By Brendan Schneider
To listen to an audio podcast, mouse over the title and click Play. Open iTunes to download and subscribe to podcasts.
Hosted by Brendan Schneider. This is THE podcast dedicated to helping you use the internet to market your school in order to achieve your enrollment goals.
||CleanSBfm19 – Project Management for Schools with Risa Engel||Welcome to Episode 19 where my guest is Risa Engel. Risa is the Director of Communications at the Stuart Country Day School, an independent day girls school for preschool through 12th grade in Princeton, NJ. Today’s topic is about project management a||11/13/2018||Free||View in iTunes|
||CleanSBfm18 – Communication Plans with James Collins||Welcome to Episode 17 where my guest is James Collins. James is a Regional Director at School Admin, where for the last 7 years he’s worked with a variety of admissions offices. James has managed anywhere from 10+ admissions offices to one-person show||10/23/2018||Free||View in iTunes|
||CleanPodcast: Crisis Communication Planning with Brian Kaplan||Welcome to Episode 17 where my guest today is Brian Kaplan. Brian is a New York City-based marketing and communications consultant who operates a practice called BrainKap Communications. He’s a former MarCom director of independent schools and, prior||10/2/2018||Free||View in iTunes|
||CleanPodcast: How To Use Data To Create Custom Personas with Dana Nelson-Isaacs||Today’s guest today is Dana Nelson-Isaacs, who is the Founder and President of DNI Consulting. Dana is a former school marketer who went out on her own five years ago. Dana says that she is the product of independent schools and started in admissions||9/18/2018||Free||View in iTunes|
||CleanPodcast: The Brilliance Awards with Liza and Rob Norman||Today’s guests are Rob and Liza Norman from InspirED School Marketers. Rob and Liza are a married couple that have been business partners for 27 years. They were in business for 25 years as Turnaround Marketing exclusively working with independent sch||9/4/2018||Free||View in iTunes|
||CleanGetting the Parent Value Proposition Right Using Data and Analytics with Trevor Waddington||Today’s guest on the podcast is Trevor Waddington, CEO of TYW Education Group. Trevor has many years of experience in the role of director for school admissions, communications, marketing and financial aid. The topic for this episode originated in the||8/20/2018||Free||View in iTunes|
||CleanWord of Mouth Marketing for Your School with Rick Newberry||When most parents are asked how they first heard about their children’s private school the overwhelming response is through word of mouth. The troubling fact about this response is that most schools don’t have a specific strategy in order to||12/18/2014||Free||View in iTunes|
||CleanUsing Instagram for Your School with Rebecca Moore||I can’t remember when I first connected with Rebecca Moore, the Director of Communications at Randolph School located in Huntsville, AL. What I do know is that when we recently connected she shared a project they were completing at Randolph School||12/18/2014||Free||View in iTunes|
||CleanWhipplehill – Blackbaud Discussion with Travis Warren||In August 2014 it was announced that Blackbaud had acquired Whipplehill. It was a move that surprised and left those in the independent school community excited, scared, and asking questions about the future of each company. While I don’t have the||12/18/2014||Free||View in iTunes|
||CleanThe Social Media Athletic Director with Jeff Walrich||Typically when I speak and write about inbound marketing and social media my audience is composed of admission, communications, advancement, and/or marketing people. I usually never find athletic directors in my audience…until now. I received an em||12/18/2014||Free||View in iTunes|
Great podcast! So glad it's back :)
The Guru of Indpendent School Marketing
It's a truel relief and revelation to have a podcast by Brendan Schneider, the absolute guru of Indpendent School marketing. No one has thought more about what it takes to get the world about Indy Schools, and no one has done more to help others in this market. A regularly scheduled podcast full of ideas and information is so crucial and helpful.
I really enjoyed listening to the podcast where Brendan talks to Jeff about the benefits of using social media for an Athletic program as an Athletic Director! Great information and helpful ideas for me to put to use right away as an AD. Love the focus of the podcast and it has been a huge help to me already.