Private Practice Success for Physical Therapy and OT
By James Ko, PT, Lead Instructor for IndeFree
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Step-by-step on how to start or grow a physical therapy private practice or OT clinic the right way. Anyone can start a private practice...few do it correctly. Achieving independence and freedom doesn't happen by chance but through the application of sound principles, tools and advice. James Ko, along with other leading physical and occupational therapists, will share secrets with you on the pillars of private practice success. Topics include: physical therapy marketing, cash-based practice, physical therapy billing, reimbursement maximizing, contract negotiations, revenue increasing strategies, referral building tactics, and more. Taught by real therapists with real practices and by James Ko. Physical therapy business is growing rapidly. The demand for services is growing. Opportunities are growing. Cash-based physical therapy is growing. But with all the changes, many can't keep up and are doing it wrong. Leading to loss of revenue, efficiency and volume. It's essential to stay up to date with all the changes, such as G codes, ICD-10, direct access marketing, performance based pay, medicare regulations, internal marketing, internet advertising, social media, employee management, public relation strategies, promotion delivery methods, and clinical excellence. It's important to master the skills of patient loyalty building, direct access marketing, effective patient activation, efficient patient scheduling, billing coding strategies, maximizing reimbursement, physician referral building, managing your medicare physical therapy department, cash based physical therapy services, physical therapy marketing, community physical therapy development, collections from patients, insurances, and attorneys, employee development and management, physical therapy EMR usage, elective service sales, patient loyalty building, quality assurance, and more. Much of the marketing secrets center around building a customer for life (versus a disposable patient). Effective use of the internet, website design, email capturing, social media, prospect engagement, SEO, and staff training can lead to your dream practice. Life is short. Start success today.
||CleanEP 15: 3 Ways to Increase Attraction and Likability Fast - Private Practice Success for Physical Therapy and OT||If you are still trying to promote your company and sell your “services” to the public, you are probably hurting right about now. So listen up. As a business owner, it’s important to understand WHAT IT TAKES to get people to choose you (over other||4/1/2018||Free||View in iTunes|
||CleanEP 14: This Stumbling Block Can Drag You Down - Private Practice Success for Physical Therapy and OT||The problem of “INFORMATION OVERLOAD” is real today and it’s hurting more and more practice owners as we go. It’s making it more difficult to make basic business decisions, and the problem seems to be growing. .||3/26/2018||Free||View in iTunes|
||CleanEP 12: A Unique Way to Inject More Fun and Cash Flow Into Your Practice - Private Practice Success for Physical Therapy and OT||In today’s practice environment, we could all use a bit more fun and cash flow in our business. There’s not a lot of ways to do that. Not one that actually leads to more upfront cash and UP-levels your standard of care as well.||3/19/2018||Free||View in iTunes|
||CleanEP 11: Empty Slots and the Long-Term Cure - Private Practice Success for Physical Therapy and OT||Regularly having empty slots in your schedule is a sign of a deeper problem and just doing more marketing is a temporary fix that prolongs the problem. Learn what the deeper problems are. In this episode James Rants about how to think “outside-the-box||3/11/2018||Free||View in iTunes|
||CleanEP 10: What It Takes to be Successful in Business - Private Practice Success for Physical Therapy and OT||Sometimes being too nice hurts you in business. If you can’t let go of some things and make the hard decisionsnecessary, you might be headed for disaster.||3/11/2018||Free||View in iTunes|
WOW….Private Practice Success for Physical Therapy and OT Podcast is flat out awesome. Good production quality. Easy to listen. Very impressed James. Keep bringing it.
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