Product Launch for New Product Developers
By Mark A Hart, NPDP
To listen to an audio podcast, mouse over the title and click Play. Open iTunes to download and subscribe to podcasts.
The Product Launch blog explores the factors that contribute to extraordinary innovation in product launch and contrast this with the precursors to mediocre results. An optimized launch advocates a Launch Architecture approach to ensure that the proper resources are enlisted and the components can be produced and synchronized for maximum impact in new product development.
|1||When to finalize product requirements||To evaluate when most of the product requirements are determined in a specific new product development (NPD) context, evaluate the domain according to the Cynefin framework.||3/14/2015||Free||View In iTunes|
|2||Agility is a quality and a relative assessment||Agility is a quality that enables someone to accomplish the desirable. It is a relative assessment.||12/19/2012||Free||View In iTunes|
|3||Reframing the concepts of product delay and customer requirements in NPD||Documents that describe "customer requirements" and schedules that spur discussions about "product delay" are artifacts of most new product development processes. Instead of these proxies for success, focus on improving the skills of individual contributo||12/12/2012||Free||View In iTunes|