Private Practice Success for Physical Therapy and OT
By James Ko, PT, Lead Instructor for IndeFree
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Step-by-step on how to start or grow a physical therapy private practice or OT clinic the right way. Anyone can start a private practice...few do it correctly. Achieving independence and freedom doesn't happen by chance but through the application of sound principles, tools and advice. James Ko, along with other leading physical and occupational therapists, will share secrets with you on the pillars of private practice success. Topics include: physical therapy marketing, cash-based practice, physical therapy billing, reimbursement maximizing, contract negotiations, revenue increasing strategies, referral building tactics, and more. Taught by real therapists with real practices and by James Ko. Physical therapy business is growing rapidly. The demand for services is growing. Opportunities are growing. Cash-based physical therapy is growing. But with all the changes, many can't keep up and are doing it wrong. Leading to loss of revenue, efficiency and volume. It's essential to stay up to date with all the changes, such as G codes, ICD-10, direct access marketing, performance based pay, medicare regulations, internal marketing, internet advertising, social media, employee management, public relation strategies, promotion delivery methods, and clinical excellence. It's important to master the skills of patient loyalty building, direct access marketing, effective patient activation, efficient patient scheduling, billing coding strategies, maximizing reimbursement, physician referral building, managing your medicare physical therapy department, cash based physical therapy services, physical therapy marketing, community physical therapy development, collections from patients, insurances, and attorneys, employee development and management, physical therapy EMR usage, elective service sales, patient loyalty building, quality assurance, and more. Much of the marketing secrets center around building a customer for life (versus a disposable patient). Effective use of the internet, website design, email capturing, social media, prospect engagement, SEO, and staff training can lead to your dream practice. Life is short. Start success today.
||CleanEP 19: What Physicians are Thinking Today and Tips to Increase Referrals||In this episode, James talks with doctor Kenneth Moses, MD a 20 year primary care physician. LEARN: What primary care physicians think PT’s actually do. Why primary care physicians don’t refer to physical therapy as much… How this physician makes||7/2/2018||Free||View in iTunes|
||CleanEP 18: The #1 Fear in Marketing||Do you want more patients from your community? Do you want to do better with Direct Marketing and rely less on physicians and grow your practice higher into the future? If so, you must remove this common FEAR that plagues most marketing efforts.||6/18/2018||Free||View in iTunes|
||CleanEP 17: Billing and Boldness and Loyal Patients for Life||If PT and OT clinics improve their approach to billing and collections, AND improve their expectations placed on patients, they can start winning in private practice. The days of being passive, submissive and meek are over.||6/5/2018||Free||View in iTunes|
||CleanEP 16: The Secret to More Cash Flow That No One is Talking About||As PT/OT Practice Owners in a new economic era, we want higher cash flow coming through our clinic. We want to sell more cash services to the many with high-deductibles, no-insurance, and HSA plans. We want to sell more elective services to existing pa.||5/7/2018||Free||View in iTunes|
||CleanEP 15: 3 Ways to Increase Attraction and Likability Fast||If you are still trying to promote your company and sell your “services” to the public, you are probably hurting right about now. So listen up. As a business owner, it’s important to understand WHAT IT TAKES to get people to choose you (over other||4/1/2018||Free||View in iTunes|
WOW….Private Practice Success for Physical Therapy and OT Podcast is flat out awesome. Good production quality. Easy to listen. Very impressed James. Keep bringing it.
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