Salon Software

    • Business
    • 5.0 • 11 Ratings

Phorest’s in-house podcast production, PhorestFM, celebrates fresh perspectives and ideas on topics such as business management, marketing, retaining and motivating teams and generating new revenue streams. Launched in 2017, today it is hosted by Alex Bélisle-Springer, Global Education Content Lead. Phorest FM episodes air weekly, sharing inspiring stories from the salon floor and amplifying community voices all over the globe.

    Katie Lowndes & Rowena Doyle on Boosting Retail Sales with Salon Events & Visual Merchandising (Rerun)

    Katie Lowndes & Rowena Doyle on Boosting Retail Sales with Salon Events & Visual Merchandising (Rerun)

    [285] How might we increase salon retail sales outside of the often go-to opportunities that are upselling clients while they're in the chair and building an online store? From strategies for creating events that don't just charm but convert to finessing product placement through visual merchandising, we explore an array of techniques to not only captivate clients' attention but also significantly boost your bottom line. With another two reruns in one, we're dishing out all the secrets to capture your clients' senses and keep them coming back for more.
    The episode rerun featuring Rowena Doyle was originally released in April 2018 as part of Season 2, and Katie Lowndes' episode was originally released in April 2019 as part of Season 3.
    Links:
    Connect with Katie Lowndes on LinkedIn: https://www.linkedin.com/in/katie-lowndes-6211b812/
    Connect with Rowena Doyle on LinkedIn: https://www.linkedin.com/in/rowena-doyle-31a00718/
    Click here to subscribe to the weekly PhorestFM email newsletter: http://bit.ly/2T2gUj1
    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
    Leave a Rating & Review: http://bit.ly/phorestfm 
    Read the transcript, or click here to learn more about Phorest Salon Software.

    • 1 hr 3 min
    David Barnett on Charging What You’re Worth (Rerun)

    David Barnett on Charging What You’re Worth (Rerun)

    [284] Ever wonder why some salons can charge the big bucks while others struggle to make ends meet? This episode rerun, featuring salon industry coach David Barnett (High Performance Stylist), is a goldmine for owners looking to nail their pricing strategies.
    We discuss the elusive balance between cost and value, break down how understanding your break-even point can lead to a thriving, profitable business model, and share wisdom on identifying when your salon (or staff) is ready for a price increase. Plus, learn effective ways to communicate said increases to your clientele, turning the process into a celebration of your stylists' success and smoothing the transition.
    Originally released in April of 2018, as part of Season 2.
    Links:
    Connect with David Barnett on LinkedIn: https://www.linkedin.com/in/highperformancestylist/
    Read Vish's Whitepaper: https://shorturl.at/zLQW3
    Click here to subscribe to the weekly PhorestFM email newsletter: http://bit.ly/2T2gUj1
    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
    Leave a Rating & Review: http://bit.ly/phorestfm 
    Read the transcript, or click here to learn more about Phorest Salon Software.

    • 32 min
    Hellen Ward on Using KPI Data to Assess Staff Performance (Rerun)

    Hellen Ward on Using KPI Data to Assess Staff Performance (Rerun)

    [283] Although numbers can provide valuable insights into an employee's performance, relying solely on figures can be misleading. Without context, numbers are just numbers. In this episode rerun, hear Hellen Ward (@hellenward), industry-renowned hair and beauty consultant and co-founder of Richard Ward Hair and Metrospa, discuss the power of a lean KPI approach, the importance of team ownership over these metrics, and the need for recognizing achievements beyond the numbers, ensuring your staff feels valued and aligned with your business objectives.
    Originally released in November of 2020, as part of Season 4.
    Links:
    Learn more about Hellen, her coaching and consultancy services: https://www.hellenward.com 
    Click here to subscribe to the weekly PhorestFM email newsletter: http://bit.ly/2T2gUj1
    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
    Leave a Rating & Review: http://bit.ly/phorestfm 
    Read the transcript, or click here to learn more about Phorest Salon Software.

    • 41 min
    Michael Yost, Dennis Gullo & Neil Ducoff on Purposeful Leadership and Planning Profit by Design (Rerun)

    Michael Yost, Dennis Gullo & Neil Ducoff on Purposeful Leadership and Planning Profit by Design (Rerun)

    [282] For thirty years, Strategies has set the paradigm for what it means to build a true "Team-Based" salon, spa, medspa, barbershop, or lash studio. They have helped thousands of owners transition from being reactionary and fearful to confident and thriving business leaders. In this 2-in-1 episode rerun, you'll first hear Michael Yost (President) and Dennis Gullo (Certified Coach) share a "road trip essentials" analogy they use to talk about salon finances and numbers, discuss what it takes to drive your business to both excellence and success & share the three fundamental financial statements you'll need in the process. The second conversation, with Neil Ducoff (Founder), focuses on leadership and resolutions you should make if you’re looking to shift from being a reactionary and fearful owner to being a confident and thriving leader.
    Originally released in September and November of 2021, as part of Season 5.
    Links:
    Schedule a free consultation call with the Strategies team: https://strategies.com/memberships
    Click here to subscribe to the weekly PhorestFM email newsletter: http://bit.ly/2T2gUj1
    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
    Leave a Rating & Review: http://bit.ly/phorestfm 
    Read the transcript, or click here to learn more about Phorest Salon Software.

    • 1 hr 2 min
    Sonia Magnier on Making Wellbeing a Priority, a Leader's Duty of Care (Rerun)

    Sonia Magnier on Making Wellbeing a Priority, a Leader's Duty of Care (Rerun)

    [281] Employees all over the world are craving better wellbeing, making it a non-negotiable for businesses to tend to. In this episode rerun, you'll hear Life & Business Wellbeing Coach Sonia Magnier's (@soulfully_sonia) take on how wellbeing and wellness play into how we show up at work, how energy doesn't lie, the importance of holding space for one another, how we "should" on ourselves way too much and her tips for inspiring salon teams while fostering introspection and self-care as essential to personal and professional growth.
    Originally released in June of 2022, as part of Season 6.
    Links:
    Book a discovery call with Sonia Magnier: https://soniamagniercoaching.com/
    Read Gympass' "The State of Work-Life Wellness 2024" report:
    https://gympass.com/en-us/resources/research/work-life-wellness-report-2024/
    Watch Travis Heath's TEDx Talk "Self Care to Communities of Care": https://shorturl.at/mrNU9
    Click here to subscribe to the weekly PhorestFM email newsletter: http://bit.ly/2T2gUj1
    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
    Leave a Rating & Review: http://bit.ly/phorestfm 
    Read the transcript, or click here to learn more about Phorest Salon Software.

    • 32 min
    Britt Seva on Balancing Vulnerability and Self-Disclosure on Social Media (Rerun)

    Britt Seva on Balancing Vulnerability and Self-Disclosure on Social Media (Rerun)

    [280] Consumers are looking for two-way dialogues and relationships with brands. Still, scaling real-life relationship qualities within vast online communities remains full of complexity.
    Through the storytelling of personal experiences, this discussion with industry-renowned expert business coach Britt Seva (@brittseva) explores the essence of authenticity, vulnerability, the delicate equilibrium between private life and public persona and the implications of presenting a filtered version of ourselves to the world.
    Originally released in October of 2022, as part of Season 6.
    Links:
    Hear more of Britt Seva's thoughts on vulnerability and social media: https://thethrivingstylist.com/podcast/254
    Learn more about Britt Seva's business-building strategies & educational offerings: https://thrivingstylist.com
    Access the Thriving Stylist podcast's full directory: https://thethrivingstylist.com/full-podcast-episode-directory
    Check out the Harvard Business Review's "When — and when not — to share" assessment: https://hbr.org/web/2013/09/assessment/when-and-when-not-to-share
    Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1
    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
    Leave a Rating & Review: http://bit.ly/phorestfm 
    Read the transcript, or click here to learn more about Phorest Salon Software.

    • 48 min

Customer Reviews

5.0 out of 5
11 Ratings

11 Ratings

Great listen!!!! ,

Wonderful

Great, informative, and direct!!

ggggggyssddddd ,

Phorest fm

Brilliant. To the point. Great ideas and fundamentals for the serious salon.

B3airs ,

Outstanding Podcast

What a great podcast! It is a very informative podcast station that hits on relative subjects for our industry. It’s a podcast that is up to date, hip and informative. It’s motivating and inspirational. It hits on things that will help you, your salon and staff grow. I have enjoyed the speakers they have on here as well as the subjects they choose to speak about. There are lots of different topics to be able to reach you where you are. Do yourself a favor and listen to it!

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