By Glenn Rubenstein - ADOPTER Media
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Podcast advertising is on its way to a projected $500 million annual spend for the year 2020. The medium is growing fast, but there's a lot of mystery and confusion surrounding its best practices. Glenn Rubenstein is the author of the book Podcast Advertising Works: How to Turn Engaged Audiences Into Loyal Customers. He's also the founder of the ADOPTER Media podcast advertising agency. Whether you're a podcaster or a potential advertiser, this series will answer your questions and provide insight on proven methods for successful sponsorships.
||Podcast Advertising Case Study: DesignCrowd & The Long Tail||This is a podcast advertising case study about DesignCrowd and the success they've had sponsoring podcasts. It's also an example of the longer-term (or "long tail") results you can achieve with podcast ads. -||8/18/2017||Free||View in iTunes|
||CleanThe Story of The ManGrate and Its Podcast Ads||In my podcast advertising book, I discuss the first pod sponsorship I ever heard, which was the ManGrate ads on the Adam Carolla Show in 2010. In this episode, we're going to get the story behind that ad campaign. I recently had the...||5/15/2017||Free||View in iTunes|
||CleanComing Soon: Podcast Advertising with Glenn Rubenstein||My name is Glenn Rubenstein. I'm the author of Podcast Advertising Works: How to Turn Engaged Audiences Into Loyal Customers. I'm also the founder of the ADOPTER Media podcast advertising agency. I've worked in podcast advertising for over 5 years now.||4/6/2017||Free||View in iTunes|
Must read for all podcasters! Glenn is real about the ways to monetize your audiences!
Passionate Podcaster = Success
Glenn is amazing. His book, his personality, knowledge and passion for the podcast industry is unparalleled. So glad to have connected and now I'm a loyal listener. Subscribe!
Ethics. Ethics. Ethics.
I can't wait until this launches. Glenn has always cut through the podcasting BS! Repeat after me: They're are no get rich quick schemes. Here's man with great intergity and who loves and respects the art of podcasting!